Ski wax material is applied to the bottom of snowboards. It is used in snowboards, toboggans, and skis to improve the coefficient of friction performance. Further, the material protects the skis from scratches. It helps snowboards and skis to move fast and make the surface smooth and long-lasting. Such advantages are anticipated to foster the product sales. The growing need for ski wax from manufacturing units is expected to accelerate market growth. Rising awareness about the benefits of the product is projected to drive market growth. Further, the growing preference of wax among consumers and collective disposable income in leisure activities are expected to propel market progress. Thus, high demand for skiing among players is estimated to boost market performance during the forecast period.
The global ski wax industry witnessed a negative impact during the pandemic. In 2020, the COVID-19 pandemic effect was felt on a worldwide level. Lockdown restrictions and social distance protocols reduced product demand. Halt on production activities affected demand for the product. The shutdown of manufacturing units created gaps in the demand and supply process. Lower demand for snowboards and skis impacted market progress. Shutdown of gaming areas also reduced product adoption. As per Business Research Insights, the global ski wax market size was USD 47, 500.24 million in 2020 and is expected to exhibit a CAGR of 8.59% during the forecast period. The growing demand for skiing and rising benefits of the product will aid the industry’s expansion.
Business Research Insights Identifies the Following as the Top 7 Leading Ski Wax Companies:
1. Hertel Wax
Hertel Wax is a leading American company, which produces snowboard wax, ski wax, and other accessories. It was founded in 1972 by Terry Hertel in California. The company is the world’ first producer of all snowboard waxes and temperature skis.
2. Swix
The company was founded in 1946 in Sweden. It has a different range of products such as ski poles, sportswear, and ski wax. In 2018, the company changed its name to BRAV. It is owned by the investment company Ferd AS.
3. ZumWax
ZumWax is a leading wax company. The products of the company are proudly made in the U.S. The goal of the company is to support young talented riders. It also arranges competitions and fun activities in the region to promote its products. It has a strong team for testing products as well.
4. Briko Maplus
Briko Maplus is a leading Italian wax manufacture company. It has a strong customer base. The company provides snowboard, complete alpine, and Nordic. Its products are durable and long lasting.
5. Purl Wax
The company has the vision to develop a new economical and environment-friendly wax. Its products are biodegradable and made from natural resources. The products have superior durability to make the ride fast. The company was founded in 1999. The company manufactures a full range of performance-based and non-toxic products.
6. TOKO Wax & Care
The company has an experience of over 100 years. The company has a rich tradition and continuous innovation in developing high-quality products. The company was founded in 1916. The specialties of the company are snowboarden, langlauf, ski touring, ski alpin, schuhpflegemittel, and textilpflegemittel.
7. Darent Wax
Darent Wax is a leading manufacturer of wax products. The company distributes various ancillary products, offers technical consulting, and trades raw materials. It has trained staff and long-term returning customers.
Growing Preferences for Skiing to Improve Market Progress
The popularity of skilling is growing immensely in developing countries such as Japan, China, and other countries. High awareness about the benefits of the wax is one of the factors responsible for accelerating market performance. The product helps to boost speed during skiing. High need to prevent scratches is projected to surge the product demand. Further, the wax is eco-friendly, which makes it an ideal choice for consumers. Growing demand for sports activities is anticipated to accelerate market growth. In addition, government initiatives to promote safety are expected to intensify the product demand in the forthcoming years.