Makeup Tools Market Size, Share, Growth, Trends, Global Industry Analysis By Type (Brushes, Eyelash Tools, Sponge and Other) By Application (Online Sales and Offline Sales), Regional Insights and Forecast From 2025 To 2033

Last Updated: 26 June 2025
SKU ID: 26343385

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MAKEUP TOOLS MARKET OVERVIEW

The global makeup tools market size was valued at USD 3.04 billion in 2024 and is projected to touch from USD 6.07 billion by 2033, exhibiting a CAGR of 9% during the forecast period. North America is dominating the makeup tools market share in 2025. In the market study, our analysts have considered makeup tools players such as L’Oreal, Shiseido, Estee Lauder, LVMH, E.l.f., Paris Presents, Sigma Beauty, Beauty Blender, Avon, Etude House, Chanel, Watsons, Zoeva, Chikuhodo, Hakuhodo and Others.

Make-up tools are tools that help in the application of the make-up. Quality brushes work on the last look of the cosmetics. They make application and mixing simpler, and the make-up turns out to be smoother, all around good, and more appealing. On the off chance that, for example, you utilize terrible eyeshadow brushes, your eyeshadow will come out looking crude and absolutely ugly. When you utilize quality brushes, nonetheless, your eyeshadow will look as perfect as could really be expected.

COVID-19 IMPACT

Lack Of Mobility Across The World Brought Down The Makeup Tools Market

The elements that were powering the development of the market before the Coronavirus pandemic remember the enhancements for the ongoing way of life, rising extra cash combined with the development in concern connected with appearance. Furthermore, the organizations are utilizing web-based entertainment stages, for example, Instagram, YouTube to advance their items and connect more client base. With the guide of virtual entertainment powerhouse, the organizations are displaying their items on different stages.

With the flare-up of Coronavirus since January 2020, the market of worldwide make-up tools has shown declining brings about the development rate. Because of the lockdown circumstance happening across the globe cosmetic stores needed to close down their creation units because of the work lack. Furthermore, various cosmetic stores were additionally closed down as the aftereffect of the Coronavirus pandemic. 

LATEST TRENDS

Do-it-Yourself to Reinforce Market Growth

The development of beauty and makeup tutorials is the key pattern affecting the development of the cosmetics apparatuses market. The rise of beauty and makeup tutorials will be one of the basic make-up tools market drifts that will drive the market development. The expanded infiltration of cell phones and the web has additionally helped the fame of excellence and cosmetics instructional exercises. Simple admittance to such instructional exercises has urged buyers to utilize various sorts of cosmetics items and apparatuses at home. The arising beauty and makeup tutorials will support the interest for make-up tools during the approaching years.

With rising mindfulness in regards to harmfulness of toxic and non-vegan materials and their unfriendly impacts on the skin, the shopper inclination has moved towards additional protected and normal items. Different makers are zeroing in on natural and vegan products.

Global Makeup Tools Market Share, By Type, 2033

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MAKEUP TOOLS MARKET SEGMENTATION

By Type

According to type, the market can be segmented into brushes, eyelash tools, sponge and Other. Brushes are the leading segment of the market by type analysis.

By Application

Based on application, the market can be divided into online sales and offline sales. Online sale is the leading segment of the market by application analysis.

DRIVING FACTORS

Innovation In Cosmetic Business And Advancement Of Makeup Tools Resulting In Growth Of The Market

Quick development in the restorative business and advantages of makeup tools are main considerations driving the worldwide cosmetics apparatuses market. Switches in way of life of individuals up the globe and expansion in per capita consumption on private appearance are likewise a portion of the key variables expected to impel the worldwide cosmetics devices market during the gauge time frame. Expanding the reception of makeup items and their tools can be credited to their capacity to modify the allure of the skincare. Collegians and working ladies are more disposed towards these items and regularly use them to look great, exquisite and presentable. In this way, the rising number of working ladies is encouraging interest for the item. Different items are accessible on the lookout, which can be utilized by the people inclination.

Various makers across the globe are taking on new advancements to fabricate items, to expand their worth and application. The players working in the market center around giving alluring bundling, simple to deal with, and simple to-utilize items. These are supporting the item interest. Reduced bundling, which doesn't need a lot of room and can be handily put away and kept in a pack or unit, is acquiring ubiquity. Moreover, expanding interest in Research and development exercises is supposed to help market development. The significant players take on a few procedures to support their situation in the market as ruling organizations. One such critical technique is irregularly sending off imaginative items with a methodical investigation of the worldwide cosmetics portion of the overall industry and its main interest group. One more crucial strategy is buying organizations to shoot the brand esteem higher among clients.

RESTRAINING FACTORS

Danger Of Toxicity In Makeup Tools Restraining The Market Growth

Lately the danger of microbial creatures and the wide utilization of synthetic substances over plastic fibers have been getting greater and greater, prompting more serious dangers of diseases. Advancements in cosmetics utensils accompany wellbeing issues and an opportunity to harm the eyes. Subsequently, this is assessed to go about as a critical development hindrance in the makeup tools market throughout the following couple of years.

MAKEUP TOOLS MARKET REGIONAL INSIGHTS

Development Of Makeup Tools In North America Developing Its Market Growth

North America rules the makeup tools market because of the openness of applicators for each and individual application. Moreover, the developing number of buyers deciding for web based looking for beauty products and individual consideration items among the rising inclination for Do-It-Yourself pattern will additionally help the development of the makeup tools market in the area during the forecast period. 

The market size in Asia Pacific stayed at USD 16.37 billion in 2020. The market in the region is projected to hold an overwhelming deal owing to an extended thing premium from emerging economies. Growing globalization, change in customer tendencies, extending optional capital, and rising number of the normal people should drive the market advancement in the Asia Pacific.

KEY INDUSTRY PLAYERS

Key Players Focus on Partnerships to Gain a Competitive Advantage

Prominent market players are making collaborative efforts by collaborating with other companies to stay ahead of the competition. Many companies are also investing in new product launches to expand their product portfolio. Mergers and acquisitions are also among the key strategies used by players to expand their product portfolios.

List of Top Makeup Tools Companies

  • LOreal (France)
  • Shiseido (Japan)
  • Estee Lauder (U.S.)
  • LVMH (France)
  • E.l.f. (U.S.)
  • Paris Presents (U.S.)
  • Sigma Beauty (U.S.)
  • Beauty Blender (U.S.)
  • Avon (U.K.)
  • Etude House (South Korea)
  • Chanel (U.K.)
  • Watsons (Hong Kong)
  • Zoeva (Germany)
  • Chikuhodo (Japan)
  • Hakuhodo (Japan)

REPORT COVERAGE

This research profiles a report with extensive studies that take into description the firms that exist in the market affecting the forecasting period. With detailed studies done, it also offers a comprehensive analysis by inspecting the factors like segmentation, opportunities, industrial developments, trends, growth, size, share, and restraints. This analysis is subject to alteration if the key players and probable analysis of market dynamics change.

Makeup Tools Market Report Scope & Segmentation

Attributes Details

Market Size Value In

US$ 3.04 Billion in 2024

Market Size Value By

US$ 6.07 Billion by 2033

Growth Rate

CAGR of 9% from 2024 to 2033

Forecast Period

2025-2033

Base Year

2024

Historical Data Available

Yes

Regional Scope

Global

Segments Covered

By Type

  • Brushes
  • Eyelash Tools
  • Sponge
  • Other

By Application

  • Offline Sales
  • Online Sales

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