Carbonated Soft Drinks (CSDs) Market Size, Share, Growth, And Industry Analysis By Type (Alcohol Content Less Than 0.5%, Non-alcoholic) By Application (Online, Supermarket, Other), Regional Forecast To 2031

Updated On: 29 April 2024

Carbonated Soft Drinks (CSDs) Market Report Overview

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The global carbonated soft drinks (CSDs) market size is expected to grow from USD 252570 million in 2021 to USD 303422.17 million by 2031 at a CAGR of 1.8% from 2021 to 2031.

Carbonated Soft Drinks (CSDs) are beverages that contain carbonated water, sugar, and other flavorings. They are popular all over the world and are consumed on a large scale. The carbonation in these drinks is created by dissolving carbon dioxide gas in water under high pressure. CSDs come in a variety of flavors, including cola, lemon-lime, orange, and grape, among others. Carbonated soft drinks have been a part of popular culture for over a century, and their popularity has continued to grow. The carbonation and sugar in these drinks create a refreshing and sweet taste that is appealing to many people. They are often consumed as a refreshing beverage or as a complement to a meal

While carbonated soft drinks are popular, there have been concerns about the impact of their consumption on health. The high sugar content in many CSDs has been linked to obesity, diabetes, and other health problems. As a result, many governments have introduced regulations and taxes to discourage their consumption. In response, companies have started to focus on introducing healthier beverage options to their product lines. The global carbonated soft drinks market is highly competitive, with many well-known brands such as Coca-Cola, PepsiCo, Dr. Pepper Snapple, and Nestle competing for market share.

COVID-19 Impact: Lockdown Restrictions in Movement Hampered the Market Growth

The Covid-19 pandemic has had a significant impact on the carbonated soft drinks market. The lockdowns and restrictions on movement led to a decrease in demand for CSDs, as people were staying at home and not visiting restaurants, cafes, or other food outlets. The closure of cinemas, theaters, and sporting events also led to a decline in the consumption of carbonated soft drinks, which are often sold at these venues. However, with the reopening of the economy and relaxation of restrictions, the demand for carbonated soft drinks is expected to rebound. Furthermore, the pandemic has led to an increased focus on health and wellness, which has led to a shift towards healthier beverage options, such as flavored water and natural juices.

Latest Trends

"Introduction of New Flavors and Packaging to Boost the Market Development"

The carbonated soft drinks market is witnessing several trends, including the introduction of new flavors, packaging innovations, and marketing strategies that target specific consumer groups. One trend that is gaining traction is the use of natural sweeteners and ingredients in carbonated soft drinks. Many consumers are looking for healthier alternatives to traditional sodas, and companies are responding by introducing low or zero sugar carbonated soft drinks that use natural sweeteners such as stevia or monk fruit.

Carbonated Soft Drinks (CSDs) Market Segmentation

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• By Type Analysis

According to type, the market can be segmented into Alcohol Content Less Than 0.5%, Non-alcoholic. Alcohol Content Less Than 0.5% being the leading segment of the market by type analysis.

• By Application Analysis

Based on application, the market can be divided into Online, Supermarket, Other. Online being the leading segment of the market by application analysis.

Driving Factors

"Rising Urbanization and Changing Lifestyles to Drive the Market Growth"

The increasing urbanization and changing lifestyles of consumers are driving the growth of the carbonated soft drinks market. With more people moving to urban areas, there is a higher demand for convenience and readily available food and beverage options. Additionally, changing lifestyles, such as busy work schedules and the need for quick and easy refreshment, have led to an increase in the consumption of carbonated soft drinks. As a result, the demand for carbonated soft drinks is higher in urban areas than in rural areas.

"Innovation and Product Differentiation to Drive the Market Development"

Innovation and product differentiation are also driving the growth of the carbonated soft drinks market. Companies are introducing new flavors, packaging designs, and marketing strategies to differentiate themselves from their competitors and attract consumers. For example, Coca-Cola introduced a limited-edition flavor, Coca-Cola Cinnamon, during the holiday season to appeal to consumers looking for festive flavors. Additionally, companies are introducing new products that cater to changing consumer preferences, such as low-sugar or sugar-free options.

Restraining Factors

"Increasing Awareness About the Negative Health Effects of Sugary Drinks to Impede the Market Growth"

One of the main challenges facing the carbonated soft drinks market is the increasing awareness about the negative health effects of sugary drinks. Consumers are becoming more health-conscious and are opting for healthier beverage options such as natural juices, flavored water, and tea. The high sugar content of carbonated soft drinks has been linked to various health problems, including obesity, diabetes, and heart disease. As a result, companies in the carbonated soft drinks market are increasingly focusing on introducing healthier alternatives to traditional carbonated soft drinks to address this challenge. Many companies are introducing low or no sugar options to cater to health-conscious consumers. Companies are also introducing natural and organic carbonated soft drinks made with natural sweeteners such as stevia or cane sugar to cater to consumers looking for healthier options. However, the challenge remains significant, as consumers continue to prioritize health and wellness and look for healthier alternatives to sugary drinks.

Carbonated Soft Drinks (CSDs) Market Regional Insights

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"High Consumption of Soda in the U.S. to Bolster the Market Development in North America"

The North American carbonated soft drinks market is the largest in the world and is driven by the high consumption of soda in the U.S. The market is dominated by key players such as Coca-Cola and PepsiCo, which have a strong presence in the region. In recent years, there has been a shift in consumer preferences towards healthier beverage options, which has led to a decline in the consumption of carbonated soft drinks. Additionally, government regulations and taxes aimed at reducing the consumption of sugary drinks have impacted the sales of carbonated soft drinks in the region. To counter this trend, companies are introducing low or zero-sugar versions of their products to cater to health-conscious consumers.

The Asia Pacific carbonated soft drinks market is expected to grow at the highest rate, driven by the increasing consumption of soda in countries such as China and India. The rising urbanization and changing lifestyles of consumers, along with the availability of a wide range of flavors and packaging options, are driving the growth of the market in the region. However, similar to other regions, the increasing awareness of the negative health effects of sugary drinks is expected to impact the sales of carbonated soft drinks in the region. To address this challenge, companies are introducing low or zero-sugar versions of their products, as well as promoting their products as a treat or indulgence rather than a regular drink. Additionally, some companies are exploring the use of natural sweeteners and reducing the sugar content of their products to appeal to health-conscious consumers.

Key Industry Players

"Key Players Focus on Partnerships to Gain a Competitive Advantage "

Prominent market players are making collaborative efforts by partnering with other companies to stay ahead of the competition. Many companies are also investing in new product launches to expand their product portfolio. Mergers and acquisitions are also among the key strategies used by players to expand their product portfolios.

List of Market Players Profiled

• Pepsi (U.S.)
• Coca-Cola (U.S.)
• Uni-President (Taiwan)
• Watsons (Hong Kong)
• Tenwow (China)
• Dr Pepper (U.S.)
• Haitai (South Korea)
• Dydo (Japan)
• OKF (South Korea)
• Perrier (France)
• Evian (France)
• Coffee Roasters (Japan)
• Lotte (South Korea)
• BiotechUSA (Hungary)
• Elixia (Finland)
• Wahaha (China)

Report Coverage

This research profiles a report with extensive studies that take into description the firms that exist in the market affecting the forecasting period. With detailed studies done, it also offers a comprehensive analysis by inspecting the factors like segmentation, opportunities, industrial developments, trends, growth, size, share, and restraints. This analysis is subject to alteration if the key players and probable analysis of market dynamics change.