Rice Flour Market Size, Share, Growth, and Industry Analysis, By Type (White Rice, Brown Rice), By Application (Bakery and confectionary, Breakfast foods, Baby food), Regional Insights, and Forecast To 2034

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RICE FLOUR MARKET OVERVIEW

Global Rice Flour Market will stand at USD 15.48 billion during 2025, progress toward USD 16.31 billion in 2026, and is forecast to approach USD 24.76 billion by 2034, with an impressive CAGR of 5.36% noted over the years from 2025 through 2034.

Global leaders such as Wilmar International and Ebro Foods dominate the rice flour market, together accounting for over 25% of global trade. Wilmar emphasizes Asian production and export networks, while Ebro Foods leverages European demand and gluten-free innovation to strengthen its portfolio.

Rice flour is a fine powder made from ground rice grains. It is a versatile ingredient used in various culinary applications worldwide and is a staple food in many cultures. Rice flour is gluten-free, so it is suitable for people with gluten intolerance or celiac disease.  Sustainable and environmentally friendly rice cultivation practices are increasingly important and meet consumer preferences for environmentally friendly products. The spread of gluten intolerance and the rise of health-conscious consumers are increasing the demand for gluten-free alternatives, making rice flour an attractive choice.

Rising awareness of gluten-free foods are the major factors boosting the growth of the organic rice flour market during the forecast period. Moreover, it is expected that the increase in demand for organic products in various parts of the world will further promote the growth of the organic rice flour market. Additionally, increasing demand for gluten-free or gluten-free products due to celiac disease is estimated to further hinder the growth of the organic rice flour market. On the other hand, the presence of strict regulatory requirements related to food production and processing will further hinder the growth of the organic rice flour market over time.

KEY FINDINGS

COVID-19 IMPACT

Market Growth Restrained by Pandemic due to Supply Chain Disruptions

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to market’s growth and demand returning to pre-pandemic levels.

The COVID-19 pandemic has affected the economies and industries of various countries due to shutdowns, travel bans and business closures. The rice flour industry suffered from severe supply chain disruptions and the closure of several processing, wholesale and smaller retail businesses in the early stages of the COVID-19 pandemic. The COVID-19 pandemic has disrupted supply chains, manufacturing, delivery schedules and sales of goods. Due to restrictions imposed to prevent the spread of SARS-CoV-2, consumers stayed at home and mostly used ready-made products. However, sales of rice flour rose sharply after the lull. As a result, the demand for rice flour has increased worldwide.

LATEST TRENDS

Increasing Use of Rice Flour In Gluten-Free Products Will Drive Market Growth

Several trends are emerging in the global rice chiller market. One such trend is the increasing use of rice flour in gluten-free products due to the rise in gluten intolerance and celiac disease. In addition, the demand for organic rice flour is growing rapidly as consumers prefer natural and healthier alternatives. Manufacturers are also focusing on innovative packaging formats, such as resalable bags, to improve customer convenience. In addition, the growth of e-commerce platforms is a major boost to the market as it enables easy availability and wider reach of rice flour products.

• According to the U.S. Department of Agriculture (USDA), nearly 6% of Americans follow a gluten-free diet, with rice flour being a key substitute in bakery and snacks, boosting global adoption.

• The Food and Agriculture Organization (FAO) reported that over 520 million metric tons of rice were produced in 2022, with nearly 12% processed into flour, supporting consistent demand for value-added gluten-free products.

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RICE FLOUR MARKET SEGMENTATION

By Type

Based on type the global market can be categorized into White Rice, Brown Rice. The white rice flour segment held the largest market share in 2017 and is expected to grow at a faster rate during the forecast period due to the high fiber content of white rice flour. Foods rich in fiber help the body expel waste and lower cholesterol in the body.

By Application

Based on application the global market can be categorized into Bakery and confectionary, Breakfast foods, Baby food. The bakery and confectionery segment is expected to have a significant market share due to the use of rice flour as a substitute for wheat flour.

DRIVING FACTORS

Increase the Demand For Rice Flour From Various Foods And Beverages To Boost The Market Growth

Rice flour is a healthy ingredient used in many foods such as baked goods and pastries, sweet and savory snacks, beverages and baby food. It comes in three varieties - medium and short grain, long grain and pregelatinized. Rice flour is a rich source of vitamin C and contains antioxidants necessary for skin repair. Brown rice is a type of rice flour that contains B vitamins, high protein, and more fiber and antioxidants, while white rice is a rich source of empty calories. The nutritional benefits of purchased rice increase the demand for rice flour from various foods and beverages. Choline, an essential nutrient for animals and humans, can be found in rice flour. It helps transport cholesterol and triglycerides from the liver to the body. As a result, it is associated with supporting liver health. Rice flour contains a lot of calcium - 10 mg in 100 g of rice flour helps keep bones healthy. It helps maintain the recommended daily intake when combined with other calcium-rich foods such as milk, cheese, tofu and nuts.

• As per the World Health Organization (WHO), 1 in 100 people globally suffer from celiac disease, driving higher demand for gluten-free staples like rice flour in everyday consumption.

• The International Rice Research Institute (IRRI) highlights that 90% of global rice consumption occurs in Asia, and growing middle-class incomes in India and China are boosting demand for rice-based flour products.

Growing Awareness About Nutritious Foods And Increasing Disposable Income To Expand The Market

Growing awareness about nutritious foods and increasing disposable income of people is driving the rice flour market growth. Para-aminobenzoic acid acts as a sunscreen for the body. Rice flour is also used in skin care as a coloring agent and for irradiation of the skin. At the same time, the demand is increasing due to the increase in the consumption of vegan and gluten-free foods. However, the factors limiting the market are the use of substitute products such as wheat flour and the unsuitability of the climate for rice cultivation. On the other hand, investments in packaging and increasing distribution channels create ample opportunities for the growth of the rice flour market. To raise awareness of celiac disease caused by consumption of grains such as wheat, rye, and wheat has sparked interest in gluten-free products. Currently, there is no cure for celiac disease, only a transition to it. A gluten-free diet is a top choice for avoiding room. This led to development desirable in gluten-free foods, such as rice flour, which is expected to rise longer during the measurement. This will drive the development of the global rice flour market during the forecast period.

RESTRAINING FACTORS

Unpredictability of the Grain Value Due To Climate Change Impede Market Growth

One of the major difficulties in the development of the global rice flour market is the unpredictability of the grain value due to climate change. Atmospheric vagaries and random variations profoundly affect crops and damage agricultural yields in many regions, ultimately leading to variations in both input and cost of crops. In addition, the variable costs of vigor, synthetic compounds and composts cause volatility in crop costs.

• According to FAO, climate variability reduces rice yields by up to 15% annually in vulnerable regions, creating instability in raw material supply for rice flour.

• The World Bank notes that global fertilizer prices surged by 70% between 2021–2022, directly impacting rice cultivation costs and thus restricting flour price stability.

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RICE FLOUR MARKET REGIONAL INSIGHTS

Asia Pacific Dominating the Market Due To Increase Per Capita Consumption

Asia Pacific dominates the organic rice flour market share due to increase per capita consumption of rice flour. Additionally, the presence of major key players will further boost the growth of the organic rice flour market in the region during the forecast period. The organic rice flour market in Asia Pacific is expected to grow significantly due to the increase in rice production. Furthermore, increasing awareness about the use of natural nutrients is expected to boost the growth of the organic rice flour market in the region in the coming years.

KEY INDUSTRY PLAYERS

Key Industry Players Shaping the Market through Innovation and Market Expansion

The rice flour market is significantly influenced by key industry players that play a pivotal role in driving market dynamics and shaping consumer preferences. These key players possess extensive retail networks and online platforms, providing consumers with easy access to a wide variety of wardrobe options. Their strong global presence and brand recognition have contributed to increased consumer trust and loyalty, driving product adoption. Moreover, these industry giants continually invest in research and development, introducing innovative designs, materials, and smart features, catering to evolving consumer needs and preferences. The collective efforts of these major players significantly impact the competitive landscape and future trajectory of the market.

• Wilmar International Ltd. (Singapore): According to the Singapore Food Agency, Wilmar processes over 65 million tons of agricultural products annually, with rice flour forming a significant share in its packaged foods.

• Ebro Foods S.A. (Spain): The European Rice Association states that Ebro Foods controls more than 25% of Europe’s packaged rice and flour segment, making it a leader in gluten-free and organic rice flour distribution.

List of Top Rice Flour Companies

• Wilmar International Ltd. (Singapore)
• Associated British Foods (U.K.)
• BELOURTHE (Belgium)
• Ebro Foods S. A (Spain)
• Ingredion (U.S.)
• Archer Daniels Midland Company Ingredion (U.S.)
• General Mills (U.S.)
• Thai Flour Industry (Thailand)

INDUSTRIAL DEVELOPMENT

October 2021: Cargill has launched a maltodextrin substitute based on rice flour. Cargill's new soluble SimPure rice flour is a clean label ingredient that acts similar to maltodextrin in taste, texture and functionality. The new ingredient was officially introduced at this week's SupplySide West trade show. According to the manufacturer, this component can replace maltodextrin in a 1:1 ratio and also improve the mouthfeel.

REPORT COVERAGE

The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.

The research report delves into market segmentation, utilizing both qualitative and quantitative research methods to provide a thorough analysis. It also evaluates the impact of financial and strategic perspectives on the market. Furthermore, the report presents national and regional assessments, considering the dominant forces of supply and demand that influence market growth. The competitive landscape is meticulously detailed, including market shares of significant competitors. The report incorporates novel research methodologies and player strategies tailored for the anticipated timeframe. Overall, it offers valuable and comprehensive insights into the market dynamics in a formal and easily understandable manner.