COTTON LEGGINGS MARKET REPORT OVERVIEW
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The global cotton leggings market size is expanded rapidly in 2021 and market is expected to generate substantial revenue by 2031, exhibiting a high compound annual growth rate (CAGR) from 2021 to 2031.
Cotton leggings are pants that are made up of cotton. They are mostly worn by women. These leggings provide a good fitting and can be paired up with a lot of tops, and dresses. They come in different colors and patterns and have a lot of demand in the market. Leggings are considered to be a staple in every woman’s wardrobe.
Many new trends have been introduced in the leggings market. Some of them include the introduction of ankle-length leggings and jeggings. This is considered as the latest trend in the market.
Cotton leggings are comfortable, breathable, and highly durable. They are suitable for travelling, and working out. All of these factors are driving the cotton leggings market share.
COVID-19 impact: Rapid Growth of E-Commerce Platforms During Pandemic Increased Market Growth
The COVID-19 pandemic led to the massive downfall of numerous industries. Along with this many changes were also introduced in the market due to factors like lockdowns and social distancing norms that were imposed to avoid the rapid spread of coronavirus. One such important change that was witnessed in the market was the rapid development of E-commerce platforms.
As people were restricted from moving out of their houses very often, buying things necessary to them became a big problem. With the emergence of online platforms buying the daily necessities became a very task. Similarly, E-commerce platforms were very helpful in selling clothes like leggings. With the development of online platforms, the leggings market also witnessed a steady growth during the pandemic.
LATEST TRENDS
"Introduction of Ankle Length Leggings and Jeggings to Increase Market Growth"
Several new fashion trends keep on emerging in the market every single day. Similarly, a lot of new trends are being seen in the leggings market. Ankle-length leggings are being introduced into the market. These leggings are highly suitable to be worn for top and traditional fits as well. Ankle length leggings end perfectly near the ankle and provides a good fitting. This has attracted many people into buying leggings.
Another important trend that has come up is jeggings. Jeggings is a combination of both jeans and leggings. They are sturdier than the normal leggings are highly durable. Both leggings and jeggings come in different shades, and patterns suiting different occasions. All of these are considered as the latest trend in the cotton leggings market.
COTTON LEGGINGS MARKET SEGMENTATION
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- By Type:
The market can be divided on the basis of type as follows:
Black leggings, navy leggings, gray leggings, and, others. The black leggings segment is projected to hold the dominant market share through 2028.
- By Application:
Classification based on application is as follows:
Supermarkets/hypermarkets, convenience stores, independent retailers, online sales, and, others. The supermarkets/hypermarkets segment is predicted to dominate the market through the forecast period.
DRIVING FACTORS
"Comfort Provided by Cotton Leggings to Amplify Market Growth"
The most important reason why people prefer to wear leggings is because of the comfort provided by them. Compared to jeans or any other bottom wears, leggings are very soft and they do not restrict the movement of our body. Cotton is very light on skin and does not lead to any kind of skin rashes.
These leggings are made up of breathable material, thus allowing the movement of air in and out through it. The person wearing the leggings will not feel too stuffed or uncomfortable with it. Most of the leggings are designed in such a way that they decrease in fatigue in muscles. Another factor that is promoting the sales of leggings is their affordability. Cotton leggings are not costly and are highly versatile as they can be used for many occasions. All of these factors are propelling the market growth and development.
"Suitability of Leggings for Yoga and Workouts to Augment Market Development"
Apart from being comfortable, leggings are also highly durable. They do not get damaged easily with use as they are made up of good quality material. For this reason many people prefer to use leggings as their go to bottom wear while working out. Many leggings also help in enhancing the curves of the body. A lot of people prefer to wear cotton leggings even while travelling.
People who go to gyms, athletes, and people who perform yoga wear leggings while doing the workouts. Post pandemic, awareness regarding maintaining good heath has increased. Many people are shifting their focus on increasing their fitness levels to boost their immunity levels. This has increased the number of people going to gym. With rising number of people going to gyms, and workout sessions the cotton leggings market growth has also increased.
RESTRAINING FACTOR
"Side Effects of Wearing Leggings to Decrease Market Growth"
In spite of providing various benefits, cotton leggings have a lot of disadvantages. Many studies have proven that wearing leggings for a very long period of time can lead to certain health-related problems. This can bring down the market growth.
Not all leggings are breathable and not all leggings are made up of good quality material. Many leggings can be too tight on skin and can rub and crack the skin leading to redness and inflammation. Infections can be caused due to the sweating that happens within the leggings. Acne can also be caused as a result of the infection. All of these side effects of wearing leggings can hamper the market growth.
COTTON LEGGINGS MARKET REGIONAL INSIGHTS
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"North America to Dominate Market Share in Upcoming Years "
The region that dominates the market is North America. It occupies nearly one fourth of the market share due to the prevalence of many favorable factors. Some of them include the large population of people in this region who go to gyms and practice other forms of physical exercises like yoga, aerobics, joggings, and gymnastics.
Many legging producing companies are situated in this area and the market players are taking certain steps to introduce new types of leggings of premium quality to attract many customers into the market. All of these factors are increasing the market share of North America in this market.
Key Industry Players
"Leading Players adopt Acquisition Strategies to Stay Competitive "
Several players in the market are using acquisition strategies to build their business portfolio and strengthen their market position. In addition, partnerships and collaborations are among the common strategies adopted by companies. Key market players are making R&D investments to bring advanced technologies and solutions to the market.
List of Market Players Profiled
- Hue (U.S.)
- American Giant (U.S.)
- Lululemon (Canada)
- ASOS (U.K.)
- ADAY (U.K.)
- Uniqlo (Japan)
- AloYoga (U.S.)
- Zella (U.S.)
- Danskin (U.K.)
- Merona (U.S.)
- MANGO (Spain)
- Lauren Conrad (U.S.)
- Aerie (U.S.)
- North Face (U.S.)
- Marika (U.S.)
Report Coverage
The report provides an insight into the industry from both the demand and supply sides. Further, it also gives information on the impact of COVID-19 on the market, the driving and the restraining factors along with the regional insights. Market dynamic forces during the forecast period have also been discussed for the better understanding of the market situations.
Frequently Asked Questions
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Which are the driving factors of the cotton leggings market?
Cotton leggings are comfortable, breathable, and highly durable. They are suitable for travelling, and working out. All of these factors are driving the cotton leggings market share.
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Which is the leading region in the cotton leggings market?
North America is the leading region in the cotton leggings market.
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Which are the top companies operating in the cotton leggings market?
Hue, American Giant, Lululemon, ASOS, ADAY are the top companies operating in the cotton leggings market.