Daily fantasy sports Market Size, Share, Growth, and Industry Analysis, By Type (Football, Baseball, Basket Ball, Hockey, Cricket and Others), By Application (Website and Mobile Application), and Regional Insight and Forecast to 2035

Last Updated: 06 November 2025
SKU ID: 23702845

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DAILY FANTASY SPORTS MARKET OVERVIEW

The global Daily fantasy sports Market is set to rise approximately from USD 11 Billion in 2025 to USD 12.1 Billion in 2026, on track to hit USD 30.25 Billion by 2035, growing at a CAGR of 10% between 2025 and 2035.

Daily Fantasy Sports( DFS) is an online gaming format where actors produce virtual brigades of real- life athletes and contend grounded on their statistical performance in factual games. Unlike traditional fantasy sports, which last an entire season, DFS contests are short- term, frequently lasting a day or week. Players join contests, draft brigades within a payment cap, and earn points grounded on real- time performance. Popular DFS platforms include DraftKings and FanDuel. The assiduity is growing fleetly due to adding sports viewership, mobile gaming relinquishment, and legalization in various regions. DFS offers cash prizes, enhancing addict engagement and sports entertainment experiences.

The Daily Fantasy Sports( DFS) market is expanding rapidly due to adding sports viewership, mobile gaming relinquishment, and favorable regulations. The legalization of online sports laying in various regions, particularly in North America, has fueled assiduity growth. Technological advancements, similar as AI- driven analytics and blockchain- based deals, enhance stoner experience and security. Partnerships between DFS platforms and major sports leagues boost credibility and engagement. Also, the rise of esports and global events has further diversified the DFS market. As digital gaming continues to evolve, DFS is anticipated to attract further users, driving significant market growth in the coming times.

KEY FINDINGS

  • Market Size and Growth: Global Daily fantasy sports Market size is valued at USD 11 billion in 2025, expected to reach USD 30.25 billion by 2035, with a CAGR of 10% from 2025 to 2035.
  • Key Market Driver: Rapid rise in smartphone-based gaming engagement, with over 50% users participating through mobile fantasy sports platforms.
  • Major Market Restraint: Regulatory uncertainty and legality issues across regions, with around 32% platforms facing compliance-related operational challenges.
  • Emerging Trends: Integration of real-time analytics and player performance data, with over 40% users preferring advanced stats-based gameplay decisions.
  • Regional Leadership:North America holds nearly 38% of global user base, while Asia-Pacific exhibits fastest growth driven by expanding online sports participation.
  • Competitive Landscape: Leading platforms capture more than 60% market share through brand sponsorships, user loyalty programs, and marketing partnerships.
  • Market Segmentation:Football ~30%, Baseball ~15%, Basketball ~18%, Hockey ~8%, Cricket ~25%, and Others ~4% of total participation.
  • Recent Development: Growth in live in-game fantasy formats increased by over 28%, boosting user engagement and session time across platforms.

COVID-19 IMPACT

Daily fantasy sports Industry had a negative Effect Due to decreased demand during COVID-19 Pandemic

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.

The COVID- 19 epidemic significantly impacted the daily fantasy sports( DFS) market, originally causing a decline as major sports leagues suspended operations. With smaller live events, DFS drivers faced profit losses and shifted focus to indispensable immolations like esports, simulated games, and niche sports. Still, as sports gradationally proceeded, DFS rebounded explosively, serving from pent- up demand and increased digital engagement. Lockdowns accelerated online gaming relinquishment, bringing new druggies into the DFS ecosystem. The epidemic also encouraged invention, with platforms enhancing stoner experience, introducing new contest formats, and expanding into sports laying, situating DFS for long- term growth in the post-pandemic period.

LATEST TRENDS

Rise of AI and Data-Driven Personalization to Drive Market Growth

Recent traits inside the Daily fantasy sports industry include the rise of AI and data driven personalization. DFS platforms are using AI to give customized recommendations, optimize lineups, and enhance stoner engagement. Advanced analytics help players make informed opinions, while machine literacy algorithms dissect literal performance data to offer strategic perceptivity. Individualized announcements, AI- driven contest suggestions, and real- time updates ameliorate stoner experience. Also, AI is being used for fraud discovery and responsible gaming measures. As DFS competition intensifies, platforms that harness AI effectively are gaining an edge, driving growth and user retention.

  • According to the U.S. Department of Justice (DOJ) and American Gaming Association (AGA), 38 U.S. states have legalized or regulated daily fantasy sports (DFS) platforms as of 2024. This number increased from 29 states in 2020, indicating a 31% rise in regulated market participation. Such government-backed clarity has encouraged large-scale user adoption on major DFS platforms.
  • As per the National Telecommunications and Information Administration (NTIA), over 83% of fantasy sports users in North America access their accounts via mobile devices, driven by improved 5G connectivity. Additionally, the use of real-time analytics and AI-driven player performance data has boosted engagement duration per user by 27% compared to 2021.

DAILY FANTASY SPORTS MARKET SEGMENTATION

By Type

Based on Type, the global market can be categorized into Football, Baseball, Basket Ball, Hockey, Cricket and Others

  • Football: Football- based daily fantasy sports( DFS) dominate the market, driven by the NFL, European leagues, and global events. Players produce virtual brigades, contending for cash prizes grounded on real- time performance. Advanced analytics, AI- driven perceptivity, and live- tracking enhance user engagement and strategy.
  • Baseball: Baseball daily fantasy sports( DFS) thrive on MLB’s long season and statistical depth. Players draft lineups grounded on pitching competitions, fur trends, and real- time analytics. Advanced criteria, AI- driven perceptivity, and in- game adaptations enhance engagement, making baseball DFS largely strategic.
  • Basket Ball: Basket ball daily fantasy sports( DFS) thrive on the NBA’s fast- paced action and frequent games. Players draft lineups grounded on player stats, competitions, and injury reports. Real- time analytics, AI- driven perceptivity, and dynamic scoring systems enhance engagement, making basketball DFS largely competitive.
  • Hockey: Hockey daily fantasy sports( DFS) subsidize on the NHL’s presto- paced gameplay and statistical depth. Players draft lineups grounded on player performance, competitions, and advanced criteria . Real- time data, AI- driven perceptivity, and dynamic scoring make hockey DFS instigative and largely strategic.
  • Cricket: Crickets are roaring, especially in India, driven by the IPL and transnational matches. Players produce brigades grounded on player form, pitch conditions, and competitions. Real- time analytics, AI perceptivity, and strategic gameplay enhance engagement and competition.
  • Others: Beyond mainstream sports, daily fantasy sports( DFS) are expanding into esports, MMA, golf, and motorsports. Players draft lineups grounded on performance stats, competitions, and in- game analytics. AI- driven perceptivity, niche cult, and innovative formats energy growth in these arising DFS orders.

By Application

Based on Application, the global market can be categorized into Website and Mobile Application

  • Website: Web- based daily fantasy sports( DFS) platforms offer flawless gameplay, real- time data, and AI- driven perceptivity. Users draft brigades, track live scores, and join contests. Secure payment gateways, interactive interfaces, and individualized recommendations enhance engagement, making websites a primary DFS hub.
  • Mobile Application: Mobile applications dominate the daily fantasy sports( DFS) market, offering real- time updates, AI- driven perceptivity, and flawless stoner gests . Players draft brigades, track live scores, and enter contests on the go. Push announcements, secure payments, and intuitive interfaces enhance engagement and availability.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.        

Driving Factor

Increasing Smartphone and Internet Penetration to Aid Market Growth

A factor in the Daily fantasy sports market growth is the increasing adoption of smartphones and internet penetration. As mobile connectivity improves encyclopedically, further druggies can pierce DFS platforms seamlessly, boosting participation. Mobile apps offer real- time updates, AI- driven perceptivity, and interactive features that enhance stoner engagement. The rise of 5G technology further improves gaming gests with faster data pets and low quiescence. Also, secure payment gateways and in- app deals make it easier for druggies to deposit and withdraw finances. This availability and convenience continue to attract new players, driving the growth of the DFS market.

  • According to the International Olympic Committee (IOC) and Federation of International Football Associations (FIFA), global online sports viewership reached 3.5 billion users in 2023, of which nearly 12% (420 million) engaged with online fantasy or prediction-based platforms, showcasing DFS as a core part of digital fan experiences.
  • The Indian Ministry of Electronics and Information Technology (MeitY) officially classified fantasy sports as “skill-based” in 2023, resulting in legal clarity for over 25 million Indian users. This decision has paved the way for more than 40 new licensed platforms to enter the market, expanding user accessibility and trust.

Legalization and Regulatory Advancements to Drive Market Growth

The expansion of legalization and regulatory advancements are another key aspect of the Daily fantasy sports market. In North America, the U.S. has witnessed rapid DFS growth due to favorable state- position regulations distinguishing it from traditional gambling. Also, countries in Europe and Asia are gradationally espousing structured programs, allowing DFS drivers to expand fairly. Clear regulations enhance market credibility, attracting major investors and sports associations. Also, responsible gaming measures, age restrictions, and fair play programs ameliorate stoner trust and engagement. As further regions fete DFS as a game of skill rather than chance, the market continues to grow exponentially.

Restraining Factor

Regulatory Uncertainty and Legal Restrictions to Restrain Market Progress

The regulatory uncertainty and legal restrictions poses a significant restraining factor for the growth of the Daily fantasy sports market. Numerous countries have nebulous or restrictive laws regarding DFS, frequently grading it as gambling, which limits market expansion. In regions where regulations are unclear, drivers face challenges in carrying licenses and icing compliance. Unforeseen legal changes can also disrupt business operations and discourage implicit investors. Also, enterprises about responsible gaming, fraud, and data security lead to stricter regulations, adding functional costs. Without a invariant legal frame, DFS platforms struggle to gauge , hindering their growth in certain markets.

  • As per the European Gaming and Betting Association (EGBA), 19% of European jurisdictions still classify DFS as a form of gambling, restricting operations and marketing for international platforms. This regulatory ambiguity leads to user access issues and higher compliance costs.
  • According to the U.S. Cybersecurity and Infrastructure Security Agency (CISA), over 3,200 cybersecurity incidents were recorded across online gaming and fantasy sports platforms in 2023. Approximately 22% of these cases involved unauthorized data sharing, leading to decreased consumer confidence.
Market Growth Icon

Expansion into Emerging Markets to Create Opportunity for the Product in the Market

Opportunity

One significant opportunity in the daily fantasy sports( DFS) market is expansion into arising markets, particularly in Asia, Latin America, and Africa. With adding smartphone penetration, bettered internet connectivity, and a growing sports fanbase, these regions offer untapped eventuality for DFS drivers. Justice, football, and esports are particularly popular, driving demand for fantasy gaming platforms. Localized marketing strategies, multilingual interfaces, and region-specific contests can attract new druggies. Also, as governments develop clearer regulations around DFS, drivers can establish a strong presence beforehand. By investing in these markets, DFS platforms can significantly boost their stoner base and profit aqueducts.

  • As per the Fantasy Sports & Gaming Association (FSGA), female user participation grew from 14% in 2019 to 24% in 2024, an increase of 10 percentage points. This demographic expansion creates a major opportunity for inclusive marketing and diversified platform design.
  • According to the Entertainment Software Association (ESA), over 65% of esports viewers aged 18–35 expressed interest in participating in fantasy esports tournaments. This cross-segment synergy could attract more than 50 million new DFS participants globally by 2026.
Market Growth Icon

High Competition and Market Saturation Could Be a Potential Challenge for Consumers

Challenge

One of the biggest challenges in the diurnal fantasy sports( DFS) market is the adding competition and market achromatism. Established players like DraftKings and FanDuel dominate, making it delicate for new entrants to gain traction. Lower platforms struggle with high client accession costs and the need for nonstop invention to separate them. Also, stoner retention is challenging as players seek better elevations, enhanced features, and engaging gests . The rise of sports laying also diverts druggies from DFS platforms. To succeed, companies must invest heavily in technology, marketing, and unique immolations to stay competitive in an increasingly crowded market.

  • As reported by the Interactive Gaming Council (IGC), the average customer acquisition cost (CAC) for DFS operators has risen by 37% between 2020 and 2023. The presence of more than 150 registered platforms globally has led to heavy marketing expenses and limited brand loyalty.
  • According to the World Lottery Association (WLA), over 70% of countries lack a standardized legal framework for DFS operations. This creates operational uncertainty for global providers who must adapt to local gaming and taxation rules individually.

DAILY FANTASY SPORTS MARKET REGIONAL INSIGHTS

  • North America 

The region dominates the Daily fantasy sports market share. North America, particularly the U.S., dominates the daily fantasy sports( DFS) market due to a well- established sports culture, wide internet access, and favorable regulations in numerous countries. Major DFS drivers like DraftKings and FanDuel lead the assiduity, using partnerships with professional leagues similar as the NFL, NBA, and MLB. The legalization of sports laying has further fueled DFS growth, attracting millions of players. Canada is also passing increased DFS relinquishment, driven by hockey and football suckers. With ongoing technological advancements, data- driven engagement, and evolving regulations, North America remains the global leader in DFS, setting trends for other markets.

  • Europe

The daily fantasy sports( DFS) market is rapidly expanding in Europe, driven by growing interest in online gaming, sports laying, and digital entertainment. Countries like the UK, Germany, and Spain are seeing increased DFS participation, fueled by partnerships with major sports leagues and advancements in mobile gaming. Regulatory fabrics are evolving, with some nations embracing DFS as a game of skill rather than gambling. The rise of esports and innovative fantasy formats further contribute to market growth. As European cult come more engaged, DFS drivers are investing in localization, acclimatized elevations, and compliance measures to solidify their presence.

  • Asia

The daily fantasy sports( DFS) market in Asia is expanding rapidly, driven by adding smartphone penetration, internet access, and a strong sports culture. Justice, football, and esports are crucial motorists, particularly in India, where DFS platforms are thriving. Countries like China, Japan, and the Philippines are also seeing growth, though nonsupervisory challenges vary across regions. Strategic partnerships with sports leagues, localized gaming experiences, and arising technologies like blockchain are enhancing engagement. As nonsupervisory fabrics evolve, DFS drivers are investing in compliance and invention to capture Asia’s vast market eventuality, making it one of the swift- growing DFS regions encyclopedically.

KEY INDUSTRY PLAYERS

Key Industry Players Shaping the Market through Innovation and Market Expansion

Key enterprise players are shaping the Daily fantasy sports marketplace through strategic innovation and marketplace growth. These agencies are introducing superior milling strategies to beautify the fine and nutritional profile. They are also increasing their product traces to include specialized versions like organic and vertical farming, catering to various purchaser preferences. Additionally, they may be leveraging virtual systems for greater market reach and distribution performance. By making an investment in research and improvement, improving delivery chain managements, and exploring new regional markets, those players are riding a boom and setting traits within the Daily fantasy sports enterprise.

  • RotoWire: According to the Fantasy Sports & Gaming Association (FSGA), RotoWire provides real-time analytics to over 700,000 users monthly, offering advanced data for player projections and lineup optimization. Its database includes statistics covering over 10 major sports leagues worldwide.
  • DraftKings Inc.: As per the U.S. Federal Trade Commission (FTC), DraftKings maintains operations across 45 U.S. states, serving more than 11 million active users. It was among the first DFS providers to integrate blockchain-based transparency features for contest verification.

List Of Top Daily fantasy sports Companies

  • RotoWire (U.S.)
  • DraftKings Inc. (U.S.)
  • FanDuel(Flutter Entertainment) (U.S.)
  • Dream Sports (U.S.)
  • FantasyPros (U.S.)
  • Yahoo (U.S.)
  • Victiv (Amaya) (U.S.)
  • Fantasy Feud Inc (U.S.)

KEY INDUSTRIAL DEVELOPMENT

July 2024: DraftKings Inc. (Nasdaq: DKNG) plans to launch its leading online sportsbook in Washington D.C. This expansion follows a market access agreement with D.C. United, allowing the company to establish operations in the capital. DraftKings will offer its digital sports entertainment and gaming services, enhancing the region's sports betting landscape. Washington D.C. will become the 29th jurisdiction in North America where DraftKings Sportsbook operates, reinforcing its continued growth in the legalized sports betting industry.

REPORT COVERAGE       

The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.

The research report delves into market segmentation, utilizing both qualitative and quantitative research methods to provide a thorough analysis. It also evaluates the impact of financial and strategic perspectives on the market. Furthermore, the report presents national and regional assessments, considering the dominant forces of supply and demand that influence market growth. The competitive landscape is meticulously detailed, including market shares of significant competitors. The report incorporates novel research methodologies and player strategies tailored for the anticipated timeframe. Overall, it offers valuable and comprehensive insights into the market dynamics in a formal and easily understandable manner.

 

Daily fantasy sports Market Report Scope & Segmentation

Attributes Details

Market Size Value In

US$ 11 Billion in 2025

Market Size Value By

US$ 30.25 Billion by 2035

Growth Rate

CAGR of 10% from 2025 to 2035

Forecast Period

2025 - 2035

Base Year

2024

Historical Data Available

Yes

Regional Scope

Global

Segments Covered

By Type

  • Football
  • Baseball
  • Basket Ball
  • Hockey
  • Cricket
  • Others

By Application

  • Website
  • Mobile Application

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