Golf Apparel Market Size, Share, Growth, and Industry Analysis, By Type (Women Golf Apparel, Men Golf Apparel, Kids Golf Apparel), By Application (Professional, Amateur) and Regional Insights and Forecast to 2031

Updated On: 22 April 2024

GOLF APPAREL MARKET REPORT OVERVIEW

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The global golf apparel market size was USD 4250 million in 2021 and the market is projected to touch USD 7868.66 million by 2031, exhibiting a CAGR of 6.3% during the forecast period.

The golf apparel market has experienced significant growth and evolution in recent years, reflecting the dynamic nature of the sport and the changing preferences of golf enthusiasts. The market is characterized by a wide range of products designed to meet the diverse needs of golfers, including apparel for men, women, and juniors. Traditional golf attire, such as polo shirts, khaki pants, and visors, continues to be popular, but there has been a noticeable shift towards more modern and performance-oriented designs. Technical fabrics with moisture-wicking properties, UV protection, and enhanced breathability are increasingly incorporated into golf apparel, catering to the demands of players seeking both style and functionality on the course.

Key players in the golf apparel market are continually innovating to stay competitive, introducing trendy designs and advanced technologies. Major brands invest in research and development to create clothing that not only meets the aesthetic expectations of golfers but also enhances their performance and comfort during play. The market is also influenced by fashion trends beyond the golf course, with athleisure wear gaining popularity among consumers. As a result, golf apparel has become more versatile, appealing not only to avid golfers but also to those seeking stylish and comfortable clothing for various casual occasions.

COVID-19 Impact: Market Growth Restrained by Pandemic Due to Temporary Closures of Golf Courses

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden golf apparel market growth reflected by the rise in CAGR is attributable to market’s growth and demand returning to pre-pandemic levels.

The global golf apparel market, like many other industries, has experienced the profound impacts of the COVID-19 pandemic. With lockdowns, travel restrictions, and economic uncertainties, the golf apparel market faced challenges in the form of disrupted supply chains, decreased consumer spending, and temporary closures of golf courses. However, as restrictions eased and people sought outdoor activities as a safer option, there was a notable resurgence in interest in golf. This shift in consumer behavior had a positive effect on the golf apparel market, with many enthusiasts returning to the golf course, driving a recovery in sales. The industry demonstrated resilience, adapting to the 'new normal' with increased focus on e-commerce channels and digital marketing strategies.

LATEST TRENDS

"Sustainability in Sportswear to Drive Market Growth"

One prominent trend shaping the golf apparel market is the increasing emphasis on sustainability. Consumers are becoming more environmentally conscious, and this trend is reflected in their purchasing decisions, extending to sportswear, including golf apparel. Golf brands are responding by incorporating sustainable materials, eco-friendly manufacturing processes, and adopting ethical business practices. This trend not only aligns with consumer values but also positions companies favorably in a market where corporate responsibility is gaining importance. As sustainability becomes a key differentiator, golf apparel manufacturers are innovating to create products that meet both performance and environmental standards.

GOLF APPAREL MARKET SEGMENTATION

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• By Type

Based on type the global market can be categorized into Women Golf Apparel, Men Golf Apparel, Kids Golf Apparel.

The golf apparel market is segmented into Women's, Men's, and Kids' categories, with Women's apparel emphasizing style and functionality, Men's apparel prioritizing performance and durability, and the Kids' segment experiencing growth due to increased parental encouragement in the sport.

• By Application

Based on application the global market can be categorized into Professional, Amateur.

The golf apparel market, segmented into professional and amateur applications, caters to the high-performance demands of professional golfers, driving innovation, while simultaneously meeting the comfort and style preferences of the amateur segment, fostering a more targeted and responsive market.

DRIVING FACTORS

"Technological Advancements to Boost the Market"

Technological advancements in materials and manufacturing processes are significant drivers of the golf apparel market growth. Innovative fabrics that enhance performance, provide UV protection, and regulate temperature are gaining popularity. Additionally, advancements in design, such as ergonomic fits and moisture-wicking properties, contribute to the overall comfort and functionality of golf apparel. As consumers seek high-performance products, technological innovations are a key factor influencing their purchasing decisions, thereby increasing the golf apparel market growth.

"Strategic Marketing Initiatives to Expand the Market"

Strategic marketing initiatives by key players are instrumental in expanding the golf apparel market share. Effective branding, celebrity endorsements, and collaborations with professional golfers contribute to brand visibility and consumer trust. Social media and digital marketing play a crucial role in reaching a wider audience. Companies that successfully leverage these strategies are not only increasing the golf apparel market share but also establishing themselves as trendsetters and influencers in the golf apparel market.

RESTRAINING FACTOR

"Shifting Consumer Preferences to Potentially Impede Market Growth"

One of the challenges faced by the golf apparel market is the dynamic nature of consumer preferences. Rapid changes in fashion trends, coupled with evolving preferences for comfort and sustainability, pose challenges for manufacturers in meeting diverse consumer demands. Adapting to these shifts requires agility in design, production, and marketing, and companies that fail to keep pace may find the golf apparel market share diminishing. Staying attuned to changing consumer preferences is essential for sustaining growth in the competitive golf apparel market.

GOLF APPAREL MARKET REGIONAL INSIGHTS

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"North America to dominate the Market owing to Strong Golf Culture "

North America stands out as a key region with a growing influence on the golf apparel market. The region's strong golf culture, coupled with a robust economy, contributes to the increasing the golf apparel market share. The United States, in particular, has a significant number of golf enthusiasts, both amateur and professional, driving demand for high-quality golf apparel. The presence of major golf tournaments and the endorsement of golf by celebrities further amplify the market's prominence in the region. As North America continues to embrace golf as a popular sport, the demand for innovative and stylish golf apparel is expected to rise, solidifying the region's position in the global market.

KEY INDUSTRY PLAYERS

"Key Industry Players Shaping the Market through Innovation and Market Expansion"

In the dynamic realm of the Golf Apparel Market, influential industry players are at the forefront of driving innovation, serving as catalysts for substantial golf apparel market growth. These key players play a pivotal role in propelling transformative changes, pushing the boundaries of the market with unparalleled adaptability. Navigating through the intricacies of shifting consumer preferences and technological advancements, they adeptly meet diverse market requirements and significantly contribute to expanding the market's global presence. Demonstrating remarkable agility, these leaders shape the future trajectory of this crucial market segment with a steadfast commitment to pioneering advancements that redefine standards in golf apparel design, manufacturing, and distribution.

List of Market Players Profiled

• Nike Golf (U.S.)
• Adidas (Germany)
• Perry Ellis (U.S.)
• Mizuno (Japan)
• Fila (South Korea)
• Ralph Lauren (U.S.)
• PVH Corp (U.S.)
• Callaway (U.S.)
• COBRA-PUMA GOLF (U.S.)
• Under Armour (U.S.)
• Greg Norman (U.S.)
• Ping (U.S.)
• Fairway and Greene (U.S.)
• Oxford Golf (U.S.)
• Straight Down (U.S.)
• Antigua (U.S.)
• Amer Sports (Finland)
• Sunice (Canada)
• TAIL Activewear (U.S.)
• EP NY (U.S.)
• Biyinfenle (China)

INDUSTRIAL DEVELOPMENT

September 2023: Under Armour Iso-Chill Performance Golf Shorts: These shorts are made from a fabric that helps to regulate your body temperature and keep you cool on hot days.

REPORT COVERAGE

The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.

The research report delves into market segmentation, utilizing both qualitative and quantitative research methods to provide a thorough analysis. It also evaluates the impact of financial and strategic perspectives on the market. Furthermore, the report presents national and regional assessments, considering the dominant forces of supply and demand that influence the golf apparel market growth. The competitive landscape is meticulously detailed, including market shares of significant competitors. The report incorporates novel research methodologies and player strategies tailored for the anticipated timeframe. Overall, it offers valuable and comprehensive insights into the market dynamics in a formal and easily understandable manner.