Investor Relations (IR) Website Builder Software Market Size, Share, Growth and Industry Analysis by Type (Cloud Based, And, On-Premise) By Application (Large Enterprises, And, SMEs) Regional Forecast To 2028

Updated On: 13 November 2023

REPORT OVERVIEW

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The Global investor relations (IR) website builder software market is expected to be worth USD 160 million in 2021. The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing higher-than-anticipated demand across all regions compared to pre-pandemic levels. As per our research, the market is projected to touch USD 389.7 million by 2028 with a CAGR of 13.4% during the forecast period. The sudden spike in CAGR is attributable to the market's growth and demand returning to pre-pandemic levels once the pandemic is over.

Investor relations (IR) website builder softwares will assist companies by providing them with tools which will help them to create, and, maintain a proper and professional presence online for the sake of their customers. Such softwares make use of user-friendly templates and many other interesting features which include investor specific features, customization options, regulatory compliance resources, financial data integration, and, shareholder communication tools. Such softwares are widely used by many companies.

All the companies aim to optimize the experience of their customers. By using IR website builder softwares companies can provide their clients with many amazing options. This is considered as the latest trend in the market.

With an increase in financial education many people are becoming aware about investments. This has increased the investor base from both the retail and industrial sectors.  A lot of factors have helped in the investor relations (IR) website builder software market growth.

COVID-19 Impact: Increased Prevalence of Remote Work and Virtual Communication During Pandemic Increased Market Growth

The pandemic of COVID-19 had a negative effect on most of the industries. The outbreak of the infectious coronavirus created a lot of obstacles in the smooth functioning of many sectors. Along with this there were several other problems like shortage of raw materials, unavailability of skilled labor, and disruption in supply chain.

However, the pandemic created a lot of opportunities for software and technology companies. During the pandemic, most of the companies opted for remote work and hence this increased virtual communication. As a result, there was a high demand for robust online investor relations tools. Many companies realized how important it was to maintain proper communication and effective relation with their investors despite physical barriers and limitations. IR website builder softwares were really helpful for companies to maintain such relations with their investors. Therefore, the market experienced tremendous growth even during the pandemic.

LATEST TRENDS

"Growing Focus on User Experience Optimization to Propel Market Growth"

The main focus of most of the softwares is to always optimize the experience of their users. As many investors are trying to access the information on go, companies are emphasizing on mobile responsiveness. When investors make use of such softwares they always have to provide some form of their financial data to the companies.

It is very crucial to protect such sensitive data from hackers and online frauds. Therefore, IR website builder softwares are increasing their focus on security and compliance. Certain features such as secure document sharing, and encryption are followed to avoid any kind of information breach. These are considered as the latest trends in the market.

SEGMENTATION

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• By Type:

The market can be divided on the basis of type into the following segments:

Cloud based, and, on-premise. The cloud-based segment is anticipated to dominate the market during the forecast period.

• By Application:

Classification based on application into the following segment:

Large enterprises, and, SMEs. The large enterprise segment is predicted to dominate the market during the research and forecast period.

DRIVING FACTORS

"Rising Interest About Investments Among People to Accelerate Market Growth"

Many people are becoming aware about the importance of investing their money. As a result, many new investors are emerging in the market. Therefore, it has become highly necessary for companies to adopt investor relations (IR) website builder softwares to efficiently maintain their clients and investors. Transparency and effective investor communications is facilitated through such softwares.

It is very crucial for companies to maintain very strong and dominant presence online for the purpose of maintaining good relations with their investors and engaging actively with their shareholders. Along with such requirements, companies must also fall in line with the regulatory compliances. All of these factors will drive the demand for such softwares.

"Demand from Investors for User-friendly websites to Invest to Propel Market Growth "

An important factor that is propelling the growth and development of the market is the growing demand for user-friendly investing softwares from investors. As there are several companies in which people invest, they prefer softwares that will provide them access to relevant information.

Using investor relations (IR) website builder softwares will enable the investors to engage and communicate with the companies directly without any difficulty.  Digitalization and globalization of businesses has increased the scope of such softwares. There is also a need for culturally adaptive and multilingual investor relations due to globalization of companies. Recently due to several factors the investor base has drastically increased in both the retail and institutional sectors. All of these factors have accelerated the investor relations (IR) website builder software market share.

RESTRAINING FACTOR

"Usage of Traditional Investor Communication Methods to Decrease Market Growth"

Not many people or companies are aware about the existence of such softwares. This can deteriorate the market growth to a great extent. A lot of people are still used to using traditional investor communication methods.

 Lack of awareness, and, resistance to change among investors and companies can have a negative impact on the growth of the market. Some people are still comfortable with using printed reports and attending physical meetings. Budget constraints of small or medium sized companies can further limit the market development.

Regional Insights

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"North America to Dominate Market Share in Upcoming Years"

The region that is expected to have dominating market share in the future is North America. Many favorable factors have helped the market to flourish in this region. One of the major reasons for market development in this region is the presence of high-developed and well-established companies.

Also, the number of people who are investing is huge in this region. Awareness among people regarding such softwares will improve the scope of the market. These website builder softwares also provide several advantages such as protection against breach of information, transparency, and effective communication among investors. All of these factors have increased the market share in North America.

Key Industry Players

"Leading Players adopt Acquisition Strategies to Stay Competitive "

Several players in the market are using acquisition strategies to build their business portfolio and strengthen their market position. In addition, partnerships and collaborations are among the common strategies adopted by companies. Key market players are making R&D investments to bring advanced technologies and solutions to the market.

List of Market Players Profiled

• B2i Technologies (U.S.)
• EQS Group (Germany)
• Equisolve (U.S.)
• IPR Software (U.S.)
• Q4 Inc (Canada)
• Intrado (U.S.)

Report Coverage

The report provides an insight into the industry from both the demand and supply sides. Further, it also gives information on the impact of COVID-19 on the market, the driving and the restraining factors along with the regional insights. Market dynamic forces during the forecast period have also been discussed for the better understanding of the market situations. A list of key industry players has also been listed to get a better understanding of the competition in the market.