Airlaid Paper Market Size, Share, Growth, and Industry Analysis by Type (Latex-bonded Airlaid Paper, Thermal-bonded Airlaid Paper, Multi-bonded Airlaid Paper), by Application (Feminine Hygiene, Consumer Wipes, Adult Incontinence, Industrial Wipes, Tabletop, Food Pads, Other), and Regional Insights and Forecast to 2031

Updated On: 22 April 2024

AIRLAID PAPER MARKET REPORT OVERVIEW

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The global airlaid paper market size was USD 1300.3 million in 2019 and the market is projected to touch USD 1455 million by 2026, exhibiting a CAGR of 1.6% during the forecast period.

Airlaid paper is a textile-like material categorized as a nonwoven fabric made from fluff pulp. Compared with normal wet-laid paper and tissue, air-laid paper is very bulky, porous and soft. It has good water absorption properties and is much stronger compared with normal tissue. Some common applications of air- laid papers are feminine hygiene, disposable papers. Compared with normal wet-laid paper and tissue, air-laid paper is very bulky, porous and soft. It has good water absorption properties and is much stronger compared with normal tissue.

Participants are fixing their efforts on encouraging R&D. Technological development are supporting the regional market growth. Manufacturers need to stay updated with changing market trends and develop products that meet growing consumer needs. Companies coming up with progressive technological solutions for firming their positions.

COVID-19 Impact: Pandemic Hampered The Market Due To Unexpected Disruption In The Sector

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to market’s growth and demand returning to pre-pandemic levels.

COVID- 19 pandemic has extremely affected the whole world. It caused many unexpected disruption and affected the industry. COVID- 19 had negative impact on the market due to economic slowdown, unpredictability in financial sector and high unstable market. The pandemic resulted in decreased demand due to a disrupted supply chain, drop in sales of products, delivery schedules. Travel bans imposed affected business collaboration and partnership. Demand had recently reduced due to travel bans and lockdown during the COVID-19 pandemic. The continuous loss in the business due to the lockdown measures is projected to directly influence the growth of the investments in the market.

LATEST TRENDS

"Use Of Innovative Products To Boost The Market Growth "

Technological improvement and development will further enhance the presentation of the product, allowing it to obtain a varied range of requests in the market. Technological advancement will improve performance and propel the market growth. Technological advancement with high demand are increasingly setting a force to increase the productivity. Some players focus on product improvement to meet consumer requirements and likings. Constant innovation in manufacturing of products is anticipated to stimulate product demand.

AIRLAID PAPER MARKET SEGMENTATION

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• By Type Analysis

According to type, the market can be segmented into latex-bonded airlaid paper, thermal-bonded airlaid paper, multi-bonded airlaid paper

Latex-bonded airlaid paper will capture the maximum market share through forecast period.  

Latex-bonded airlaid paper - Airlaid paper is bonded using latex binders, providing strength and durability. Often used in products where strength and durability are important, such as in some wipes and industrial applications.

Thermal-bonded airlaid paper - Thermal bonding uses heat to bond the fibers together, often with the addition of a thermoplastic fiber that melts to form the bond. Commonly used in hygiene products and other applications where a softer feel is desirable.

Multi-bonded airlaid paper -Multi-bonded airlaid paper combines different bonding techniques, often thermal and latex, to leverage the benefits of each. It can be used across various applications where a combination of characteristics is needed.

• By Application Analysis

According to application, the market can be segmented into feminine hygiene, consumer wipes, adult incontinence, industrial wipes, tabletop, food pads, other

Airlaid paper market players cover segment as feminine hygiene will dominate the market share during forecast period.

Feminine Hygiene - Products like sanitary napkins and panty liners utilize airlaid paper for its absorbency and softness.

Consumer Wipes - Consumer Wipes includes household cleaning wipes, baby wipes, and personal care wipes. Airlaid paper is chosen for its strength, absorbency, and softness. 

Adult Incontinence - Products designed for incontinence use airlaid paper to provide comfort, odor control, and high absorbency.

Industrial Wipes- It is used in various industries for cleaning and other tasks where durability and absorbency are critical.

Tabletop- Airlaid paper is used in napkins, tablecloths, and other tabletop items where a soft, cloth-like feel is desirable.

Food Pads- Food Pads are used in packaging to absorb moisture and keep food fresh. Airlaid paper's absorbency is particularly beneficial here.

Other- It include a variety of niche applications in different industries where the specific properties of airlaid paper are required.

DRIVING FACTORS

"Growth Of Food Service Industry To Boost The Market Growth"

Growth of the food service industry, including restaurants, cafes and fast food chain drives the demand for air laid napkins. Shift in consumer preference towards casual dining experiences including fast casual restaurants, cafes, and quick service chains. Use in restaurants, hotels, and other food service establishments provide hygienic solution for customers. 

"Technological Advancement and Innovation To Upsurge The Market"

Technological advancements and innovation activate unique revenue augmenting opportunity which will upsurge the airlaid paper market growth. Growing investment in research and development activities and growing awareness about benefits are expected to deliver profitable opportunities for the market. Continuous improvements and innovations in product features, such as enhanced absorbency and strength, can drive market growth.

RESTRAINING FACTOR

"Fluctuating Raw Material Prices To Hamper The Market Growth"

The cost of wood pulp and other fibers used in airlaid paper production can fluctuate, affecting the stability of production costs and prices. Technical difficulties will reduce the industry revenue.

AIRLAID PAPER MARKET REGIONAL INSIGHTS

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"North America to Dominate the Region Due To High Demand And Maximum Utilisation Of Airlaid Papers"

The market is primarily segregated into Europe, Latin America, Asia Pacific, North America, and Middle East and Africa.

North America is further expected to witness growth in the airlaid paper market share. The region is dominating the market due to high demand and maximum utilisation of airlaid papers in the region. The rising inhabitants and increasing income levels are also contributing to the development of the market. Upsurge in investments by key market players for the R&D undertakings and enlargement of their production abilities and product portfolios are projected to upsurge the growth. The expansion of regional market is being aided by technological developments.

KEY INDUSTRY PLAYERS

"Key Players Focus On Partnerships To Gain Competitive Advantage"

The key players are dynamically contributing in strategic events that are aimed at maintaining strong market position and increasing market share by merger, partnerships and others. Key players are motivated to introduce new innovative products. They are spending severely on research and development in order to arise with more new technology so that they can maintain and improve their existing market. The market changes are dynamic such as market expansion, partnership and merger. The collective efforts of these major players expressively impact the competitive landscape and future path of the market.

List Of Market Players Profiled

• Glatfelter (U.S.)
• Georgia-Pacific (U.S.)
• McAirlaid's Vliesstoffe (U.S.)
• Duni AB (Sweden)
• Oji Kinocloth (U.S.)

INDUSTRIAL DEVELOPMENT

June 2023: Meghna Group of Industries, one of the leading conglomerates, it introduced “Fresh Annona Sannitary Napkin” in the health & hygiene category. Airlaid paper is used for the preparation of these napkins.

REPORT COVERAGE

The report provides scrutiny and information according to market sectors. Business overview, financial overview, product portfolio, new project launch, recent development enquiry are the factors included in the profile. The report incorporates completely examined and appraised evidence of the noticeable players and their position in the market by methods for various descriptive tools. The report covers national and regional level market size and forecast. The report gives businesses the facility to research new prospect in many areas. The report shows to be an operational tool that players can use to gain a competitive superiority over their opponents and ensure lasting achievement in the market.