Beef Protein Powder Market Size, Share, Growth, and Industry Analysis by Type (Organic Beef Protein Powder, Conventional Beef Protein Powder ‎), by Application (Food Processing, Beverages, Dietary Supplements, Nutraceuticals, Lab Testing, Other), and Regional Forecast to 2032

Updated On: 29 April 2024

BEEF PROTEIN POWDER MARKET REPORT OVERVIEW

global beef protein powder market size was USD 596.8 million in 2019 and market is projected to touch USD 756.3 million by 2026 at CAGR 3.4% during the forecast period.

Beef protein powder mimics the nutrient profile of bone broth. Bone broth is made from meat, poultry, and fish bones and provides concentrated healing. Beef protein powder is made from beef protein isolate and hydrolyzed gelatin, which are practically the same as collagen. Beef protein powder is an excellent choice for athletes and individuals who are allergic to dairy or whey. Furthermore, beef protein powder includes amino acids that are lacking in today’s diet, such as arginine, hydroxyproline, proline, and glycine. Beef protein powder has a saltier flavour than most other protein powders. This is because the source contains naturally existing salt content. It comes in a variety of flavours, such as vanilla, chocolate, mango, strawberry, and many more. Beef protein is a good source of iron and other minerals. It is available in the form of powder, bars, tablets, and soft gels. 

Due to high nutritional profile comprising materials such as calcium, phosphorous, animal protein supplement are increasingly being utilised by the feed compounding industry. Also, with the improvement of countries’ economies and more investment in various sports activities, the expansion of the bodybuilding federation has created new opportunities for individual’s careers and employment.   Participants are fixing their efforts on encouraging R&D. Technological development are supporting the regional market growth. Manufacturers need to stay updated with changing market trends and develop products that meet growing consumer needs. Companies coming up with progressive technological solutions for firming their positions.

COVID-19 Impact:  Pandemic Hampered The Market Due To Unexpected Disruption In The Sector

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to market’s growth and demand returning to pre-pandemic levels.

COVID- 19 pandemic has extremely affected the whole world. It caused many unexpected disruption and affected the industry. COVID- 19 had negative impact on the market due to economic slowdown, unpredictability in financial sector and high unstable market. The pandemic resulted in decreased demand due to a disrupted supply chain, drop in sales of products, delivery schedules. Travel bans imposed affected business collaboration and partnership. Demand had recently reduced due to travel bans and lockdown during the COVID-19 pandemic. The continuous loss in the business due to the lockdown measures is projected to directly influence the growth of the investments in the market.

LATEST TRENDS

"Use Of Innovative Products To Boost The Market Growth "

Technological improvement and development will further enhance the presentation of the product, allowing it to obtain a varied range of requests in the market. Technological advancement will improve performance and propel the market growth. Technological advancement with high demand are increasingly setting a force to increase the productivity. Some players focus on product improvement to meet consumer requirements and likings. Constant innovation in manufacturing of products is anticipated to stimulate product demand.

BEEF PROTEIN POWDER MARKET SEGMENTATION

• By Type Analysis

According to type, the market can be segmented into organic beef protein powder, conventional beef protein powder

Organic beef protein powder will capture the maximum market share through forecast period.  

Organic beef protein powder: Organic beef protein powder is sourced from cattle that are fed organic feed and raised without the use of synthetic hormones or antibiotics. Organic beef protein powder appeals to health-conscious consumers who prioritize organic and natural products.

Conventional beef protein powder: Conventional beef protein powder is made from cattle that may not adhere to the strict organic standards. This type is more widely available and often at a lower price point than its organic counterpart.

• By Application Analysis

According to application, the market can be segmented into food processing, beverages, dietary supplements, nutraceuticals, lab testing, other

Beef protein powder market players cover segment as food processing will dominate the market share during forecast period.

Food processing: Beef protein powder can be used as an ingredient in processed foods to enhance protein content, improve texture, or as a binding agent.

Beverages: It can be incorporated into protein shakes, smoothies, and other beverage products for an added protein boost.

Dietary supplements: Often used in protein powders, bars, and meal replacements targeted at athletes, bodybuilders, and those looking to increase their protein intake.

Nutraceuticals: Beef protein powder is used in the formulation of nutraceuticals to support various health benefits, such as muscle recovery, weight management, and overall wellness.

Lab testing: In research and development settings, beef protein powder can be used for testing food technology, product development, and nutritional research.

Other: This category includes any other niche applications not covered above, such as pet food supplements, cosmetic products, or specialized medical dietary needs.

DRIVING FACTORS

"Increasing Demand for Dietary Supplements To Boost The Market Growth"

The growing awareness of health and fitness has led to an increased demand for dietary supplements, including protein powders. Beef protein powder, being a high-quality protein source, is gaining popularity among health enthusiasts and athletes. Protein is an essential supplement for the body's muscles, repairs tissues and makes enzymes and hormones. It is also helpful for weight loss. Many gym athletes and gym enthusiasts consume protein shake for muscle gains. Protein powder has the same effect on both men and women. 

"Technological Advancement and Innovation To Upsurge The Market"

Technological advancements and innovation activate unique revenue augmenting opportunity which will upsurge the beef protein powder market growth. Growing investment in research and development activities and growing awareness about benefits are expected to deliver profitable opportunities for the market. Advancements in processing technologies and formulations play a significant role in the production of high quality beef protein powders with improved taste, texture, and bioavailability.

RESTRAINING FACTOR

"Market Competition To Hamper The Market Growth"

The protein supplement market is highly competitive, with a wide range of plant-based and animal-based alternatives available. This competition can limit the growth of the beef protein powder segment. Technical difficulties will reduce the industry revenue.

BEEF PROTEIN POWDER MARKET REGIONAL INSIGHTS

The market is primarily segregated into Europe, Latin America, Asia Pacific, North America, and Middle East and Africa.

"Asia Pacific to Dominate the Region Due To Expanding Fitness Industry"

Asia Pacific is further expected to witness growth in the beef protein powder market share. The region is dominating the market due to expanding fitness industry and growing health consciousness among consumers. The rising inhabitants and increasing income levels are also contributing to the development of the market. Upsurge in investments by key market players for the R&D undertakings and enlargement of their production abilities and product portfolios are projected to upsurge the growth. The expansion of regional market is being aided by technological developments.

KEY INDUSTRY PLAYERS

"Key Players Focus On Partnerships To Gain Competitive Advantage"

The key players are dynamically contributing in strategic events that are aimed at maintaining strong market position and increasing market share by merger, partnerships and others. Key players are motivated to introduce new innovative products. They are spending severely on research and development in order to arise with more new technology so that they can maintain and improve their existing market. The market changes are dynamic such as market expansion, partnership and merger. The collective efforts of these major players expressively impact the competitive landscape and future path of the market.

List Of Market Players Profiled

• Neogen Food Safety (U.S.)
• Thermo Fisher Scientific (U.S.)
• Bio Basic (Canada)
• Griffith Foods International (U.S.)
• JBS Global (Brazil)

INDUSTRIAL DEVELOPMENT

April 2022:  Thermo Fisher Scientific announced the launch of the new GMP-manufactured Gibco CTS TrueCut Cas9 Protein to aid in genome editing for research and manufacturing applications, including CAR T-cell therapy research. Furthermore, the proteins are produced in accordance with US Pharmacopeia requirements, which include traceability documentation, aseptic manufacturing, and safety testing.

REPORT COVERAGE

The report provides scrutiny and information according to market sectors. Business overview, financial overview, product portfolio, new project launch, recent development enquiry are the factors included in the profile. The report incorporates completely examined and appraised evidence of the noticeable players and their position in the market by methods for various descriptive tools. The report covers national and regional level market size and forecast. The report gives businesses the facility to research new prospect in many areas. The report shows to be an operational tool that players can use to gain a competitive superiority over their opponents and ensure lasting achievement in the market.