Hair Loss & Growth Treatments and Products Market Size, Share, Growth, and Industry Analysis, By Type (Hair Loss and Growth Devices, Shampoos and Conditioners, Medicine Product, Others), By Application (Men, Women, Both), Regional Insights and Forecast To 2032

Updated On: 08 April 2024

Hair Loss and Growth Treatments and Products Market Report Overview

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The global hair loss and growth treatments and products market size was USD 3285 million in 2020 and will reach USD 6335 million by 2032, at CAGR of 5.6% during the forecast period.

Hair undergoes a process of growth, rest, loss, and regeneration. A hair damage is defined as a disturbance of this process, or injury to the hair follicle, causing a rapid loss of hairs relative to the rate of regeneration. A few visible signs include receding hairlines, hair loss in patches, and overall thinning.  Telogen Effluvium and Alopecia are all examples of hair loss products. Areata, Tinea, Hair Shaft Irregularities, and Hypotrichosis are all conditions that can occur. The growing number of chronic illnesses, including alopecia areata, on the planet is the basic factor driving the global expansion of the hair loss & growth treatments and products market.

The market for hair loss & growth treatments and products is expected to increase over the forecast period because of more product innovations enter the market, driving market growth. It can be demonstrated by goods under process or by the companies' studies on newer chemicals for the coming years.

COVID-19 Impact: Increased Rate of Clinical Depression to Elevate Market Growth

The COVID-19 pandemic created enormous challenge in many industries, including consumer goods. Government-imposed security measures, frontier limitations, border controls, manufacturing unit shutdowns, and certain other safety protocols harmed the activities of manufacturing companies. However, hair loss is a late-onset side effect of COVID-19, and according to US National Library of Medicine (NLM) and International Journal of Dermatology, with a nearly 25% increment in patients in the US reporting the issue. Nevertheless, hair loss caused by COVID-19 is not constant, and hair can regrow with the correct blend of homeopathy and FDA-approved hair vitalizing therapies. As a result, people are increasingly interested in hair loss prevention products, fueling the hair loss & growth treatments and products market growth.

Latest Trends

"Enlarged Internal Forces to Intensify Market Magnification "

Baldness is a serious problem that a huge number of individuals face these days as an outcome of a numerous of internal forces which include hormone imbalance, ailments, maturing, and others. When estrogen and progesterone quantity fall, hair grows less quickly and becomes thinner. A reduction in these hormones causes an elevation in the generation of androgens, which are a cluster of male hormones. Androgens cause hair follicles to slim down, giving rise in baldness on the scalp.  The rising need for hair loss & growth treatments and products is being driven by many of those struggling from alopecia, a hair condition that causes receding hairline in male, female, and youngsters.

Hair Loss and Growth Treatments and Products Market Segmentation

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• By Type Analysis

According to type, the market can be segmented into hair loss and growth devices, shampoos and conditioners, medicine product, others

Hair loss and growth devices is the leading part of the type segment

• By Application Analysis

According to application, the market can be segmented into men, women and both

Men is the leading part of the application segment

Driving Factors

"Elevated Requirements for Gender Neutral Products to Boost Market Share "

The elevated need for products that are appropriate both for male and female has facilitated the hair loss & growth treatments and products market share. Furthermore, the majority of market manufacturers provides gender neutral hair products that include shampoos, oils, conditioners, and serums. Manufacturers, on the other hand, are presently rejuvenating their product offerings in order to effectively target particular groups of customers by implementing new products at reasonable prices in order to gain a higher share of the market.

"Expansion of Digital Distribution Networks to Aid Market Forwarding "

The industry has seen a rise in the percentage of millennial consumers undergoing hair loss as a result of modifying lifestyle patterns, hormonal imbalance, and higher stress levels within and between working-class women, who frequently buy too many hair loss treatment goods. These factors, in addition to other products for hair care are propelling the market forward. The accessibility and affordability of haircare products including shampoo, conditioner, oil, foam, and so on, aided by the expansion of digital distribution networks, are contributing significantly in growing international spending on hair care products.

Restraining Factors

"Low Level of Consumer Faith to Deplete Market Advancement"

The market is constrained by existing strict regulations as well as a low level of consumer faith and awareness. The rising popularity of alternative hair care products including surgical operations, transplant, laser treatment, and scalp reduction, among others, is expected to put a strain on the demand for hair loss & growth treatments and products.

Hair Loss and Growth Treatments and Products Market Regional Insights

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"Brand Advancements to Foster Market Growth in Asia Pacific and North America"

During the forecasted timeframe, the Asia Pacific hair loss & growth treatments and products market is expected to elevate at the fastest CAGR. The region's growing demand is being attributed to a growing population combined with growing disposable income. Furthermore, China and India's population numbers have exploded. Hair concerns, such as hair loss and itchiness, have also become more common in recent years. The entrance of well-known and advancements in brands throughout the region has strengthened these items' position in the market.

During the forecast timeline, North America is anticipated to be the major growing industry for hair loss and growth treatments and products. The primary driver in this geographical area will be expansion in technological advancements and rising adoption of haircare products by the citizens residing in the region.

Key Industry Players

"Key Players Focus on Partnerships to Gain a Competitive Advantage "

Prominent market players are making collaborative efforts by partnering with other companies to stay ahead of the competition. Many companies are also investing in new product launches to expand their product portfolio. Mergers and acquisitions are also among the key strategies used by players to expand their product portfolios.

List of Market Players Profiled

• Procter & Gamble (U.S.)
• L’ Oreal (France)
• Unilever (U.K.)
• Taisho (Japan)
• Henkel (Germany)
• Merck (U.S.)
• Shiseido (Japan)
• Johnson & Johnson Consumer Inc. (U.S.)
• Rohto (Japan)
• Lifes2Good (Ireland)
• Gerolymatos International (Greece)
• Toppik (U.S.)
• Nanogen (U.S.)
• Oxford BioLabs (U.K.)
• Ultrax Labs (U.S.)
• Avalon Natural Products (U.S.)
• Bayer (Germany)
• Pharma Medico (India)
• Wal-Mart (U.S.)
• Kerafiber (U.S.)
• Amplixin (U.S.)
• Costco Wholesale (U.S.)
• Phyto (Australia)
• Keranique (U.S.)
• DS Healthcare Group (U.S.)
• Kaminomoto (Japan)
• Softto (China)
• Bawang (China)
• Zhang Guang 101 (China)

Report Coverage

This research profiles a report with extensive studies that take into description the firms that exist in the market affecting the forecasting period. With detailed studies done, it also offers a comprehensive analysis by inspecting the factors like segmentation, opportunities, industrial developments, trends, growth, size, share, restraints, and others. This analysis is subject to alteration if the key players and probable analysis of market dynamics change.