Airport Non-Aeronautical Revenue Market Size, Share, Growth, And Industry Analysis by Type (Automotive Service Delivery Platform (SDP), Services) by Application (Vehicle Diagnostics, Connected Infotainment, OTA Campaign Management, Connected Navigation & Others) and Regional Forecast to 2032

Updated On: 29 April 2024

Airport Non-Aeronautical Revenue Market Report Overview

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global Airport Non-Aeronautical Revenue market size was USD 112523.0 million in 2021 and market is projected to touch 281749.87 Million By 2032, exhibiting a CAGR of 8.7% during the forecast period.

The COVID-19 pandemic has been unprecedented and staggering, with market experiencing higher-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels once the pandemic is over.

The market encompasses a diverse range of products, services, and technologies aimed at enhancing the overall passenger experience. This includes duty-free shops offering a variety of luxury goods, electronics, and souvenirs. Restaurants and cafes provide dining options for travelers, while advertising spaces are used for marketing campaigns and promotions. Car parking facilities cater to both short-term and long-term parking needs, and airports often offer car rental services. Additionally, airports may lease space for conference centers, hotels, and office complexes. These services and amenities contribute to passenger satisfaction and help airports generate revenue beyond traditional aviation operations.

The size is experiencing robust growth due to several key factors. Firstly, the ever-increasing global air travel demand has led to higher passenger footfall at airports, creating a larger customer base for retail, dining, and other services. Furthermore, airports are increasingly focusing on creating immersive and convenient passenger experiences, driving the demand for high-quality amenities and entertainment options. Additionally, airports are adopting innovative digital advertising technologies to target travelers effectively, thus attracting more advertisers. The expansion of airport infrastructure and the trend toward airport cities, combining commercial and leisure activities, are also contributing to the market's growth as airports diversify their revenue streams beyond aviation-related income.

COVID-19 Impact: Pandemic Caused Substantial Decrease in Air Traffic, Resulting In a Catastrophic Drop in Passenger Numbers

The COVID-19 pandemic had a profound and adverse impact on the market revenue. Travel restrictions, lockdowns, and a dramatic decrease in air travel led to a severe decline in passenger numbers at airports worldwide. As a result, retail, dining, and advertising revenues suffered significantly, with many airport retailers and restaurants temporarily or permanently closing their doors. The lack of passengers also meant a reduced demand for car parking and rental services. Furthermore, the pandemic accelerated the adoption of contactless payment methods and digital advertising, prompting airports to adapt their strategies to cater to these changing consumer preferences. Airports had to implement stringent health and safety measures, impacting passenger flow and the layout of commercial spaces. While some airports diversified into cargo operations and healthcare services, the overall market experienced a substantial downturn, necessitating innovative solutions and a gradual recovery as air travel gradually resumed. 

Latest Trends

"Market's Rising Emphasis on Digitization and Passenger Involvement Is One Notable Trend"

One prominent trend in the market is the increasing emphasis on digitalization and passenger engagement. Airports are leveraging advanced technologies to enhance the passenger experience and drive revenue growth. This trend has given rise to innovative products and services, such as mobile apps that offer personalized shopping and dining recommendations, contactless payment solutions, and virtual shopping experiences. Leading players in the market, including major airports and retail operators, are investing in these technologies to create seamless and convenient journeys for travelers. They are also exploring partnerships with e-commerce platforms and luxury brands to expand their product offerings and reach a wider audience. Additionally, airports are optimizing their advertising spaces by incorporating data-driven strategies and interactive digital signage to attract advertisers and generate higher revenues. Overall, the market is witnessing a digital transformation aimed at increasing passenger satisfaction and non-aeronautical revenue streams.

Airport Non-Aeronautical Revenue Market SEGMENTATION

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• By type

Depending on market given are types: Automotive Service Delivery Platform (SDP), Services.

The Automotive Service Delivery Platform (SDP) type will capture the maximum market.

• By Application

The market is divided into Vehicle Diagnostics, Connected Infotainment, OTA Campaign Management, Connected Navigation & Others based on application.

The market players in cover segment like Vehicle Diagnostics will dominate the market.

Driving Factors

"Growing Need for Better Passenger Experiences to Drive the Market Demand"

A significant driving factor behind the airport non-aeronautical revenue market growth is the increasing demand for enhanced passenger experiences. Airports recognize that offering a seamless, enjoyable journey is crucial to attracting and retaining travelers. To meet this demand, airports are investing in various amenities, such as premium lounges, entertainment options, and curated retail and dining experiences. Additionally, the integration of technology, such as mobile apps for pre-ordering meals or shopping, enables passengers to make the most of their time at the airport. As airports compete to create memorable and convenient experiences, the demand for non-aeronautical products and services continues to rise, driving market growth and diversification.

"Changing Customer Behavior and Tastes to Fuel the Market's Expansion"

Another key driving factor behind the growth of the market is the evolving consumer behavior and preferences. Travelers today seek more than just transportation; they desire an integrated and enjoyable journey. This shift in consumer expectations has led airports to expand their offerings beyond traditional services. Passengers are increasingly looking for personalized and convenient experiences, including access to high-quality retail, dining, and entertainment options while waiting for flights. To cater to these changing preferences, airports are continuously innovating and collaborating with retailers and brands to create unique and enticing environments. The growth of e-commerce has also encouraged airports to develop online shopping platforms and contactless payment solutions, ensuring a seamless and safe shopping experience for passengers. As airports adapt to these evolving consumer needs, the non-aeronautical revenue market continues to thrive.

Restraining Factor

"Economic Downturns and Geopolitical Uncertainty are a Big Restraint on the Market"

A significant restraining factor affecting the market is economic downturns and global uncertainties. Economic recessions, currency fluctuations, and geopolitical tensions can lead to reduced consumer spending and tourism, impacting airport revenues. During such downturns, passengers may cut back on discretionary spending, affecting retail and dining sales within airports. Additionally, advertisers may reduce their budgets, leading to a decrease in advertising revenue. The COVID-19 pandemic vividly demonstrated the vulnerability of the market to external economic shocks. Airport operators need to remain resilient and adaptable to mitigate the impact of these factors, emphasizing cost efficiency and diversification of revenue sources to maintain stability during uncertain times.

Airport Non-Aeronautical Revenue Market Regional Insights

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"North America to Lead owing to Increasing Investments in Digitization and Passenger Engagement"

North America to emerge as the leading region in the airport non-aeronautical revenue market share. The region benefits from a robust aviation industry and a high level of passenger traffic, driven by a large and diverse population. North American airports have been at the forefront of adopting innovative technologies and offering premium passenger experiences, including extensive retail and dining options. Moreover, the region's strong economy and consumer spending habits contribute to the growth of non-aeronautical revenue streams. With ongoing investments in digitalization and passenger engagement, North America is poised to maintain its leadership position in this dynamic market.

Key Industry Players

"Key Players Focus on Partnerships to Gain a Competitive Advantage "

Prominent market players are making collaborative efforts by partnering with other companies to stay ahead of the competition. Many companies are also investing in new product launches to expand their product portfolio. Mergers and acquisitions are also among the key strategies used by players to expand their product portfolios.

List of Market Players Profiled

• AT&T (U.S.)
• IBM Corporation (U.S.)
• Aeris (U.S.)
• Microsoft Corporation (U.S.)
• Airbiquity Inc. (U.S.)
• Ericsson (Sweden)
• Harman International (U.S.)
• Oracle Corporation (U.S.)
• ESG Automotive (Germany)

Report Coverage

This research profiles a report with extensive studies that take into description the firms that exist in the market affecting the forecasting period. With detailed studies done, it also offers a comprehensive analysis by inspecting the factors like segmentation, opportunities, industrial developments, trends, growth, size, share, and restraints. This analysis is subject to alteration if the key players and probable analysis of market dynamics change.