Oral Rehydration Salts Market Size, Share, Growth, and Industry Analysis, By Type (Tablets Oral Rehydration Salts, Powders Oral Rehydration Salts and Capsules Oral Rehydration Salts), By Application (Childhood Diarrhea Treatment, Adult Diarrhea Treatment and Others),Regional Insights and Forecast to 2031

Updated On: 08 April 2024

Oral Rehydration Salts Market REPORT OVERVIEW

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The global oral rehydration salts market size was 686.8 million in 2022. As per our research, the market is expected to reach USD 956.7 million by 2028, exhibiting a CAGR of 5.7% during the forecast period. The COVID-19 pandemic has been unprecedented and staggering, with oral rehydration salts experiencing higher-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.

Oral Rehydration Salts (ORS) are a simple and cost-effective medical intervention used to treat and prevent dehydration, primarily caused by diarrhea. These salts are a mixture of electrolytes and sugars that help restore the body's electrolyte balance and replace fluids lost during episodes of diarrhea, vomiting, or excessive sweating. Oral rehydration salts is a vital tool in global public health, particularly in regions with limited access to clean water and healthcare facilities.

Oral Rehydration Salts contains essential electrolytes, primarily sodium, potassium, and chloride. These electrolytes help maintain the body's fluid balance and are crucial for various physiological functions. They contain glucose or another type of sugar. Sugars are included to enhance the absorption of electrolytes in the small intestine. The sugar helps transport sodium and water into the body's cells more efficiently. It helps replace lost fluids and electrolytes during episodes of dehydration, which commonly occur due to diarrhea. Oral Rehydration Salts can be used proactively in cases of diarrhea to prevent dehydration from occurring in the first place

COVID-19 IMPACT: Increased Demand for Oral Rehydration Salts to Boost Demand Significantly

COVID-19 had a life changing impact globally. The oral rehydration salts market growth was significantly affected. The virus had various impacts on different markets. Lockdowns were imposed in several nations. This erratic pandemic caused disruptions on all sorts of businesses. Restrictions tightened during the pandemic due to increasing number of cases. Numerous Industries were affected. However, the market for oral rehydration salts share experienced an increased demand.

The pandemic disrupted global supply chains, impacting the production and distribution of medical supplies, including oral rehydration salts. Lockdowns, travel restrictions, and quarantine measures led to logistical challenges, affecting the availability of oral rehydration salts in some regions. The economic consequences of the pandemic affected individuals and healthcare systems alike. In some cases, reduced income and increased healthcare costs may have impacted access to healthcare and oral rehydration salts, particularly in low-income populations.

During the COVID-19 pandemic, healthcare systems in many countries were overwhelmed with patients suffering from COVID-19, diverting resources and attention from other healthcare needs. COVID-19 patients often experience symptoms such as fever, cough, and diarrhea. Diarrhea can lead to dehydration, which may require the use of oral rehydration salts for rehydration. Hospitals and healthcare facilities saw increased demand for oral rehydration salts as a result of COVID-19-related dehydration cases. The market is anticipated to boost the market growth following the pandemic.

LATEST TRENDS

"Innovative Formulations to Broaden Market Growth"

Companies may continue to innovate by introducing new formulations of oral rehydration salts that are easier to administer, taste better, or have extended shelf lives. These innovations aim to improve patient compliance and the effectiveness of oral rehydration salts treatment. User-friendly packaging and single-dose formats can enhance the convenience of oral rehydration salts, making it easier for individuals to carry and use when needed.

The convenience of online shopping has likely contributed to the growth of oral rehydration salts sales through e-commerce platforms. Consumers can easily purchase oral rehydration salts products online, making it accessible to a broader audience. Partnerships between governments, non-governmental organizations (NGOs), and pharmaceutical companies play a pivotal role in distributing oral rehydration salts to underserved populations. Collaborations may continue to drive market growth and increase access to oral rehydration salts. These latest developments are anticipated to boost the oral rehydration salts market share.

Oral Rehydration Salts Market SEGMENTATION

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• By Type

Based on type, the market is divided into tablets oral rehydration salts, powders oral rehydration salts and capsules oral rehydration salts.

• By Application

Based on application, the market is bifurcated into childhood diarrhea treatment, adult diarrhea treatment and others.

DRIVING FACTORS

"Prevalence of Diarrheal Diseases to Boost Market Share"

Diarrheal diseases, particularly among children in developing countries, remain a significant global health concern. The high incidence of diarrhea drives the demand for oral rehydration salts as a cost-effective and life-saving treatment for dehydration. Continuous research and development efforts by pharmaceutical companies result in improved oral rehydration salts formulations. These innovations enhance the effectiveness, taste, and ease of use of oral rehydration salts products, driving consumer preference.

"Rising Health Consciousness to Fuel Market Size"

Increased awareness of health and wellness, especially in urban populations, prompts consumers to keep oral rehydration salts at home as part of their healthcare supplies, contributing to market growth. International organizations, governments, and NGOs run campaigns and programs to raise awareness about oral rehydration salts and distribute it in regions with a high prevalence of diarrheal diseases. These initiatives boost access to oral rehydration salts in underserved populations. The COVID-19 pandemic highlighted the importance of having essential medical supplies, including oral rehydration salts, readily available during health emergencies. This may lead to stockpiling and preparedness measures. These factors are anticipated to drive the growth of oral rehydration salts market.

RESTRAINING FACTOR

"Misuse and Incorrect Usage to Hamper Market Share"

Oral rehydration salts is most effective when used correctly, but there is a risk of misuse. Patients and caregivers may not follow recommended dilution ratios or may use oral rehydration salts for conditions it is not designed to treat. This can result in treatment failure and may deter confidence in the product. In some countries, healthcare systems may be overwhelmed or under-resourced, making it difficult to promote and distribute oral rehydration salts effectively. Health system constraints can hinder oral rehydration salts adoption. The factors are anticipated to hinder the growth of the market.

Oral Rehydration Salts Market REGIONAL INSIGHTS

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"Asia Pacific to Dominate the Market owing to its Huge Population"

The Asia Pacific region indeed holds a significant share in the oral rehydration salts (ORS) market, and there are several reasons contributing to this. The Asia Pacific region is the most populous in the world, with countries like India and China having over a billion people each. A large population base naturally results in a higher overall demand for healthcare products, including oral rehydration salts. Diarrheal diseases, which often lead to dehydration and require rehydration with oral rehydration salts, are more prevalent in many parts of Asia-Pacific, especially in lower-income and densely populated countries. This high disease burden drives the demand for oral rehydration salts in the region.

KEY INDUSTRY PLAYERS

"Key Players Focus on Partnerships to Gain a Competitive Advantage "

Prominent market players are making collaborative efforts by partnering with other companies to stay ahead in the competition. Many companies are also investing in new product launches to expand their product portfolio. Mergers and acquisitions are also among the key strategies used by players to expand their product portfolio.

List of Market Players Profiled

• AkzoNobel [Netherlands]
• K+S AG [Germany]
• Dominion Salt [New Zealand]
• Cargill Incorporated [U.S.]
• Tata Chemicals Limited [India]

REPORT COVERAGE

This research profiles a report with extensive studies that take into description of the firms that exist in the market affecting the forecasting period. With detailed studies done, it also offers a comprehensive analysis by inspecting the factors like segmentation, opportunities, industrial developments, trends, growth, size, share, restraints, etc. This analysis is subject to alteration if the key players and probable analysis of market dynamics changes.