Frozen Yoghurt Market Size, Share, Growth, and Industry Analysis, By Type (Plain Frozen Yoghurt, Flavoured Frozen Yoghurt), By Application (Minor, Young Man, Young Woman, Middle-Aged Person, Senior) and Regional Insights and Forecast to 2033

FROZEN YOGHURT MARKET OVERVIEW

The global Frozen Yoghurt market size is predicted to reach USD XX billion by 2033 from USD XX billion in 2025, registering a CAGR of XX% during the forecast period.

Frozen yoghurt has grown rapidly within the frozen desserts industry because people now pay more attention to their health, wellness and the things they put in their diet. Rather than regular ice cream, people can eat frozen yoghurt for a healthy, easily digestible treat. The market has improved thanks to new lifestyle habits, more income for many consumers and the rising popularity of snacks that can be easily enjoyed on the go. Furthermore, people’s demands for plant-based and non-dairy treats led many manufacturers to offer newer frozen yoghurt choices such as vegan and lactose-free ones made with soy, almond or coconut milk. Having different flavour options, the ability to add desired toppings and movable machines for serving have attracted more young customers. As it stands, North America dominates the market, while in the Asia-Pacific region, fast urbanisation and more interest in health are behind the region’s quick progress. The rise of e-commerce and online courier services has allowed more people to access the market. Additionally, since frozen yoghurt has probiotics, it is popular among people of all ages. Some key players are investing in creating new items with eco-friendly packaging and supply what various consumers require. The frozen yoghurt market is expected to continue growing in the coming years due to more people focusing on cleaner, more natural and healthier food. With people choosing healthier indulgences more often, consumers are still expected to pick frozen yoghurt in the global frozen dessert market.

US TARIFF IMPACT

"The Effect of U.S. Tariffs on the Frozen Yoghurt Market"

The tariffs that the U.S. put on imported dairy products have resulted in increased costs for making frozen yoghurt. Milk and cream are now more expensive due to the 25% tariff the U.S. has put on dairy products imported from Canada and Mexico. The rise in raw material costs has forced U.S. frozen yoghurt manufacturers to face one of two problems: reduce their profit margins or increase frozen yoghurt prices which could lessen interest from consumers. In addition, the tariffs have affected the usual supply chain process, so many businesses must choose new suppliers that may be less efficient or provide goods of a different quality. Facing these obstacles, a few producers are searching for options in their country and investing in different links in their supply chains to prevent future problems. Furthermore, due to the rising production costs, companies are working on new products that do not require much dairy such as types made from plants. Even if the U.S. tariffs offer some good long term effects, the frozen yoghurt industry is currently facing problems with unpredictable pricing, supply problems and becoming less competitive.

LATEST TREND

"Rising Demand in Plant-Based Frozen Yoghurt"

One of the main reasons for the growth of the frozen Yoghurt market is that people are looking for dairy free and plant based products. It is also influenced by more health minded people, those who are lactose intolerant and those who are vegan. Many people are starting to choose almond, coconut and oat milk based frozen Yoghurts for being both healthy and environmentally friendly. They present health conscious customers with healthy, cholesterol free alternatives to rich and sweet desserts. As a result, producers are sharing new plant based flavours which makes frozen yoghurt more attractive to people. Because plant based frozen Yoghurt fits many consumers’ preferences, it is also helping the frozen dessert industry grow.

FROZEN YOGHURT MARKET SEGMENTATION

By Type

• Plain Frozen Yoghurt: It is chosen by health conscious consumers who like to buy something sugar and calorie free. Since it can be topped in many ways, many self-serve businesses choose it as their base.

• Flavoured Frozen Yoghurt: Consumers appreciate using different frozen yoghurt flavours, so flavoured versions are the most popular in the market. Because many people enjoy strawberry-flavoured, mango-flavoured, chocolate-flavoured and matcha-flavoured drinks, young customers tend to keep coming back.

By Application

• Minor (Age below 18): Kids who are minors are usually attracted to the colourful, sweet and enjoyable snacks promoted by brands. Because frozen yoghurt is healthier, it is often appealing to both parents and children.

• Young Man (18–30): This age group wants something fast, light and simple to eat as a snack. A lot of health conscious young men choose flavoured and high protein frozen yoghurt.

• Young Woman (18–30): The main group of young women is interested in minimally fat, probiotic enriched and vegetable food products. They push the industry to develop new wellness and trendy products.

• Middle-Aged Person (30–50): Daily health and good nutrition in their 30s and 40s are main concerns for middle aged adults. There is a rise in popularity for yoghurts that are both healthy and low in sugar.

• Senior (Age above 50): Seniors usually order frozen yoghurt because it is easier for their stomachs to process. There is a high demand in Europe for foods that nourish bones and have few sugars as well as ones that are easy to digest.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.

Driving Factors

"Health Trends are Inspiring People to Buy More"

There is a worldwide focus on health which can be seen by the trend for people to pick snacks that taste good and provide nutritional value. Frozen yoghurt is considered a better option health wise because of its low fat, fewer calories and probiotics that aide digestion. When people learn that consuming lots of sugar and fat is bad for their health, they want more frozen yoghurt. Furthermore, people are choosing foods that are made with natural ingredients, contain no sugar and are certified as non-GMO. Those companies whose products support health and wellness are improving their spot in the market. The rise of healthy eating affects people from different age groups, especially young adults and people in their 40s or 50s, who focus on their diets and lifestyle.

"New Products and a Variety of Flavours"

Building new products and providing many different flavours are major reasons why this market is growing. Nowadays, people want something new from their food, so brands are offering items with exotic, seasonal and regional tastes, in addition to regular vanilla and chocolate. Now, frozen yoghurt products are made with extra nutrition, including added protein, less sugar or added vitamins. Having different textures such as layers, swirls and whipping adds flavour and appeal to any ice cream. Many consumers enjoy trying out different flavours themselves, so offering customization helps attract them. A new trend is frozen yoghurt without dairy, achieved with milk from coconut, almond or oats for vegetarians and people with lactose problems. As new tastes and styles appear, the category becomes more appealing for people to try again. Innovations in product give brands the ability to meet new needs, attract varied shoppers and differentiate their frozen desserts from the many similar ones on the market inducing the Frozen Yoghurt Market Growth.

Restraining Factor

"Competition from Old and New Desserts"

Strong competition from regular ice cream and new plant based sweets represents one of the major barriers in the frozen yoghurt market. Despite being called a healthier choice, frozen yoghurt is often rejected due to its milder taste in favour of ice cream. Since almond, oat and coconut milk ice creams emerged, more people avoiding dairy often choose these varieties. These replacements are fortified with others nutrients such as probiotics and less sugar which helps them become more alike. Some people may not choose frozen yoghurt because it can be more expensive than similar desserts. Problems such as these may challenge small brands to hold onto and gain new customers.

Opportunity

"Growing into New and Growing Countries"

The frozen yoghurt market has the potential to grow further by offering its products in Asia, Latin America and the Middle East. People in these places are gaining higher disposable incomes, living in cities and increasingly opting for Western foods. In these countries, buyers pay more attention to their diets and are curious to try frozen desserts that include health benefits. Moreover, with a younger population and new options for retail and dining, these regions are perfect for new businesses to enter. Partnering with area distributors, launching self service outlets with franchises and creating flavours popular in different regions help the brand grow in reputation and popularity. Moreover, authorities in these economies are giving support to both the dairy and health sectors, helping these businesses to prosper. Firms that act fast to internationalise and offer low-cost goods or services are more likely to thrive and take hold in these emerging markets over time. Thus, this can lead to the increase of Frozen Yoghurt Market Share in the sweet and cold desserts market.

Challenge

"Preserving the Quality and Length of Shelf Life in the Supply Chain"

A major issue faced in the frozen yogurt sector is keeping the products secure and stable during transportation and distribution where the cold chain is not fully developed. If not handled properly, frozen yogurt can develop poor texture, separate or spoil, causing many products to go to waste and leaving customers unhappy. It is more challenging in locations where there is either a shortage of or difficulty accessing, reliable cooling and transport facilities. One challenge for manufacturers is that natural ingredients may not keep food as safe as the usual chemicals for a long storage period. In order for the same high quality to be maintained at every location, it is necessary to use advanced packages, monitor temperatures and constantly perform quality controls, all of which lead to higher operating costs. Challenges in logistics must be overcome for brands aiming to rapidly expand and assure both freshness and uncompromised quality in all their locations.

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FROZEN YOGHURT MARKET REGIONAL INSIGHTS

North America

Frozen yogurt ranks very high in North America thanks to a large number of consumers who prefer to eat desserts with less fat. Many Americans are interested in snacks that contain probiotics and higher levels of protein. Because there are strong brands, a widespread shower of products and a lot of advancements in food, the global food industry keeps growing. Many people like frozen yogurt places where they can serve themselves as well as new, unique and healthy flavours. Likewise, many consumers prefer clean label, organic and non-dairy types of frozen yogurt, a trend that that the frozen yogurt industry supports. The introduction of plant based foods and online accessibility through delivery apps help expand the market for many customers. Additionally, because many consumers in North America like portable snacks, companies create snacks that are easy to take with them. Consequently, United States Frozen Yoghurt Market is at the forefront in both using and producing new frozen yogurt products which allows it to lead the way in the industry for both growth and new trends.

Europe

People in Europe are more likely to eat frozen yogurt because they like healthy food and foods that are environmentally friendly. Products that are free of artificial additives, preservatives and additional sugars are preferred by European consumers more and more. Many people in the UK, Germany, France and the Netherlands are choosing low fat and probiotic frozen yogurt instead of ice cream. Moreover, strict rules for food safety and quality in Europe support the development of new types of natural and organic products. As people in this region prefer plant based foods, so, companies are introducing more vegan frozen yogurt with ingredients such as oat, almond and soy milk. European stores are expanding their inventories of frozen desserts. Since people are also paying more attention to the environment, using sustainable packaging and ethical ingredients has become necessary for European brands.

Asia

The frozen yogurt market in Asia is growing quickly because of urbanization and a shift in what people eat, as well as the greater popularity of Western food trends. Young consumers and middle class people in China, India, Japan and South Korea are fuelling the rise in demand for frozen desserts. As more people earn extra money and prefer healthy foods, interest in eating frozen yogurt has risen. Self-serve frozen yogurt shops and high-quality items are becoming popular in cities. Moreover, a growing number of people can easily get frozen yogurt thanks to food delivery services and the rise of e-commerce. Because Asian consumers look for unique and familiar flavours, brands now make products that are appreciated locally. Due to increasing health awareness in Asia, the region is set to have a leading role in shaping the frozen yogurt industry globally.

KEY INDUSTRY PLAYERS

The market for Frozen Yogurt is driven by both major international companies and up-and-coming local businesses. Yogurtland, Menchie’s Frozen Yogurt and TCBY are leading brands in this industry and run a number of franchise locations that serve many flavours of frozen yogurt. Pinkberry is known for its fine image and use of premium and fashionable flavours. Red Mango is well-known for offering treats that include healthy probiotics. Llaollao is leading the way in Europe and Asia by using its worldwide franchise system and flavours inspired by Mediterranean traditions. You can find Yogen Früz around the world, offering both options for making your own frozen yogurt and pre-portioned ones. In the Asian region, Tutty Fruity and Sogurt are offering products made to suit what each area prefers. A number of these businesses are choosing to use plant based foods, use raw, simple and understandable ingredients and update their ordering platforms to respond to modern trends. Due to more people choosing natural and healthy items, major companies are prioritizing new ideas, a variety of flavours and environmental protection to increase their popularity worldwide.

List Of Top Frozen Yoghurt Market Companies

• Yogen Früz (Canada)
• Menchie's (USA)
• Pinkberry (USA)
• Red Mango (USA)
• TCBY (USA)
• Yogurtland (USA)
• llaollao (Spain)
• Perfectime (China)
• Ben & Jerry's (USA)
• Micat (China)
• Orange Leaf (USA)
• Yogiboost (Australia)

KEY INDUSTRY DEVELOPMENTS

April 2025: Chobani pledged an investment of USD 1.2 billion to set up a major yogurt plant at the Griffiss Business and Technology Park in Rome, New York. An estimated 12 million pounds of milk will be processed every day at the plant, supporting New York’s dairy industry and creating 1,000 new positions for residents.

REPORT COVERAGE

Reasons for growth in the Frozen Yogurt Market include more people choosing healthy and nutritious desserts. More awareness of being healthy and low fat foods has made frozen yogurt popular as an alternative to ice cream among both millennials and people in their middle years. Offering innovative options in taste, structure and formats, together with plant based and dairy-free products, helps the market attract more people, mainly vegans and those who are sensitive to lactose. Due to having high disposable incomes, many cities and a greater demand for convenient meals in these regions, North America, Europe and Asia are seen leading the market. But competitors in the market, challenges with hauling and storing products in cold conditions and price conscious consumers are major challenges for this industry. A rise in income and new lifestyle habits in developed and developing countries make people interested in having frozen desserts. Businesses in this industry are becoming better, focusing on eco-friendly solutions and open stores to increase their portion of the market. Frozen yoghurt is doing well as part of the frozen dessert industry by offering everyone enjoyable and nutritious products. Since people look at frozen yoghurt positively, it is likely to move forward by incorporating new trends and adapting to the market.