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Report Overview
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The global phone video editing app market size was USD 654.97 million in 2022. As per our research, the market is expected to reach USD 1969.73 million in 2028, exhibiting a CAGR of 20.14% during the forecast period. The global COVID-19 pandemic has been unprecedented and staggering, with the phone video editing app market experiencing higher-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden rise in CAGR is attributable to the market's growth and demand returning to pre-pandemic levels once the pandemic is over.
A software programmer that can be installed on a tablet or smartphone and used to edit video is known as a phone video editing app. These apps give users access to a variety of tools and features that let them edit and improve their films, including trimming, combining, adding effects, and altering various elements of the clip. For those who wish to produce professional-level videos solely with their mobile devices, content producers and social media influencers are turning to phone video editing tools. These apps are often made to be user-friendly and straightforward to use, with simple interfaces that enable even inexperienced users to easily generate professional-looking films on the move.
Due to a number of causes, the market for mobile video editing apps is expanding quickly. First off, there is a growing need for simple video editing tools as a result of social media platforms' rising popularity and the rise of user-generated content. Second, many apps now offer robust editing features that were previously only available on desktop computers due to the quick development of smartphone technology. The COVID-19 epidemic has also increased the amount of remote work and virtual events, which has increased the demand for phone video editing app that enables users to produce top-notch footage from any location.
COVID-19 Impact: Demand for High-Quality Video Content Increased as More People Spend Time at Home
The market for phone video editing apps has been significantly impacted by the COVID-19 outbreak. There was a rise in demand for mobile-friendly video content due to people spending more time at home and organizations moving towards remote work. As a result, there was a sharp increase in the number of video editing applications downloaded as users looked for affordable alternatives to costly equipment and pricey editing programmes to create high-quality videos. The epidemic also made many events virtual, which increased the demand for mobile video editing apps that let users produce high-quality videos from any location. As a result, it is anticipated that the market for mobile video editing apps would expand in the post-pandemic period.
Latest Trends
"Usage of Advanced Technologies Offer Users with Multiple Benefits "
One of the most recent developments in the market for mobile video editing apps is the usage of cloud-based video editing, which enables users to view their projects from any location and interact with others in real-time. With this technology, there is more flexibility and the editing process could be streamlined. Additionally, some applications are now utilizing blockchain technology to provide more safe and transparent offering as well as distribution of video content, which can be particularly helpful for creators trying to make money off of their work.
Segmentation
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- By Type Analysis
According to type, the market can be segmented into On-Premise and Cloud-Based
- By Application Analysis
Based on application, the market can be divided into Android, iOS and others
Driving Factors
"Smartphone Technology Advancements Are Enabling the Inclusion of Sophisticated Editing Capabilities"
Smartphones are evolving to become more powerful devices with bigger storage capacities and sophisticated cameras that can record high-quality video. This has allowed for the inclusion of more sophisticated editing capabilities involving multi-track timelines, color evaluation, and special effects in mobile video editing apps. Further boosting the demand for phone video editing apps is the growing accessibility of high-speed internet connectivity, which has made it simpler to share and distribute video content.
"Demand for Editing Apps is Rising as the Need for Video Content Increases"
The need for video content that is simple to make and share has significantly increased as social media usage has grown. Without the need for pricey equipment or specialized editing software, phone video editing apps provide a practical way to generate high-quality videos while on the go. As a result, more people are using mobile video editing apps to produce content for social media websites such as YouTube, TikTok, and Instagram.
Restraining Factors
"Main Factor Limiting the Market Expansion is the Limited Processing Power of Mobile Devices"
The constrained processing power of mobile devices is one of the factors restricting the phone video editing app market growth. Even though smartphones are becoming more powerful, they still fall short of desktop computers when it comes to processing large video files and running sophisticated editing programmes. Due to this, rendering times may take longer, the output may be of inferior quality, and the number of editing possibilities may be constrained. Another barrier is the requirement for stable, high-quality film, which can be difficult to capture with mobile equipment. This may restrict the kinds of video content that may be produced using phone editing apps and may influence some users to choose more expensive, more specialized hardware and software.
Regional Insights
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"Regional Market is Expected to be Driven by an Increase in Social Networking Users"
Within the next few years, Asia Pacific is anticipated to rule the phone video editing app market share. This is mostly due to social networking sites becoming more and more well-liked, and there are more and more people in the area using smartphones. A big portion of the young population in many of the region's nations, including China and India, is quite active on social media and consumes a lot of video content. Strong demand has resulted from this for mobile video editing tools that enable users to produce and distribute interesting video content. Additionally, the Asia Pacific region is home to many smartphone producers, which has facilitated the development of sophisticated camera and processing technologies that are well suited for mobile video editing.
Key Industry Players
"Key Players Focus on Forming Alliances and Collaborations to their Customer Base"
Players are concentrating on offering a full feature set that includes sophisticated editing tools, themes, and effects in order to dominate the phone video editing software industry. Additionally, they are spending money on developing user-friendly user interfaces that are appealing to both casual and business users. To improve visibility and credibility, players are making use of their established brands and forming alliances with bloggers and other content producers. Affordably priced options are also available, including subscription-based and free-to-use models. In order to increase their user base and improve their product, players are increasingly investigating joint ventures and collaborations with other businesses. To stay one step ahead of the competition, players continually update and innovate their products.
List of Market Players Profiled
- Funimate (U.S.)
- CyberLink Corporation (China)
- AVU (India)
- KineMaster Corporation (South Korea)
- Alight Motion (South Korea)
- Pinnacle Systems (Canada)
- LumaTouch (U.S.)
Report Coverage
This report covers the phone video editing app market. The CAGR expected to be in during the forecast period, and also the USD value in 2022 and what it is expected to be in 2028. The effect COVID-19 had on the market in the beginning of the pandemic. The latest trends taking place in this industry. The factors that are driving this market as well as the factors that are restraining the growth of industry. The segmentation of this market based on type and applications. The region leading in the industry and why they will continue to do so during the forecast period. Further, the key market players, what all is being done by them to stay ahead of their competition as well as retain their market positions. All these details are covered in the report.
REPORT COVERAGE | DETAILS |
---|---|
Market Size Value In |
US$ 654.97 Million in 2022 |
Market Size Value By |
US$ 1969.73 Million by 2028 |
Growth Rate |
CAGR of 20.14% from 2022 to 2028 |
Forecast Period |
2024-2032 |
Base Year |
2023 |
Historical Data Available |
Yes |
Regional Scope |
Global |
Segments Covered |
Type and Application |
Frequently Asked Questions
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What value is the global phone video editing app market expected to touch by 2028?
The global phone video editing app market is expected to touch USD 1969.73 million by 2028.
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What CAGR is the phone video editing app market expected to exhibit during 2022-2028?
The phone video editing app market is expected to exhibit a CAGR of 20.14% over 2022-2028.
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Which are the driving factors of the phone video editing app market?
Smartphone technology advancements are enabling the inclusion of sophisticated editing capabilities and demand for editing apps is rising as the need for video content increases.
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Which are the top companies operating in the phone video editing app market?
Funimate, CyberLink Corporation, AVU, Video Star, KineMaster Corporation are the top companies operating in the phone video editing app market.