Outdoor Waterproof Jackets Market Size, Share, Growth, and Industry Analysis, By Type (Wax-Coated, PU-Coated and Membrane Lined Jackets), By Application (Hiking, Backpacking, Climbing and Trail Running), and Regional Insights and Forecast to 2032

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OUTDOOR WATERPROOF JACKETS MARKET OVERVIEW

The global Outdoor Waterproof Jackets Market size was valued at approximately USD 1.2 billion in 2023 and is expected to reach USD 2.2 billion by 2032, CAGR of 6.50% during the forecast period.

An outdoor waterproof jacket is a technical garment designed to cover the wear and tear from rain, snow, and wind. Made from permeable, water- resistant materials, it features sealed seams and malleable factors to enhance comfort and mobility. Ideal for hiking, camping, or outdoor conditioning, it ensures dryness and warmth in wet conditions.

The growing demand for outdoor waterproof jackets is attributed to rising enthusiasm for outdoor and sports outfits among millennials. Rise in health clubs and rising subscriptions of health clubs is anticipated to drive the market. Preference for trendy garments that are designed to provide consumers with comfort and ensure dryness and warmth in wet condition. Increasing outdoor activities such as hiking, backpacking, rafting, sailing, surfing, and trail running is expected to facilitate the growth for such jackets.  

COVID-19 IMPACT

Outdoor waterproof jackets Industry had a Negative Effect Due to restriction on travelling and tourism industry during COVID-19 Pandemic

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.

The outbreak of COVID-19 had a negative impact on several markets. Various countries went into lockdown. With sudden pandemic, all kinds of businesses observed disruptions. With many restrictions in the pandemic, different types of markets were negatively impacted. Restrictions on travel and tourism activities halted the sales for such jackets. Restrictions imposed on tourism industries resulted in the decline in the demand for such jackets for commercial purposes. However, the recovery of the market was propelled by online sales through e-commerce platforms. Customers used online shopping methods to purchase from online stores.

LATEST TREND

Expanding product offerings to include sustainable and eco-friendly waterproof coating materials to Drive Market Growth

Recent traits inside the outdoor waterproof jackets industry include expanding product offerings to include sustainable and eco-friendly waterproof coating materials. Consumers are increasingly prioritizing environmentally responsible purchases, and incorporating innovative, green coating technologies can separate brands and appeal to this growing market member. By investing in exploration and development of biodegradable, recyclable, or factory- grounded waterproof coatings, brands can reduce their environmental footprint while still delivering high- performance, durable products. This approach not only aligns with consumer values but also positions the brand as a leader in sustainable out-of-door vesture, potentially driving brand fidelity and expanding the overall market for waterproof jackets.

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OUTDOOR WATERPROOF JACKETS MARKET SEGMENTATION

By Type

Based on Type, the global market can be categorized into Wax-Coated, PU-Coated and Membrane Lined Jackets

• Wax-Coated: Wax- coated waterproof jackets offer a classic, natural look and feel, furnishing a sustainable and renewable volition to synthetic waterproof coatings. This approach appeals to eco-conscious consumers.

• PU-Coated: PU- coated waterproof jackets use polyurethane- based coatings that offer dependable water resistance, breathability, and continuity. This cost-effective result is extensively used in mainstream waterproof jacket product.

• Membrane Lined Jackets: Membrane- lined jackets incorporate a thin, permeable membrane that blocks water from the outside while allowing humidity vapour to escape, furnishing both waterproofing and enhanced breathability.

By Application

Based on application, the global market can be categorized into Hiking, Backpacking, Climbing and Trail Running

• Hiking: It is essential for hikers, guarding them from unanticipated rain, snow, and wind while maintaining comfort and mobility on the trail. Outdoor enthusiasts calculate on these versatile garments.

• Backpacking: These jackets are a critical piece of gear for backpackers, shielding them from the rudiments and ensuring they remain dry and comfortable during extended outdoor adventures in unpredictable weather conditions.

• Climbing: it is necessary for rovers, furnishing protection from wind, rain, and snow while allowing freedom of movement and precluding humidity build-up during emphatic ascents.

• Trail Running: These jackets are a must- have for trail runners, offering protection from unforeseen cloudbursts and gusts of wind without compromising the breathability and inflexibility demanded for high- intensity outdoor exercises.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.

Driving Factors

Rising demand for outdoor adventure activities and sports driving the need for waterproof jackets

A factor in the outdoor waterproof jackets market growth is the rising demand for outdoor adventure activities and sports driving the need for waterproof jackets. The growing popularity of outdoor conditioning and sports has fuelled a surge in demand for waterproof jackets. Consumers are seeking high- performance vesture that can repel the rudiments and keep them dry during conditioning like hiking, camping, cycling, and skiing. Brands are responding by developing innovative waterproof and permeable fabrics that give protection while maintaining comfort and inflexibility. As the trend toward active cultures continues, the market for waterproof jackets is poised for farther growth, driven by the need for durable, functional outerwear that can enhance the outdoor experience.

Increasing consumer awareness about the benefits of waterproof jackets to Expand the Market

The increasing consumer awareness about the benefits of waterproof jackets is another key aspect of the outdoor waterproof jackets market. Waterproof jackets give protection from the rudiments, keeping wear and dry and comfortable in rainy or damp conditions. By pressing the practical advantages, similar as increased water resistance, breathability, and continuity, consumers can be encouraged to invest in high- quality waterproof vesture. Targeted marketing juggernauts, educational enterprise, and partnership with outdoor enthusiasts can showcase the versatility and value of waterproof jackets, appealing to a broader range of consumers. This approach can drive demand, foster brand loyalty, and position waterproof jackets as an essential element of modern wardrobes.

Restraining Factor

High cost of waterproof coating materials leading to higher product prices to Potentially Impede Market Growth

The high cost of waterproof coating materials leading to higher product prices poses a significant restraining factor for the growth of the outdoor waterproof jackets market. These technical coatings, which give the water- repellent and breathable products, are frequently made from advanced polymers and fabrics that are more precious to produce. Also, the manufacturing process involved in applying and curing the waterproof coatings adds to the overall product costs. As a result, brands must pass on this increased material and processing charges to consumers, making waterproof jackets a more expensive product in the market. Addressing the cost challenges through inventions in material and product styles could help make waterproof vesture more accessible to a wider client base.

Opportunity

Collaborating with outdoor sports and adventure brands for co-branded product offerings to Create Opportunity for the Product in the Market

Collaborating with outdoor sports and adventure brands can be a strategic approach to expanding the reach of waterproof jacket immolations. By partnering with well- established brands in the outdoor assiduity, waterproof jacket manufacturers can work the being consumer base and brand recognition to show their products. These co-branded product lines can punctuate the specific features and benefits that feed to the requirements of active outdoor enthusiasts, from hikers and climbers to extreme rainfall athletes. This collaboration not only taps into a captive target market but also lends an air of authenticity and credibility to the waterproof jacket brand, driving increased consumer relinquishment.

Challenge

The Seasonal demand for waterproof jackets affecting sales during off-peak seasons Could Be a Potential Challenge for Consumers

The seasonal nature of waterproof jacket demand presents a significant challenge for manufacturers and retailers. During the peak stormy or downtime seasons, consumer interest and deals of waterproof jackets surge, leading to increased product and force conditions. Still, during the off- peak seasons, demand can drop dramatically, leaving brands with redundant force and reduced deals. This seasonal change can impact profitability and make it delicate to maintain a harmonious, time- round business model. Strategies to address this, similar as developing protean, multi-season designs, diversifying product portfolios, and enforcing effective force operation, can help stabilize deals and insure the long- term viability of the waterproof jacket market.

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OUTDOOR WATERPROOF JACKETS MARKET REGIONAL INSIGHTS

• North America

The region dominates the outdoor waterproof jackets market share. North America has surfaced as a dominant player in the global outdoor waterproof jacket market, driven largely by the high demand for rainwear in the United States and Canada. These countries witness significant downfall throughout numerous months, creating a necessity for effective waterproof apparel. The region's focus on outdoor conditioning and adventures cultures further energies this demand, as consumers seek quality jackets that give protection and comfort in wet conditions.

• Europe

The market for outdoor waterproof jackets is passing significant expansion in Europe, driven by a growing interest in outdoor conditioning and sustainable fashion. Countries like Germany, France, and the UK are seeing increased consumer mindfulness of the significance of quality outerwear for various wet conditions. Also, advancements in technology and accoutrements are enhancing performance and comfort, appealing to eco-conscious consumers. As civic cultures shift towards outdoor hobbies, the demand for swish, functional rainwear continues to rise.

• Asia

The Asia- Pacific region is witnessing substantial market expansion for outdoor waterproof jackets, fuelled by rising outdoor exertion participation and adding disposable inflows. Countries like China, Japan, and Australia are embracing active cultures, leading to advanced demand for quality rainwear. Also, the influence of social media and a growing interest in adventure tourism are propelling deals. With brands instituting in styles and sustainable material, the market is poised for uninterrupted growth and diversification in this dynamic region.

KEY INDUSTRY PLAYERS

Key Industry Players Shaping the Market through Innovation and Market Expansion

Key enterprise players are shaping the outdoor waterproof jackets marketplace through strategic innovation and marketplace growth. These agencies are introducing superior milling strategies to beautify the fine and nutritional profile. They are also increasing their product traces to include specialized versions like organic and vertical farming, catering to various purchaser preferences. Additionally, they may be leveraging virtual systems for greater market reach and distribution performance. By making an investment in research and improvement, improving delivery chain managements, and exploring new regional markets, those players are riding a boom and setting traits within the outdoor waterproof jackets enterprise.

List of Top Outdoor Waterproof Jackets Companies

• Haglöfs (Taiwan)
• Arc'teryx (Canada)
• CimAlp (France)
• Patagonia (U.S.)
• Pàramo (U.K.)
• Helly Hansen (Norway)
• Rab (U.K)
• Klättermusen (Sweden)
• Craghoppers (U.K.)
• Fjällräven (Sweden)
• Keela (Canada)
• COLUMBIA (U.S.)
• Mammut Runbold (Germany)
• The North Face (U.S.)
• Rohan (India)
• Adidas (Germany)
• Jack Wolfskin (Germany)
• Black Diamond (U.S.)
• Frogg Toggs (U.S.)
• REI Co-op (U.S.)

KEY INDUSTRIAL DEVELOPMENT

July 2024: Arc’teryx Equipment, the global design company launches specializing in technical high-performance outerwear and equipment, announces Walk Gently, a new design platform for Indigenous voices, created incollaboration with xʷməθkʷəy̓əm (Musqueam) artist and designer Cole Sparrow-Crawford.

REPORT COVERAGE

The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.

The research report delves into market segmentation, utilizing both qualitative and quantitative research methods to provide a thorough analysis. It also evaluates the impact of financial and strategic perspectives on the market. Furthermore, the report presents national and regional assessments, considering the dominant forces of supply and demand that influence market growth. The competitive landscape is meticulously detailed, including market shares of significant competitors. The report incorporates novel research methodologies and player strategies tailored for the anticipated timeframe. Overall, it offers valuable and comprehensive insights into the market dynamics in a formal and easily understandable manner.