3D TV Market Size, Share, Growth, and Industry Analysis By Type (Non-Glass Free 3D TV and Glass-Free 3D TV) By Application (Household and Commercial), Regional Forecast To 2032

3D TV Market REPORT OVERVIEW

• 
•  Request a Free Sample to learn more about this report

The global 3D TV market size expanded rapidly in 2023 and is expected to generate substantial revenue by 2032, exhibiting a high CAGR 2024 to 2032 during the forecast period.

Smart televisions have revolutionized the television industry by providing a wide range of new features via internet-connected services that were previously unavailable on regular CRT screens. Smart TVs come equipped with Wi-Fi or an Ethernet port, allowing users to stay connected to the internet. Major manufacturers are fighting for TV models with the newest advancements in user interface, content aggregation, and application development in the worldwide TV market, which is currently in its fourth generation of connected TVs. Smart TVs include an operating system that allows them to run apps and widgets that stream videos and music. It allows the user to access new services such as recording TV shows and internet surfing, which allows the user to access sites like Google, Facebook, and Twitter.

COVID-19 Impact: Halt on Manufacturing Operations to Slower Market Growth

Due to the recent COVID-19 outbreak, several countries, including those with major markets, have been placed under quarantine, affecting the 3D display negatively in terms of revenue due to a delay in the production of the majority of goods that use this technology, a disrupted supply chain, and lower demand in the short term. Manufacturing operations in China, India, South Korea, and Europe have been halted by major manufacturers like as Samsung, LG Display, and Xiaomi, among others. However, demand from automotive, consumer electronics, and other industry end users will increase in the long run. In the next years, financial spending in research and development in this industry may be reduced, as enterprises' major priority will be to cover losses.

LATEST TRENDS

"Technological Advancements to Boost Market Growth"

The industry has grown in response to changing customer preferences and awareness of high-definition technologies. The market is expected to develop due to rising adoption of digital cinema screens capable of delivering 3D viewing experiences and rising consumer interest in 3D films. Emerging economies such as India and China are expected to grow rapidly over the projection period, owing to a growing middle-class population and rising living standards. Due to shifting consumer preferences and rising demand for high quality graphics, projectors and monitors, which are among the primary applications of 3D displays, are projected to see a strong increase in sales in the near future.

3D TV Market Segmentation

• 
•  Request a Free Sample to learn more about this report

• By Type Analysis

By type, the market is segmented into non-glass free 3D TV and glass free 3D TV.

Glass free is the leading segment in the market share. Despite the fact that corporations marketed 3D TV with glasses as "the next big thing," it failed to gain traction in the market, owing to the requirement for spectacles to enjoy 3D, especially when numerous people are watching the screen at the same time. 3D TVs without glasses, on the other hand, do away with the requirement for glasses and have a wide range of client acceptance. However, when compared to TVs with 3D glasses, there is a lack of detail and sense of depth, as well as narrow viewing angles and distorted and localized softness when viewed from various angles. These factors are likely to foster market growth during the upcoming years. 

• By Application Analysis

Based on application, the market is divided into household and commercial. 

The household segment is expected to lead the market share. The most lucrative income segment was television. Because of the shift in consumer choice from going to the movies to watching them at home on TVs or laptops, TV manufacturers are focusing on 3D display as a value addition to their products. These TVs provide a stronger visual effect, providing viewers with higher picture clarity, bright colors, and a sense of depth awareness. CEMs are attempting to place 3D-capable TVs in high-end gadgets with high-end features. Therefore, these factors can propel market growth. 

DRIVING FACTORS

"Presence of Prominent Players to Boost Industry Progress"

Manufacturers of 3D displays will benefit from an improved standard of life and increased disposable income. Growing global economies, backed by major developing and developed countries, have prompted manufacturers to capitalize on the trend. Due to rising living standards, recent trends demonstrate that buyers' purchasing power and investments are increasing. During the medium- to long-term forecast period, high spending on luxury and electronics items in North America, Europe, and Japan has resulted in a large scope of incremental opportunities to diverge the market and develop revenue generation capacity.

"Increasing Demand in Gaming Industry to Foster Progress of the Market"

The global 3D TV market is expected to grow significantly due to rising smartphone models with curved displays, global gaming enterprise proliferation, AR/VR integration in customer electronics products, rising penetration of virtual device clusters among automobile OEMs, growing demand for 3-D displays in modern scientific applications, and increasing demand for 3-D displays in movie theatres. Statistical surveying Future (MRFR) recalls the effect of the gaming industry on the expansion of the 3-d exhibit area in its assessment of the 3-d presentation market. Notices have also been identified as key influences in the inquiry as a result of the program's advertising in business and broadcasting contexts. It has a significant impact on customer behavior because many related fields, such as tablets, cell phones, and monitors, are required to bring benefits for themselves by making technological leaps.

RESTRAINING FACTORS

"High Pricing to Impede Market Growth"

The price gap between 3D TVs and classic CRT TVs is still significant, which is slowing down the adoption of LED TVs, especially in developing countries. The rise of 3D TVs is being hampered by the growing popularity of IPTV and the growing number of internet providers for TV shows and online sports telecasts. Furthermore, the industry is projected to be hampered by online streaming during the projection period.

3D TV Market REGIONAL INSIGHTS

• 
•  Request a Free Sample to learn more about this report

"Rising Disposable Income to Facilitate Market Growth in the Asia Pacific"

Asia-Pacific is expected to dominate the 3D TV market share due to shifting customer tastes and rising disposable household income, the TV market in the region is predicted to be driven by a change in taste and preference for modern and hi-tech television among the youth and a growth in disposable income of people during the forecast period. Major technological are all present.

North America is expected to hold the second-largest market share because of technological developments, rising smartphone penetration, and a high adoption rate of digital services are all elements affecting the regional market's growth. Furthermore, the region's growing demand for video games is accelerating the adoption of stereoscopic displays. Over the projected period, the market will benefit from increased usage of 3D display technology in entertainment, gaming, defense, and engineering simulations.

KEY INDUSTRY PLAYERS

"Companies Invest Heavily in Research and Development Activities to Improve Brand Position"

Because of the vast number of participants in the market, the next generation 3D display market is highly fragmented. The key market players are concentrating on technical developments, and they are employing various methods such as acquisitions, partnerships, and joint ventures to obtain market share. The majority of the glass-free HD 3D display vendors profiled in the research have concentrated on new product introductions and expanding their manufacturing facilities in emerging markets. Innovation, cooperation with important actors, partnerships, strategic alliances, and the strengthening of regional and worldwide distribution networks are all examples of strategies.

INDUSTRY DEVELOPMENT

February 2019: VividQ and Fourth Dimension Displays Limited cooperated to develop a holographic 3D for mixed reality headsets that uses phase modulation technology to produce visuals in real-time.

LIST OF TOP 3D TV COMPANIES

• Samsung
• LG Corp
• Sony Corp
• Sharp Corp
• Toshiba Corp
• Vizio
• Videocon Industries Ltd
• Hisense
• TCL

REPORT COVERAGE

The research report has included the analysis of several aspects that contribute to the 3D TV market growth. It consists of market trends, restraints, and drivers that positively or negatively impact the market. This section also discusses the many sectors and applications that may impact the market in the future. The data is based on current trends and historical milestones. This section also includes an analysis of the global market's production volume.