Handmade Soap Market Size, Share, Growth, and Industry Analysis, By Type (CP (Cold Process), HP (Hot Process), MP (Melt & Pour)), By End Users (Face Washing Using, Bath Using, Clothing Using, Others) and Regional Insights and Forecast to 2032

Last Updated: 14 July 2025
SKU ID: 25822845

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HANDMADE SOAP MARKET OVERVIEW

The Handmade Soap Market size valued at USD 0.17 billion in 2024 and is expected to reach USD 0.29 billion by 2032, growing at a compound annual growth rate (CAGR) of 6.64% from 2024 to 2032.

The global sales of handmade soaps are gradually rising as consumer keep focusing on organic, environment friendly and paraben free products. Artisanal soaps prepared manually and from natural oils, fragrances, plant, and earth elements are thought to be more favorable than mass-produced soaps. The increasing awareness of the ill effects of synthetic additives used in manufactured soaps has created more demand for homemade soaps. Further, there is a growing group of artisanal and small-scale producers focusing on the opportunities of targeting specific client segments with differentiated options or recipes. Other factors that contributed to increasing the visibility of the handmade soap brands are e-business and social media. Increasing consumer awareness towards usage of eco-friendly and no animal testing products along with the trends towards customized skincare, niche market of handmade soaps is expected to head towards further growth in both the developed and developing countries.

COVID-19 IMPACT

Handmade Soap Market Had a Negative Effect Due to the Supply Chain Disruptions and Decline in Retail Demand During COVID-19 Pandemic

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.

The handmade soap market share influenced by the COVID-19 pandemic in the initially stages because of disrupted supply chains and decreased availability of the raw materials including the essential oils and natural additives for the soap production. The road map of any artisanal soap producer who mostly depends on small-scale production was affected due to workforce shortages and poor access to manufacturing plants during the lock down situations. Thirdly, since most of the handmade soaps were being sold through retail shops, craft markets which were closed temporarily due to COVID 19 restrictions, resulted in dramatically low sales. Although online sales depressed the impact of fewer footfalls, many small businesses were unable to react quickly enough, which impacted market performance.

LATEST TREND

Rising Popularity of Organic and Vegan Handmade Soaps Drives Market Growth

As with most product markets, there has been a shift towards organic and vegan handmade soaps in the market. Beauty care consumers are embracing environmentally friendly products that do not contain animal-based ingredients and chemicals or synthetic components. Handmade soap brands are not sitting idle they have started coming up with environment friendly products like soaps made from plant-based oils, natural fragrances, and biodegradable soap packs. This is further driven by the increase in worldwide concern for the environment and increasing concern for ethical buying coupled with the increased craze for animal friendly cruelty free labels. Natural and organic vegan handmade soaps are gaining importance as a marketing point to appeal to environmentally conscious consumers as well as a factor that promotes competition in the market.

Global-Handmade-Soap-Market-Share,-By-Type,-2032

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HANDMADE SOAP MARKET SEGMENTATION

By Type

Based on type, the global market can be categorized into CP (Cold Process), HP (Hot Process), MP (Melt & Pour)

  • CP (Cold Process): Cold process soaps are prepared without and outside heat, where the oils together with lye will undergo saponification. They do not cause oil to evaporate and can produce a creamy bar that has a long shelf life.
  • HP (Hot Process): Hot process soap entails heating of the soap mixture, the process accelerates saponification. It also gives a rough surface, can be used as soon as it cools down as it is, and there is room for the option of putting in or including more ingredients.
  • MP (Melt & Pour): Melt and pour soap is one of the easiest forms of making soap as it involves melting a ready soap base and then including colors, fragrances, and other extenders. This is one of the easiest methods for design and appropriate for beginners who want to customize designs.

By Application

Based on application, the global market can be categorized into face washing using, bath using, clothing using, others

  • Face Washing Using: Soaps that are made by hand for this category contain friendly ingredients such as essential oils and moisturizers for face and facial skin. Most of these soaps may come with special focus on certain skin problem areas including those with acne prone skin, dry skin, or sensitive skin.
  • Bath Using: These soaps are unique body soaps for overall body washing and care that provide rich creamy lather and naturally enhancing nutrients that are good for the skin. Many of them contain such gems as shea butter, coconut oil or some sort of scrub for a bath in the middle of the road.
  • Clothing Using: Clothing soaps made at home contain organic elements that are harmless to the environment and easy on the clothes. These are suitable looking for washing delicate or baby clothes without the use of strong solvents.
  • Others: This has specialty soaps that are used for pet use or cleaning of kitchen utensils, or cleaning a variety of objects where special soaps with different formulas in their preparation are used.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.

Driving Factors

Rising Consumer Preference for Natural and Organic Products Boost the Market

Growing focus about the dangerous results of synthetic chemical compounds in conventional soaps has brought about a shift in the direction of herbal and natural handmade soaps. Consumers are increasingly more searching for eco-friendly, pores and skin-safe alternatives made from plant-based totally oils, critical oils, and herbal extracts. This preference is further fueled with the aid of tendencies in sustainable living and ethical consumerism, driving the market's growth.

Expansion of E-Commerce Platforms Expand the Market

A factor in the handmade soap market growth is the massive availability of homemade soaps via online systems has appreciably boosted market accessibility. E-trade allows small-scale soap makers to attain worldwide audiences, even as social media advertising helps sell unique, artisanal products, increasing customer call for.

Restraining Factor

Limited Scalability Impede Market Growth

Handmade soap production is often small-scale and exertions-in depth, making it difficult to satisfy excessive call for. This hassle influences supply consistency and market penetration for larger audiences.

Opportunity

Growing Demand for Customization Create Opportunity for The Product in The Market

The market gives big opportunities with the rising demand for personalized soaps tailor-made to person skin sorts and possibilities. Consumers are inclined to pay a top rate for formulations, growing boom avenues for artisanal soap makers.

Challenge

Competition from Commercial Soaps Could Be a Potential Challenge for Consumers

Handmade soaps face difficult opposition from industrially produced soaps that provide similar blessings at decrease fees. Maintaining affordability while making sure high-quality is a key project for artisans.

HANDMADE SOAP MARKET REGIONAL INSIGHTS

  • North America

North America specially United States handmade soap market, pushed by using excessive client demand for natural, natural, and sustainable skincare products. The United States and Canada lead in adopting cruelty-unfastened and green soaps, reflecting strong options for artisanal items. E-commerce platforms and local craft fairs in addition improve market visibility. Rising recognition about skin health and environmental effect helps the boom of premium, handmade soap brands in the location.

  • Europe

Europe’s handmade soap market prospers on strict environmental and sustainability regulations, with a growing emphasis on zero-waste and biodegradable merchandise. Countries like Germany, France, and the UK are fundamental individuals, pushed by way of purchaser interest in moral, cruelty-free merchandise. Artisanal manufacturers imparting vegan and organic options advantage popularity, mainly in eco-aware markets.

  • Asia

Asia is experiencing fast boom inside the handmade soap market, fueled by way of increasing disposable earning, urbanization, and growing awareness approximately natural skincare. Countries like India, Japan, and China are key players, leveraging traditional elements like turmeric and rice bran. The growing e-commerce area additionally facilitates market expansion.

KEY INDUSTRY PLAYERS

Key Industry Players Shaping the Market Through Innovation and Market Expansion

Key industry players in the handmade soap market encompass Lush Cosmetics, famed for its green and cruelty-loose soaps, and Dr. Bronner’s, a frontrunner in natural and truthful-change cleaning soap merchandise. The Little Soap Company focuses on sustainable, eco-conscious homemade soaps in Europe. Pacha Soap Co. Specializes in artisanal soaps with a strong emphasis on social effect and sustainability. Rocky Mountain Soap Company offers natural soaps crafted with organic substances in North America. Smaller players like Soapwalla and Suds & Co. Cater to area of interest markets with precise, customizable formulations, highlighting the variety and innovation in the handmade soap enterprise.

List of Top Handmade Soap Companies

  • Sulwhasoo (South Korea)
  • Sisley (France)
  • Herborist (China)
  • DHC (Japan)

KEY INDUSTRY DEVELOPMENT

October 2023: Lush Cosmetics launched a brand-new range of green, plastic-loose handmade soaps as part of its sustainability initiative. The new series features vibrant, biodegradable packaging and makes use of simplest herbal elements, aiming to lessen the environmental impact of personal care products.

REPORT COVERAGE

The handmade soap market is poised for sturdy increase, pushed by means of growing consumer attention of natural, eco-friendly, and chemical-loose merchandise. The rising preference for sustainable skincare solutions has improved the demand for artisanal soaps made with organic ingredients and particular formulations. E-trade platforms and social media have appreciably boosted market visibility, allowing small-scale producers to reach an international target market. North America and Europe stay robust markets due to high consumer call for cruelty-unfastened, environmentally aware merchandise, whilst Asia’s boom is fueled via urbanization and rising disposable incomes. However, the market faces challenges which includes confined scalability and competition from mass-produced soaps. Despite these hurdles, opportunities lie in personalized and custom designed offerings that cater to precise patron wishes. With sustainability and innovation at the vanguard, the handmade soap market is set to enlarge in addition, appealing to eco-aware and fitness-targeted clients seeking top rate, herbal options in non-public care.

Handmade Soap Market Report Scope & Segmentation

Attributes Details

Market Size Value In

US$ 0.17 Billion in 2024

Market Size Value By

US$ 0.29 Billion by 2032

Growth Rate

CAGR of 6.64% from 2024 to 2032

Forecast Period

2024-2032

Base Year

2024

Historical Data Available

Yes

Regional Scope

Global

Segments Covered

By Type

  • CP (Cold Process)
  • HP (Hot Process)
  • MP (Melt & Pour)

By Application

  • Face Washing Using
  • Bath Using
  • Clothing Using
  • Others

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