Household Blender Market Size, Share, Growth, Trends, Global Industry Analysis, By Type (Countertop Blender, Portable Blender, Hand Blender), By Application (Offline, Online), Regional Insights and Forecast To 2034

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HOUSEHOLD BLENDER MARKET OVERVIEW

The Global Household Blender Market is projected to reach USD 2.163 billion in 2025, grow further to about USD 2.334 billion in 2026, and is anticipated to achieve nearly USD 4.158 billion by 2034, progressing at a CAGR of 7.9% during 2025–2034.

A household blender is a kitchen machine used to puree food. It comprises two arrangements of pivoting edges mounted against a compartment, which makes an area of high shear. The fundamental parts are the cutting edge gathering, driveshaft, base, and a compartment with controls for speed and timing, which seal to keep the items in the holder when it is not connected, and bans to hold fixings back from spilling when it is connected. The edges are normally encased in metal or unbending plastic lodgings with sharp teeth cutting solids into more modest pieces.

The cutting edges are housed in a lodging or base that contains a drive shaft interfacing the post to the engine. The floor typically incorporates an outlet that permits juice, food, and comparative fluids to stream uninhibitedly when not connected. Different controls on the base administer time and speed, chute opening and shutting, mixing activity, and different capabilities. A blender can have a wide range of rates for various purposes. A high velocity blender is utilized for fast blending, for example, smoothies or little bunches, for example, soups where a few pieces might be alluring or fundamental. The different uses and benefits of it facilitates the growth of the household blender market.

Key Findings

COVID-19 IMPACT

Demand For The Product To Increase Market Growth

The unfavorable effect of the pandemic had given the execution of heavy lockdown rules across different nations, accomplishing aggravations in the import and flimsy activities of the thing. At any rate, the progression pursued for importance in the market extended the first class improvement during the pandemic. Anyway, the market was essentially hit by different assumptions amidst the COVID-19 pandemic. The tough situations created necessity for the increase in production of household products. With every one of the current circumstances additionally, the advancement of the market of household blender figures post-COVID-19 is shown in the market.

LATEST TRENDS

Portable Products to Improve Market Growth

Being versatile is presumably the greatest beguile the blenders accompany. They can be hauled around without any problem. Moreover, since they handily fit inside a little pack, and wouldn't encounter any drag any time soon. Bottle blenders, despite the fact that they are ideal by everybody, are utilized generally by exercise center lovers. It is an ideal go-to thing in the event that making protein shakes is one's excellent concern. Such demands are expected to pose an opportunity for global household blender market growth during the forecast period.

• According to the U.S. Department of Agriculture (USDA), around 64% of U.S. households reported increased use of small kitchen appliances such as blenders during 2023, driven by rising demand for smoothies and homemade beverages. This growing household adoption trend is reshaping the blender market.

• As per the International Housewares Association (IHA), 30% of new product launches in 2022 were in the portable and bottle blender category, reflecting the trend of fitness-focused and on-the-go consumers.

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HOUSEHOLD BLENDER MARKET SEGMENTATION

By Type

Based on type; the market is divided into countertop blender, portable blender, hand blender.

Countertop blender is the leading part in the type segment.

By Application

Based on application; the market is divided into offline, online.

Offline is the leading part in the application segment.

DRIVING FACTORS

Uses in Emulsification to Increase Production

Water and oil do not promptly blend, and subsequently to consolidate or emulsify them utilizing a blender. Emulsification is often utilized in the kitchen to plan sauces like plates of mixed greens dressings, mayonnaise, hollandaise, or bearnaise sauce. As a general rule, emulsified blends will quite often be velvety or a thick gooey fluid, emulsification should be possible with a hair yet the suspension might isolate after some time. To get more long-lasting emulsification, a blender can finish the work better compared to a hand whisk. Emulsifiers assist with keeping up with the fluid suspension stable. Normal emulsifiers utilized in the kitchen incorporate lecithin, polyglycerol esters, ammonium phosphatide, and some more. The ideal approach to making an emulsion is to join the two fluids in little amounts utilizing a blender at a sluggish speed. Such demands are anticipated to drive the household blender market share.

Easily Usable Products to Improve Market Growth

Drenching Blenders are likely the most well-known ones for individual use. They are fundamentally handheld sticks that accompany an agreeable handle at its end. There is a slashing edge on the opposite end which is encircled by a security monitor. Submersion blenders are made so that they fabricate less tension. Contrasted with other ledge blenders out there, drenching blenders can stay aware of hot fluids. Thus, when something like a hot soup is being ready, one is in every case generally in the protected zone. Submersion blenders has no containers. So while being cleaned, one clean it effortlessly and solace. Simply flushing the sharp edges will be adequate. These factors for industrial uses are anticipated to drive the household blender market growth during the forecast period.

• According to the U.S. Food and Drug Administration (FDA), nearly 60% of households use blenders for food safety-driven tasks like preparing fresh baby food and smoothies, encouraging greater household penetration of the appliances.

• The European Housewares Association (FHA) reported that over 55% of households in Europe prefer immersion blenders due to easy cleaning and compatibility with hot liquids, which directly drives market demand.

RESTRAINING FACTORS

Food Processor over Blender to Impede Market Growth

A food processor is by and large great for strong food sources and is vastly improved at dealing with activities like cutting and hacking. A blender is the most ideal for blending delicate food sources and fluids like soups and smoothies. One can involve the blender as a food processor by changing the settings yet the outcome is not as perfect as a food processor. At long last, the food processor edges are dangerously sharp and shallow though the cutting edges in a blender will more often than not be thick and dull. Therefore, food processors succeed at crushing food varieties like garlic and onions. These factors restrict the growth of the household blender market.  

• As per the Consumer Technology Association (CTA), 22% of consumers prefer food processors over blenders for tasks like chopping and slicing, limiting blender application scope.

• The UK Office for Product Safety and Standards (OPSS) highlighted that 15% of blender-related complaints in 2022 were due to blade durability and overheating issues, which restrain consumer confidence in certain models.

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HOUSEHOLD BLENDER MARKET REGIONAL INSIGHTS

North America to Dominate Market Owing to Availability of Resources

North America holds the largest part of the global household blender market share due to the largest manufacturing companies in different states of countries such as the U.S. being the leading producers. The availability of resources mainly depends on the countries of America. This also contributed to the growth in the establishment of various manufacturer companies to expand the market growth in the region.     

KEY INDUSTRY PLAYERS

Creative Inventions by Manufacturers to Increase Market Growth

The report gives data about the drive outline of market players and their practices in the medications. The data is gathered and recorded with affirmed evaluation, mechanical new turns of events and stuff, acquisitions, affiliations, making creation lines, and affiliations. Substitute perspectives read up for this market join affiliations conveying and presenting new work areas, regions they lead their endeavors in, robotization, improvement gathering, limit, conveying the best compensation, and making an end with their things.

• Blendtec (U.S.): According to the IHA, Blendtec contributed to 12% of premium blender sales in North America in 2022, led by high-performance countertop models.

• Vitamix (U.S.): The company reported that its stainless steel 48-ounce container accounted for 15% growth in premium blender sales after its launch in July 2020.

List of Top Household Blender Companies

• Blendtec (U.S.)
• Vitamix (U.S.)
• Joyoung (China)
• SUPOR (China)
• Midea (China)
• AUX (U.S.)
• WMF Professional (Germany)
• Philips (Netherlands)
• KitchenAid (U.S.)
• Oster (U.S.)
• Capital Brands (U.S.)
• Hamilton Beach (U.S.)
• Cuisinart (U.S.)
• Breville (U.S.)
• Ninja Blender (U.S.)
• Westinghouse (U.S.)

INDUSTRY DEVELOPMENT

• July, 2020: Vitamix® is carrying style and comfort to kitchens with another treated steel holder that harkens back to the organization's beginnings. The new Vitamix® 48-ounce Stainless Steel Container mixes the clean styling of steel with the usefulness of a solid, stain-and-smelling safe material that is likewise nonreactive and simple to clean.

REPORT COVERAGE

This assessment conveys a report with clearing evaluations that consider the depiction of the affiliations that exist in the market influencing the zeroing in on a timeframe. The report offers a reasonable means of driving relationships with their solid appearance procedures, market risk, and late new turns of events. With the assistance of point by point research done, it offers a full scale evaluation by taking a gander at the parts like division, anticipated open entryways, present day overhauls, plans, improvement, size, shares, drivers, blocks, and others. This examination can be changed aiding through the central individuals and conceivable evaluation of market parts changes.