Increasing Awareness Consciousness among Consumers to Propel the Erythritol Powder Industry

Erythritol powder is a form of sugar alcohol. It is commonly used to add as a low-calorie sweetener. They are extracted naturally from foods such as fruits and mushrooms (peaches, watermelon, grapes, and pears). They are a form of carbohydrate that is also known as sugar alcohol. This can also be used as an additive and sugar substitute. It is a man-made sweetener. Rising health consciousness among consumers is anticipated to drive market growth. The increasing prevalence of cardiovascular diseases, obesity, and diabetes will propel product adoption.

Due to the partial shutdown of stores and supermarkets, the market growth witnessed a hindrance. The stringent regulations imposed by the government on people’s movement during the COVID-19 pandemic resulted in reduced product demand. Moreover, the market witnessed disruptions in demand and supply chain.

The rising awareness about healthcare and fitness is estimated to drive market growth during the pandemic.

According to Business Research Insights, the global erythritol powder market size was USD 833.4 million in 2022. The market is projected to touch USD 2689 million by 2028, exhibiting a healthy CAGR of 21.6% from 2023-2030.

Key Industry Players in the Market:-

Business Research Insights™ Presents the 5 Prominent Names in the Erythritol Powder Industry

1. Cargill

Cargill Inc. is an American global food corporation. It was founded in 1865 and is headquartered in the United States. It is one of the largest privately held corporations in the United States regarding revenue. The company’s major businesses include trading, purchasing and disturbing grain and other agricultural commodities, such as palm oil; steel and transport; raising livestock and production of feed; trading in energy and producing food ingredients such as glucose syrup and starch, vegetable oils and fats for application in processed foods and industrial use.

2. Shandong Sanyuan Biotechnology

The company was founded on January 26, 2007. It is headquartered in China. The company manufactures, researches, develops, and sells erythritol and new multi-functional sweeteners. Its products include erythritol blended with monk fruit, stevia, oligosaccharides and sucralose. The products of the company was recognized as national key new products by environmental protection, science and technology, inspection and quarantine four ministers and commissions, and commerce and are widely used in beverage, food, medicine, health products, cosmetics and other industries.

3. Zhucheng Dongxiao Biotechnology

Zhucheng Dongxiao Biotechnology Co. was founded in 2004 and is headquartered in Shandong, China. It is a global starch sugar producer with stable sales on five continents. The company is famous for its top-ranking quality; Dongxiao offers the finest and the most healthy starch sugar products for markets in over 80 countries globally. It has the largest market share and export revenue as it is the most technologically developed and largest starch sugar manufacturer in China. The company has around 5000 employees globally.

4. Zhucheng Xingmao Corn Developing 

Zhucheng Xingmao Corn Developing Co., Ltd was founded in 2014 and is headquartered in China. It is Asia’s largest corn deep processing enterprise. The company's main products are Corn Gluten Meal, Corn Starch, Liquid Glucose, Sorbitol, Maltodextrin, and Corn Gluten Feed. It produces more than 400 varieties of corn starch and modifies inositol and starch in Asia.

5. Baolingbao Biology Co., Ltd.

The company was founded in the year 1997 and is headquartered in China. It is a leading manufacturer of corn-based health and food ingredients located in the center of North China Plain. The company has been using innovative technology to convert sugar and maize into value-added ingredients for customers in the food. The company has around 1000 employees globally.

What lies ahead of the latest trends in Erythritol Powder Industry?

The growing prevalence of obesity, diabetes, and cardiovascular diseases, is projected to drive market growth. The rising need for dental hygiene and zero tooth decay is estimated to boost the market growth. Moreover, increasing metabolic rate activating vitals such as insulin and cholesterol is anticipated to grow the market.

Growing consumer awareness towards fitness and healthcare is projected to drive market growth. Young adults are becoming more aware of calorie counts and calorie intake, which are estimated to fuel the adoption of the product; rising demand for low-sugar energy and health drinks is anticipated to drive market growth. A rising inclination for healthier sweeteners is expected to grow market growth.