Internet of Things (IoT) Insurance Market Size, Share, Growth, and Industry Analysis, By Type (Property and Casualty, Health, Life and Other Insurance), By Application (Automotive and Transportation, Home and Commercial Building, Life and Health), and Regional Insights and Forecast to 2033

Last Updated: 25 June 2025
SKU ID: 27895892

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INTERNET OF THINGS INSURANCE MARKET OVERVIEW

The global internet of things (iot) insurance market was valued at USD 32.99 billion in 2024 and is expected to grow to USD 43.01 billion in 2025, reaching USD 440 billion by 2033, with a projected CAGR of 30.4% from 2025 to 2033.

The IoT insurance market connects elements in the insurance sector that allow for data exchange on connected devices in real time. These smart devices that are termed IoT help insurers in their claims, fraud profiling, and risk mitigation. At the same time, IoT technology improves the speed of claims processing, generates analytical value, and helps in the creation of a new thinking model of insurance contracts. However, the issues of users’ identity and the industry’s dependency on technology are obstacles to the further implementation of IoT.

New figures reveal that the total of connected IoT devices worldwide is now 14 billion, up from 12 billion in 2021 – a 16 % YoY growth indicating that the IoT industry is growing at a solid pace. Growth in the connected device market looks to be directly correlating to the expansion of the Internet of Things (IoT) insurance market, particularly in countries such as China, where recent evolutions in 5G technology and progress on data center infrastructure are noticeable.

COVID-19 IMPACT

Internet of Things (IoT) insurance Industry Had Positive Effect Due to supply chain disruption during COVID-19 Pandemic

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing more-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.

Global IoT insurance market became reformed due to the pandemic forcing insurers to rely on IoT solutions for remote monitoring and risk management. Due to the social distance measures and lock downs, IoT had taken on a central role of bridging the gap between the insurers and the customer. Not only did it increase the rate of growth but also factors such as network overcrowding and problem of data handling. Hence insurers are now developing adequate digital infrastructure to accommodate this new demand.

LATEST TRENDS

Role Of Technology in Promoting Market Development

Exploring IoT technology in insurance industry A change in IoT technology enables innovations in the insurance industry. IoT insurance market is growing significantly because of the emergence of new IoT technologies. Huge popularity of smart devices, wearable technology and integration of artificial intelligence (AI) make it possible for insurers to collect real-time data to underwrite insurance policies. It also enhances risk evaluations, fraud identification, and policyholder interactions making IoT relevant to the future of insurance.

INTERNET OF THINGS INSURANCE MARKET SEGMENTATION

Internet of Things (IoT) insurance Market Share, By Type

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By Type

  • Property & Casualty Insurance: inscription of smart sensors reduce risk such as theft or fire or disasters in relation to properties and assets insured through IoT connected insurers.
  • Health Insurance: Wearable devices monitor health indices; insurance companies provide premium adjustments according to customer’s daily activities or health status.
  • Life Insurance: Such data as that received from a wearable can be used to evaluate policyholders’ life expectancy and life attitudes, providing an opportunity for individual life insurance.
  • Others: This category includes such specific insurance products and services that are best served by the IoT data such as Agriculture or shipping insurance for instance.

By Application

  • Automotive & Transportation: Other IoT segments that help insurers include telematics, which offers insights in the usage and driving habits, informing auto insurance segmentation.
  • Home & Commercial Building: Smart home devices and building management systems minimize the likelihood of occurrence of risk incidents such as fires, flooding and so on which is useful to insurers for risk management and risk settlement.
  • Life & Health: PAG I & II Wearables monitor health conditions, they help insurers better oversee their policy holders and tailor coverage.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions

Driving Factors

High TCO and Network Dependency Sustains Market Advancement Fuels by Real-Time Connection

This connected devices high use and advanced sensors are one of the primary drivers to the growth of the IoT insurance market. Thanks to billions of devices, the insurers are capable of delivering risk assessments in real-time. It assists organisations in handling various claims, tailoring their insurance products, and delivering flexible rates based on use experienced by others.

Application of AI in the insurance industry helps to strengthen the aspect of risk management

We consider the interconnection of IoT and artificial intelligence as a key driving force in the insurance industry. They can use big data handling methods on the large amounts of data produced by IoT devices too, to analyze and decide on potential risks or trends or even carry out processes. This also has the advantage of improving the management of risks as well as the possibility to identify more frauds, yet providing the insurers the opportunity to develop more personalized insurance offers.

Restraining Factor

Privacy issue and the overdependence on technology provision act as the main restraints to market development

However, privacy and Machine dependence give rise to two substantial risks of IoT devices and their incorporation in the supply chain sector. The fact of accumulating and storing the massive amount of personal data causes security and privacy issues that negatively impact clients’ decisions regarding the use of IoT-based insurance. Further, dependence on technology exposes insurance to hackers who may bring operations and IoT to a standstill due to hacking incidences and ultimate exposure to leaked data.

Opportunity

Growth of the IoT environment creates additional insurance offerings

As the IoT ecosystem rapidly grows, there are new possibilities for Internet of Things (IoT) insurance market. It can be seen that as more devices are connected, a large amount of real time data becomes available to insurers and hence provide them with dynamic insurance that suits their clients. It also entails the development of fresh insurance products such as the usage-based insurance policies, that are unique to each client. Furthermore, there are considerable opportunities for IoT implementation in insurance in the Asian-Pacific region and Latin America, where infrastructure is being built actively now, and digitalization is already underway.

Challenge

It need be understood that data security concerns act as a major barrier towards the uptake of this market

This study finds that the use of IoT in insurance industry is still in very early stages that are at risk of losing confidence due to data security. Since IoT devices transmits and gathers tremendous quantities of delicate personal and commercial data insurers stagnate at rapture of cyber threats and even breaches. These risks of data misuse or theft are skeptical among the insurers and customers, having depressing effects on the rate at which IoT is being integrated. To overcome this challenge, companies must develop sound security measures including putting in place strict data protection laws which in turn are costly.

INTERNET OF THINGS INSURANCE MARKET REGIONAL INSIGHTS

  • North America: 

North America has the largest share in the Internet of Things (IoT) insurance market due to the increased incorporation of Smart technologies and IoT applications. The largest market of smart speakers is in the United States where the 5G network is well developed and the IoT adoption keeps growing across automotive and health insurance industries.

  • Europe:

IOT insurance finds itself in Europe to be specific Germany, France, and the UK where leading insurers are implementing IOT across multiple segments. The former is mentioned to positive regulation and call to the digital world which facilitates the insurance market in the region to grow at a very fast rate.

  • Asia-Pacific:

Due to the rapid development of IoT and insurance sectors, it has been observed that the Internet of Things or IoT insurance market in the Asia-Pacific region is expected to record the highest growth. China and Japan, especially, can be recognised as leaders of IoT integration with the active development of smart cities and the rollout of 5G networks. The growing population of urban inhabitants alongside a tech-literate populace sum up to the increasing demand for IoT based insurance products in the region.

Key Industry Players

Key Industry Players Shaping the Market Through Innovation and Market Expansion

Key competitors in the Internet of Things (IoT) insurance market are also known to be putting good money into innovation and technology. Today, major information technology companies such as IBM Corporation, SAP SE, Oracle Corporation, and Microsoft Corporation are among the top companies that lead IoT implementation in insurance to address an immense amount of data and offer solutions tailored to insurance business.

List of Top Internet of Things (IoT) insurance Companies

Key Industry Development

March 2023: The IoT insurance market has profound industrial changes and is developing rapidly with remarkable IoT changes. Prol Constitutional Partnerships, Mergers & Acquisitions Top Companies Set to Boost Internet of Things Capabilities For example, IBM partnered with many insurance companies to create an IoT solution that generates live data. Furthermore, most firms are using capital to incorporate technologies such as artificial intelligence, machine learning, and big data on their IoT services. The increasing interest in data privacy has also encouraged firms to increase the use of encryption features and cybersecurity products to protect users.

Report Coverage

This research provides a comprehensive overview of global Internet of Things (IoT) insurance market including size estimates and growth projections and trends. This report further analyses the competition strategies such as the recent market share and strategies adopted by the incumbents. Besides, technological trends, opportunities, and challenges are elaborated in detail in the report to help companies build good strategies and make the right decisions. Moreover, the report describes market driving and restraining factors and ecpective regions.

It aims to help firms to make sense of the extensive IoT insurance environment by offering instead both quantity and quality information. Going by the details of the type and application of the Internet of Things (IoT) insurance market, this report seeks to provide a rich mechanism for organizations in their bid to benefit from growth opportunities.

Internet of Things (IoT) Insurance Market Report Scope & Segmentation

Attributes Details

Market Size Value In

US$ 32.99 Billion in 2024

Market Size Value By

US$ 440 Billion by 2033

Growth Rate

CAGR of 30.4% from 2024 to 2033

Forecast Period

2025-2033

Base Year

2024

Historical Data Available

Yes

Regional Scope

Global

Segments Covered

By Type

  • Property & Casualty Insurance
  • Health Insurance
  • Life Insurance
  • Others

By Application

  • Automotive & Transportation
  • Home & Commercial Building
  • Life & Health
  • Business & Enterprise
  • Travel
  • Others

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