Mobile Device Security Market Size, Share, Growth, And Industry Analysis, By Type (Android, Blackberry, iOS, Windows, and Others), By Application (Government, BFSI, Retail & Consumer Goods, Telecommunication, Manufacturing and Others), Regional Insights, and Forecast To 2031

Updated On: 08 April 2024

Mobile Device Security Market Report Overview

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The global mobile device security market size was USD 23140 million in 2022 and market is projected to touch USD 47431 million by 2031, at a CAGR of 8.3% from 2022 to 2031.

One of the essential components of mobile devices is mobile device security, which gives smartphones, laptops, and tablets improved security features. Additionally, the industry is growing as more people use mobile devices for jobs involving sensitive data such key financial information, credit card numbers, and social security numbers. The main drivers of the market's growth are the rise in online mobile payments and the increased security requirements brought on by the adoption of BYOD (bring your own device) in the workplace. The market is expanding due to the spike in demand for phone security for video streaming content. The development of the market is further hampered by the high cost of mobile security solutions and the difficulty of building embedded security solutions.

COVID-19 Impact: Pandemic had Positive Effects on Mobile Device Security Market   

Due to a surge in mobile hacking, data theft, and other crimes involving mobile phones, the COVID-19 epidemic had a favorable effect on the expansion of the mobile device security market. Additionally, as the pandemic spread, more people started using smartphones, which boosted the number of mobile data theft incidents. As a result, customers began to buy mobile device security to protect their personal information and other facts from hackers. The epidemic thus enhanced the need for the mobile device security sector.

Latest Trends

"Application Development for Machine Learning in Mobile Security to Boost Market Growth"

A key component in the evolution of many smart phones is artificial intelligence. Manufacturers of smartphones, including Apple, Samsung, Huawei, and others, use machine learning and artificial intelligence into the creation of their models, creating lucrative potential for the market's expansion. Additionally, businesses are integrating artificial intelligence into smartphones and tablets to strengthen mobile applications and improve the performance of various mobile devices. Additionally, AI enables mobile applications to gain insights from varied data supplied by all users and aids in the user's decision-making. Consequently, the mobile device security market is showing itself to be a lucrative prospect.

Mobile Device Security Market Segmentation

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• By Type Analysis

According to type, the mobile device security market can be segmented into Android, Blackberry, iOS, Windows, and Others.  

In terms of type, the Android is anticipated to be the largest segment during the forecast period.  

• By Application Analysis

Based on application, the mobile device security market can be divided into Government, BFSI, Retail & Consumer Goods, Telecommunication, Manufacturing and Others.  

In terms of application, Government market is projected to hold the largest market share through 2031.

Driving Factors

"Bring Your Own Device (BYOD) Demand is Expected to Rise Market Growth "

To enable corporate mobility, businesses are providing a bring your own device (BYOD) service. BYOD allows workers to use their personal mobile devices, such as laptops, cell phones, and tablets, at their workstation. BYOD further provides mobile device communication over a secure network. The key forces behind the adoption of BYOD are the rise in productivity and employee happiness. In contrast, main problems that enterprises encounter while implementing BYOD include malware attacks, data leakage/loss, and unauthorised data access. Therefore, it is anticipated that the increased demand for network security, better and enhanced data privacy, and security will accelerate the uptake of mobile device security solutions. 

"Internet of Things (IoT) are Fostering the Development of Security Solutions to Increase Market Demand "

The popularity of portable devices has increased over the past ten years as a result of technological advancement. Smartphones, tablets, and laptops are becoming increasingly popular for usage at work, in school, and for personal use. Additionally, people are being encouraged to utilize distant or mobile connectivity infrastructure by the growth of loT and workplace mobility. The increased vulnerability of mobile devices has led to a steady growth of mobile malware over the past few years, which has increased demand for mobile protection. The study released by Soti, Inc. According to this market study on mobile security, the rising number of cyberattacks on loT and mobile infrastructure will accelerate market growth.

Restraining Factors

"The vulnerability and Lack of Awareness about Cyber Security to Hinder Market Growth"

The billions of people who own smartphones or tablets use them to access a wide range of applications. Many users are not aware of the source from which they download the applications or the privacy policies that come with them. Many people use laptops or mobile devices to access shady websites while downloading unsafe software, making these gadgets more susceptible to cyberattacks. The industry isn't expanding because people aren't aware of the hazards to mobile devices and the security solutions available to protect them.  

Mobile Device Security Market Regional Insights

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"The North America Region will Dominate Market Due to Adoption of Mobile Technologies  "

North America has historically dominated the global market for mobile device security, and this dominance is predicted to continue during the projection period. This is explained by the fact that the adoption of mobile technologies in North American enterprises is driven by a variety of factors, including economics, societal trends, availability of mobile technology, and technological advancements. It is anticipated to experience considerable development throughout the projected period, however, as a result of the region's expanding, across-the-board requirement for mobile device and mobile application management.

Key Industry Players

"Adoption Experiential Marketing Services by Key Players Influencing Market Development"

The top key players in the market are Symantec, TrendMicro, VMWare, Airwatch, TrustGo, and Sophos. Most of the top players hold mobile device security market share in some regions. In addition, the strategies to develop new technologies, capital investment in R&D, improve product quality, acquisitions, mergers, and compete for the mobile device security market growth in the competition help them to perpetuate their position and value in the market. Besides, collaboration with other companies & extensive possession of market shares by the key players stimulates the mobile device security market.  

List of Market Players Profiled

• Symantec (U.S.)
• TrendMicro (Japan)
• VMWare (U.S.)
• Airwatch (U.S.)
• TrustGo (U.S.)
• Sophos (UK.)
• McAfee (U.S.)
• AT&T (U.S.)
• ZoneAlarm (U.S.)
• Webroot (U.S.)

Report Coverage

This report examines an understanding of the mobile device security market’s size, share, growth rate, segmentation by type, application, key players, and previous and current market scenarios. The report also collects the market’s precise data and forecasts by market experts. Also, it describes the study of this industry’s financial performance, investments, growth, innovation marks, and new product launches by the top companies and offers deep insights into the current market structure, competitive analysis based on key players, key driving forces, and restraints that affect the demand for growth, opportunities, and risks.

Furthermore, the post-COVID-19 pandemic’s effects on international market restrictions and a deep understanding of how the industry will recover, and strategies are also stated in the report. The competitive landscape has also been examined in detail to provide clarification of the competitive landscape.

This report also discloses the research based on methodologies that define price trend analysis of target companies, collection of data, statistics, target competitors, import-export, information, and previous years’ records based on market sales. Moreover, all the significant factors which influence the market such as small or medium business industry, macro-economic indicators, value chain analysis, and demand-side dynamics, with all the major business players have been explained in detail. This analysis is subject to modification if the key players and feasible analysis of market dynamics change.