Aronia Berries Market Size, Share, Growth, and Industry Analysis by Type (Aronia Prunifolia Purple Chokeberry, Aronia Melanocarpa Black Chokeberry & Aronia Arbutifolia Red Chokeberry), By Application (Supermarket & Convenience Stores) & Regional Forecast to 2028

Updated On: 11 September 2023

REPORT OVERVIEW

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The global aronia berries market size was USD 1785.9 million in 2022. As per our research, the market is expected to reach USD 2086.9 million in 2028, exhibiting a CAGR of 2.6% during the forecast period. The global COVID-19 pandemic has been unprecedented and staggering, with aronia berries industry experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden rise in CAGR is attributable to the market's growth and demand returning to pre-pandemic levels once the pandemic is over.

Small, dark-purple berries with the scientific name Aronia melanocarpa are called aronia berries and are found on North American native bushes. Because they taste astringent when eaten fresh, chokeberries are a common name for them. They are well known for having a high antioxidant content, especially anthocyanins and flavonoids, which have been associated with a number of possible health advantages. These antioxidants might reduce inflammation and oxidative stress while promoting general health.

Its possible health benefits can be used to make juices, jams, sauces, supplements, and is occasionally added to health goods. Their high concentrations of antioxidants, like anthocyanins, flavonoids, quercetin, and resveratrol, are what make them so well recognized. These antioxidants may have health advantages like lowering oxidative stress and inflammation in the body.

COVID-19 Impact: Industry Shutdown due to the limitations imposed on transit Causes Market Distortion

The COVID-19 presented challenges for the food industry in the form of unstable markets, a decline in consumer trust, and issues with import and export business. Due to the lockdown, markets were closed and several stayed at home. However, because the required resources were not easily accessible, this unexpected demand caused a disruption in the entire market. It had a financial impact on the markets for food and beverages in addition to having an immediate impact on markets, supply chains, supply and demand, and all of these other things. To deal with this terrible scenario, food businesses are focusing on protecting their employees, operational procedures, and supply connections. The pandemic altered the dynamics of the industry, compelling businesses to overhaul every aspect of their operational setup in order to preserve stability in the face of disruptions. In addition, the pandemic has had an impact on the companies' business operations, which has an impact on the entire beverage industry. The industry for aronia berries has been affected in part by this.

LATEST TRENDS

"Superfood to Boost the Market Growth "

The superfood trend has had a significant impact on the aronia berries industry, contributing to their increased popularity and demand. These berries are a nutrient-dense food since they are high in antioxidants, vitamins, and minerals. This fits with the superfood craze, which emphasizes ingesting foods that have a lot of healthy ingredients in them. They have been positioned as a superfood with possible health advantages, including their anti-inflammatory and antioxidant characteristics, which can help with illness prevention and general well-being. Customers looking for foods that can boost cellular health and counteract oxidative stress are especially drawn to aronia berries due to their high levels of antioxidants like anthocyanins and flavonoids. Thus, during the forecast period, the aforementioned factors are anticipated to fuel market growth. The global market will benefit from these factors. Thus, a key trend that is opening up potential for the industry to grow is the growing demand for superfood. These new developments are mostly to blame for the market's overall growth.

SEGMENTATION

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• By Types 

Based on type, the market is classified into aronia prunifolia purple chokeberry, aronia melanocarpa black chokeberry & aronia arbutifolia red chokeberry.

• By Application

Based on the market is categorized into supermarket & convenience stores.

DRIVING FACTORS

"Health and Wellness awareness to give Market Extra Boost"

Health and wellness awareness has played a significant role in shaping the aronia berries industry. Antioxidants, vitamins, and minerals abound in them. Due to their ability to improve general wellbeing, these berries are popular among consumers who are concerned about their health. They include a lot of antioxidants, which assist the body fight inflammation and oxidative damage. This is consistent with the rising demand for foods with anti-aging and disease-fighting qualities. These berries may have positive impacts on blood pressure, cholesterol levels, and general heart health, among other cardiovascular advantages. This is consistent with a wider trend among consumers to seek out meals that promote cardiovascular wellness. As a result, the growth, and the increasing demand for health and wellness will boost the industry. It will contribute to the expansion of the food & beverages industry and it will improve the overall aronia berries market growth.

"Natural and Clean Label to Encourage Market Expansion"

The concepts of "natural" and "clean label" have been significant factors in shaping the market. Due to their minimum processing, aronia berries are frequently presented as a natural component. Customers who want foods that haven't undergone a lot of processing or additives will find this appealing. By being devoid of artificial ingredients like preservatives, colors, and flavors, these berries adhere to the clean label movement. Customers who want cuisine with straightforward and recognizable ingredients will find this appealing. Transparency in the origin of ingredients and production processes is emphasized in clean label products, which include those made with these berries. Customers value knowing where and how their food is produced. Over the course of the forecast period, the market is anticipated to grow as a result of all these advanced features. As a result, these factors are collectively promoting market expansion, increasing company revenues. As a result, above mentioned factors will help the market to boost.

RESTRAINING FACTOR

"High Cost to Impede Market Expansion"

High costs are the limiting factor for market expansion. These berries can be expensive to produce and prepare, which could result in greater costs for the goods that contain them. Consumer price sensitivity may prevent market growth. This prevented the market from growing. This may be a significant issue limiting market expansion. If this problem is fixed, the market will start to grow right away.

REGIONAL INSIGHTS

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"North America to dominate the market owing to the industrial development"

North America has benefited from the region's expanding industrial development, and various driving factors which has increased the potential sectors as this region is the largest user of the product. The key factor driving the growth of the aronia berries market share is the growing demand of product in supermarket & convenience stores is one of the major reasons to drive the market. Rapid urbanization developments will further boost the overall market.

KEY INDUSTRY PLAYERS

"Leading Manufacturers to drive market Demand"

Study includes information on the market players and where they stand within the sector. Data is being collected and made available through proper research, mergers, technical advancement, growing production facilities, and cooperation. The study on materials offers details on manufacturers, regions, types, applications, sales channels, distributors, traders, dealers, research findings, and more.

List of Market Players Profiled

• Cedar Gardens LLC (U.S.)
• Bellbrook Berry Farm (U.S.)
• B. T. Aronia Farm (U.S.)
• Mae's Health (U.S.)

REPORT COVERAGE

The study goes into great detail about market segmentation by type and application. The study examines a broad range of participants, including existing and potential market leaders. A considerable market expansion is anticipated as a result of several important factors. In order to provide market insights, the research additionally analyses elements that are probably to boost aronia berries industry share. The report makes forecasts for market expansion during the projected time period. The objective of the regional study is to explain why one region dominates the worldwide market. There are a lot of issues that have all been carefully considered that prevent the industry from growing. The research also contains a market strategic analysis. It includes thorough market information.