Online Plant Nurseries Market Size, Share, Growth and Industry Analysis by Type (Trees, Shrubs, Flowers, Vegetable Seeds, And, Others) By Application (Household, Plant Garden, Plant Research Center, Commercial Greenery, And, Other), Regional Insights, and Forecast To 2031

Updated On: 15 April 2024

Online Plant Nurseries Market REPORT OVERVIEW

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global online plant nurseries market size was USD 9099.04 million in 2021 and market is projected to touch 28633.58 Million by 2031, exhibiting a CAGR of 12.15% during the forecast period.

An online nursery plant can be considered as virtual store which sells pots, plants, flowers, and other gardening supplies. All of this happens over the internet. These stores are preferred by many customers, because they get to choose the plant of their liking from a wide range of plants, and order it to their door step.  

Online plant nurseries have increased the convenience of gardening to a great extent by delivering the plants to the customers at their door steps. Customers also get to choose from a wide range of plants. This is considered as the latest trend in the market.

Lately, many people are taking up gardening as their hobby. This has improved the scope for online plant nurseries. The demand for rare and exotic plant species is also increasing. Online plant stores provide better customer service compared to the traditional stores.  All of the above-mentioned factors have helped tremendously in increasing the online plant nurseries market share.

COVID-19 impact: Increased Interest in Gardening During Pandemic Accelerated Market Growth

The pandemic of COVID-19 caused several serious problems. As corona was an infectious disease, strict rules and regulations were imposed regarding social distancing and lockdowns. Travel bans were also imposed during this period of time. As a result, people started to work from home, and educational institutions changed their mode of teaching into online.

As a result, many people would stay at their homes and would enjoy a lot of free time. This increased the interest of people towards gardening. This led to a surge in the demand for seedlings, plants, pots, and gardening instruments increasing the share of online plant nurseries market even during the pandemic.

LATEST TRENDS

"Convenience in Gardening to Increase Market Growth"

The main advantage of online plant nurseries is that they increase the convenience of gardening among the customers. Due to the busy lifestyle of people, they are not willing to take out the time to go to nurseries themselves a get a plant. Online nurseries give them the option of browsing various options online.

The customers can choose the product they like and can order it. The product will be sent to the doorstep of the customer. This has increased the convenience of gardening to many people. A lot of e-commerce platforms that sell plants and gardening supplements have increased. All of these are considered to be the latest trend in the market.

Online Plant Nurseries Market SEGMENTATION

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• By Type:

The market can be divided on the basis of type into the following segments:

Trees, shrubs, flowers, vegetable seeds, and, others. The trees segment is anticipated to dominate the market during the forecast period.

• By Application:

Classification based on application into the following segment:

Household, plant garden, plant research center, commercial greenery, and, other. The household segment is predicted to dominate the market during the research and forecast period.

DRIVING FACTORS

"Demand for Rare and Exotic Species of Plants Among People to Amplify Market Growth"

As people are becoming more interested in gardening as a hobby the demand for different species of plants is increasing. Many people are interested in growing new variety of plants. Rare and exotic species of plants are not always available in the local nurseries or physical stores. Online stores, provide the option of requesting a particular type of plant that is required by the customer.

A lot of people are realizing the importance of growing plants, and gardens. Gardening is an eco-friendly practice that can help in improving the condition of the environment. Several customers prefer to use fertilizers, and manures that are completely void of chemicals. In order to satisfy the demand of customers, online plant nurseries are coming up with organic fertilizers, and manures. Sustainable composting equipments and biodegradable plant pots are also available in the market. All of these are amplifying the market growth and development.

"Good Customer Service Provided by Online Plant Nurseries to Propel Market Growth "

Online nurseries employ experts who have knowledge regarding different plants and the methods of growing them. Apart from providing a wide range of selection of plants to customers they also provide better customer services as compared to the traditional brick-and-mortar stores.

Plant enthusiasts who look for rare and exotic plants often prefer online plant nurseries because they not only have diverse range of plants but they also assist the customers regarding the method of planting them. Most of the online nurseries provide detailed information on how to plant, and take care of unusual specimens. This will help the customers understand the specific care they have to take in order to grow different kinds of plants. All of these factors are propelling the online plant nurseries market growth.

RESTRAINING FACTOR

"Difficulty Involved in Shipping Live Plants to Decrease Market Growth"

Even after providing several benefits, online nurseries also suffer from certain disadvantages that can hamper the market growth to a great extent. One such problem is the difficulty involved in delivering live plants. Some plants might be too big to carry. While transporting them to the required location they can get damaged. 

Live plants that are getting shipped should be handled with a lot of care and precautions must be taken to avoid them from falling or breaking. The packaging must be done with extra care to ensure the safety of live plants. High quality materials will have to be used to pack the plants which can result in extra cost to the customer. All of these factors can hamper the market growth and development.

Online Plant Nurseries Market Regional Insights

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"North America to Dominate Market Share in Upcoming Years"

North America is considered to be the largest share holder in the market due to various reasons. The main factor that has helped in development of market in this region is the growing popularity of gardening as a hobby. This in turn has increased the demand for plants, and gardening supplies.

United States of America is the leading country in North America in the online nurseries market. Regions in North America have a very well-established e-commerce infrastructure and can easily take and ship orders efficiently. All of these factors have helped in the market growth in North America.

Key Industry Players

"Leading Players adopt Acquisition Strategies to Stay Competitive "

Several players in the market are using acquisition strategies to build their business portfolio and strengthen their market position. In addition, partnerships and collaborations are among the common strategies adopted by companies. Key market players are making R&D investments to bring advanced technologies and solutions to the market.

List of Market Players Profiled

• Great Garden Plants (U.S.)
• Moon Valley Nurseries (U.S.)
• Prairie Nursery (U.S.)
• Desert Horizon Nursery (U.S.)
• MONROVIA NURSERY COMPANY (U.S.)
• Greenwood Nursery (U.S.)
• Pike Nurseries (U.S.)
• Davey Tree (U.S.)
• Plant Delights Nursery (U.S.)
• Gardens Alive (U.S.)

Report Coverage

The report provides an insight into the industry from both the demand and supply sides. Further, it also gives information on the impact of COVID-19 on the market, the driving and the restraining factors along with the regional insights. Market dynamic forces during the forecast period have also been discussed for the better understanding of the market situations. The list of key industry players has also been given to get an insight into the competition of the market.