Identity and Access Management Market Size, Share, Growth, and Industry Analysis, By Type (Cloud, Hybrid and On-Premise), By Application (Healthcare, Telecommunication, BFSI, Media and Entertainment, and Travel and Hospitality), and Regional Forecast to 2035

• 

  Download Free Sample to learn more about this report

IDENTITY AND ACCESS MANAGEMENT MARKET OVERVIEW

The global identity and access management market size stood at USD 33.45 Billion in 2026 growing further to USD 115.85 Billion by 2035 at an estimated CAGR of 14.9% from 2026 to 2035.

An IAM system in a BFSI environment is a methodology of the business process that supports the management of electronic identities. This framework is composed of the technology that concerns identity and access management. IAM technology can be applied to capture, create, document and monitor user tenure and access rights within a firm through the process of automation. This means that all persons/individuals and services find the correct authentication and authorization as well as be checked properly for audit.

Identity and access management (IAM) solutions define and protect an organization’s identity. Pursuing concerns on security due to the increase in the number of cyberattacks and the changes in the threat landscape is expected to drive the IAM market in the future. The trends in remote working and superimposition of IAM rules with inexorable use of Cloud-based platforms and applications are predicted to dictate consistently increasing demand for IAM in the next few years. IAM companies can also make their IAM offering incorporate other technologies like artificial intelligence and machine learning to enhance the application’s scope for the long term.

KEY FINDINGS

COVID-19 IMPACT

Identity and Access Management Industry Had a Positive Effect Due to hastened the rise of remote working during COVID-19 Pandemic

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing higher-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.

The outbreak of the COVID-19 pandemic significantly hastened the rise of remote working, which changed the focus of IAM from securing access for a centralized workforce to doing the same for a decentralized one. These uncertain conditions led to the rise of remote work, resulting in a larger attack surface exponentially in terms of threats aimed at precious information and business continuity; therefore, IAM solutions are critical. Therefore, more focus was given to the acquisition of IAM on cloud, MFA and the zero-trust security framework to address new risks and support remote employees securely.    

LATEST TREND

Cloud-Based IAM Solutions Drive Market Growth

The adoption of IAM as a cloud solution is the current trend in the global IAM market. Cyber IAM refers to Cloud Identity and Access Management or Cloud IAM is a critical system designed to protect business assets used in numerous cloud services. It regulates users’ access by requiring them to prove their identity when requesting service and provides service to those who are acceptable to it. IAM also effectively locks out those users who have no authorization to be in the areas that are restricted. IAM makes it possible for security professionals to supervise access requests and other activities that may look fishy. It includes consolidation of views for cloud service, cloud resource management, ease of configurations, and cloud security across different cloud service providers. Specifications on IAM make it free from the need to access software distribution in the cloud, making work remote. It is easy for the user to access the resource from anywhere since there is centrality in the IAM based on cloud solutions to simplify the user access control mechanism.   

• According to industry analysis, more than 65% of global enterprises have replaced traditional password-only systems with multi-factor authentication (MFA) and biometric verification to strengthen access controls.
• Over 60% of large organizations now deploy cloud-based IAM solutions with over 78% of enterprises upgrading their identity infrastructure due to hybrid work demands and remote access needs.

Download Free Sample to learn more about this report

IDENTITY AND ACCESS MANAGEMENT MARKET SEGMENTATION

By Type

Based on Type, the global market can be categorized into Cloud, Hybrid and On-Premise 

• Cloud: This segment is fast growing due to factors such as; scalability, flexibility and the low costs incurred in implementing the concept. They provide organisations with the flexibility to scale with their requirements and connect to resources through the Internet.  

• Hybrid: This model is a hybrid of on-site infrastructure and cloud computing service that offers companies the freedom and the capability to manage their information with cloud advantages.

• On-Premise: Some customers consider traditional, on-premise solutions as preferable. While on the one hand, they are more flexible and allow for specific changes to be made more easily, they tend to be more expensive in the short and especially the long term.
   

By Application

Based on application, the global market can be categorized into Healthcare, Telecommunication, BFSI, Media and Entertainment, and Travel and Hospitality

• Healthcare: The industry consists of healthcare involves a highly regulated environment, where compliance with HIPAA standards must be met, as well as many facilities have electronic health records which need to be accessed securely.

• Telecommunication: As the world advances towards 5G, and unusually relying on digital services, telecommunication companies require robust IAM systems to protect customer information, secure such services against fraudsters and guarantee the delivery of secure services.

• BFSI: It manages critical financial information and calls for complex IAM solutions to avoid fraud, meet such laws as GDPR and CCPA, and retain customers’ loyalty.

• Media and Entertainment: This industry is highly dependent on digital materialistic and subscription-based services. IAM solutions are invaluable for the administration of user subscriptions, the safeguarding of all intellectual property, and the provision of individualized experiences.

• Travel and Hospitality: This sector encompasses dealing with customer information privacy, booking, and allowing authorized use of particular services. IAM solutions also make it easier for organizations to manage their processes, customers and customers’ processes, and security processes.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.

Driving Factors

Increasing Cybersecurity Concerns Boost the Market

A factor in the Identity and Access Management market growth is the frequency and levels of sophistication of cyber threats have grown to be a major reason for the IAM Market. IAM solutions are being adopted by organizations as more and more organizations strive to have methods through which their data is well protected from being accessed by the wrong personnel or in the wrong context. Due to the increasing number of security threats, there has been a rise in the need for high levels of IAM solutions to provide better security features.

• According to market insights, identity-based attacks account for over 80% of security breaches, prompting widespread deployment of IAM systems for credential protection and access governance.
• Analysis shows that with more than 60% of global employees working in remote or hybrid setups, IAM has become essential for secure authenticated access across cloud-based environments.

Regulatory Compliance Requirements Expand the Market

The IAM market is driven by the high levels of regulatory compliance in the area of data protection and privacy. Many organizations around the world are required by laws like GDPR or HIPAA to have identity and access management systems. IAM solutions allow for enforcing access controls in organizations, and user identity management with the maintenance of audit trails helps organizations to be compliant with regulations and escape legal implications.

Restraining Factor

Complex Implementation Processes Potentially Impede Market Growth

 
The most significant issue that the current IAM market encounters is the issue of difficulty in the application of these solutions. The implementation process of IAM systems with existing infrastructures is complex and may take considerable time. Despite the adoption of IAM solutions, organizations face some challenges mainly arising from the complexity of integrating IAM solutions with various IT infrastructures to achieve a convenient and effective application, which in most cases results in time-consuming implementation processes.

• Research indicates that over 40% of organizations experience deployment delays due to challenges integrating IAM with existing legacy IT and disparate identity repositories
• Across mid-market companies, approximately 42% still operate legacy systems, complicating IAM integration and policy enforcement in heterogeneous environments.

Integration with Emerging Technologies Create Opportunity in the Market

Opportunity

IAM in combination with newer technologies like AI and ML brings possibilities. Enhanced identity verification can be supported by enterprise-level analytics with elements of machine learning that can also recognize improper behavior and act as an automated security system. Therefore, IAM solutions can continue to develop capabilities that integrate better and more proactive technologies with security.

• Identity and access management aligned with zero-trust frameworks is growing, with over 60% of enterprises projected to adopt Zero Trust principles by 2026, reinforcing identity verification for every access request.
• IAM market analysis shows that biometric authentication is deployed by over 45% of enterprises and there is significant traction for passwordless authentication methods to reduce credential theft.

Security Concerns and Vulnerabilities Could Be a Potential Challenge for Consumers

Challenge

IAM systems are a security solution, but they are not invulnerable to security risks. Concerning the threats they are subject to, the IAM market may encounter threats linked with the exploitation of the existing weak points in the authentication mechanisms, as well as identity theft, and advanced attacks. These problems can only be solved by consistent efforts to counter new kinds of threats through constant updates, patches, and improved security.

• Studies highlight that over 60% of enterprises report difficulty managing complex IAM infrastructures due to a lack of trained identity security professionals.
• Industry commentary suggests that 78% of organizations identify access control challenges such as controlling permissions and lifecycle management especially with the rise of non-human identities (e.g., service accounts, AI agents)

• Download Free Sample to learn more about this report

•  

IDENTITY AND ACCESS MANAGEMENT MARKET REGIONAL INSIGHTS

• North America

North America is expected to command the largest share of the global IAM market throughout 2026–2035, holding roughly 37–40% of the total market thanks to its advanced cybersecurity infrastructure, widespread cloud adoption, and stringent regulatory environment that drive enterprise IAM investments.

The IAM market in North America is projected to be substantially large compared to the global market. The rising popularity of work-from-home options and increasing concern toward security are expected to be some factors that enable this region to maintain a high growth rate to catapult this region to the top of the global market. The increasing propensity of cloud solutions and the rising frequency of cybercrimes are also expected to bolster IAM advancement in the area in the future. It is expected that Canada and other US will emerge as the dominant market in this zone. The United States Identity and Access Management market has witnessed robust growth. This is occasioned by factors such as sound political and legal structures, the dominance of tech juggernauts, and a sound IT environment. The market is also driven by major IAM vendors like Microsoft, Okta, and Salesforce to help enhance the growth of the market.

• Europe

Europe is forecast to hold approximately 25–28% of the global IAM market through 2035, underpinned by strong regulatory compliance pressures such as GDPR and substantial adoption of identity management solutions across key industries like finance and manufacturing.

The market is expected to grow more in Europe due to the security and regulatory compliance requirements of key countries like Germany, Italy, Spain, etc. The need to meet the GDPR in the EU fuels the need for mt solutions used in identity and access management. Increased small and medium enterprises also ensure IAM solutions for meeting regulatory requirements in this region.

• Asia

The Asia Pacific region is projected to capture about 25% of the IAM market over the 2026–2035 period, driven by robust digital transformation initiatives, expanding enterprise IT ecosystems across China, India, Japan, and other emerging markets, and increasing demand for secure identity solutions.

The usage of IAM is expected to see a rapidly increasing trend in the Asia Pacific market for which it is expected to prosper at a strong CAGR in the longer period ahead. An increased level of digital transformation in this area and high investments made by organizations in identity and data protection are expected to enhance IAM demand in the future. The top three IAM markets in the Asia Pacific going forward are expected to be China, India, Japan, and South Korea.

KEY INDUSTRY PLAYERS

Key Industry Players Shaping the Market Through Innovation and Market Expansion

The IAM market is being revolutionized by key players in the respective industries. They include solutions such as cloud-based IAM platforms solutions, identity governance solutions and risk-based access solutions. These companies remain committed to funding research and development towards improving the security and effectiveness of their products to meet the rising need for highly effective IAM solutions in the present world. Typically, they adjust to customer needs and provide more flexibility and greater accommodation of various industries than cloud providers.

• Broadcom: According to market share analysis, Broadcom (including its IAM solutions via CA Technologies) holds an estimated 1.7% IAM market mindshare among reviewed IAM platform vendors — reflecting its position relative to other specialized identity access vendors.
• IBM Corporation: According to the same competitive landscape source, IBM’s IAM solutions hold about 0.9% of market mindshare, indicating its footprint in the broader IAM ecosystem.

List of Top Identity And Access Management Companies

• Broadcom (U.S.)
• IBM Corporation (U.S.)
• Microsoft Corporation (U.S.)
• Dell EMC (U.S.)
• Intel Corporation (U.S.)
• Oracle Corporation (U.S.)    
• Sailpoint Technologies Inc (U.S.)
• Google (U.S.)
• Ping Identity Corporation (U.S.)
• Centrify Corporation (U.S.)
• NetIQ Corporation (U.S.)

KEY INDUSTRY DEVELOPMENT

April 2023: Saviynt Partnered with the World’s Leading Technology and Consulting Firms, which includes IBM to Launch Saviynt Solution Exchange. It is a Marketplace of Pre-Built Solutions that Accelerate and Optimize Organizations’ Journey to Cloud Identity Security.

REPORT COVERAGE

The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.

The Identity and Access Management market is poised for a continued boom pushed by Cloud-Based IAM Solutions, Increasing Cybersecurity Concerns, and Regulatory Compliance Requirements. Despite challenges, which include Security Concerns and Vulnerabilities, the demand for Integration with Emerging Technologies supports marketplace expansion. Key industry players are advancing via technological upgrades and strategic marketplace growth, enhancing the supply and attraction of Identity and Access Management.