Small Label Market Size, Share, Growth, And Industry Analysis, By Type (EAS Labels, RFID Labels, Sensing Labels, Electronic Shelf Labels, NFC Tags) By Application (Automotive, Healthcare & Pharmaceutical, Logistic, Retail, Manufacturing), Regional Insights and Forecast From 2025 To 2033

Last Updated: 25 June 2025
SKU ID: 21605910

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SMALL LABEL MARKET OVERVIEW

The global small label market size was USD 14.64 billion in 2024 and market is expected to reach USD 55.68 billion by 2033, exhibiting a compound annual growth rate (CAGR) of 16.0% during the forecast period.

A smart label is a name that integrates innovation that broadens the usefulness and items in names or bundling past conventional print strategies. This can come is various structures from RFID labels, to QR codes, to approach field correspondence (NFC). These sorts of names depend on a cooperation with a shopper gadget, similar to a cell phone, to work with a connection. A simple illustration of a shrewd name is one engraved with a QR code, as referenced previously. These QR codes can then be filtered by cell phones and be connected to content like a page or brief an application download. Smart labels and tags can influence the retail insight in different ways and consider new communications among purchasers and items. RFID labels, a classification of shrewd names, can work on the capacity to follow stock and permit clients a more consistent encounter while shopping. Savvy names have the novel capacity to permit makers to keep on interfacing with their clients even after the underlying buy is finished and they have brought an item home.

Smart Label creation brings new necessities for the assembling system, for example, utilitarian or execution testing, to deal with the RFID name quality and encoding capacity to store client explicit information in each mark. These capacities could be coordinated into changing over machines or set out esteem add administration open doors. These marks can be the passage highlight the name esteem chain for a conventional mark printing organization with expanded benefits and turnovers.

COVID-19 IMPACT

COVID-19 Lockdown Struck the Progress of the Market with a Massive Slowdown

The COVID-19 pandemic's global expansion caused a significant pause in the growth of the market for smart labels. However, in the post-COVID world, the healthcare sector is growing, which is encouraging the usage of smart labels to help with inventory tracking and pharmaceutical waste disposal. Increased e-Commerce sales because of travel limitations also improved the potential for using smart labelling. Demand for packaging solutions like corrugated boxes and films has increased as a result of rising food, FMCG, and healthcare product demand. Since these products need proper labelling, this bodes well for the use of smart labels.

LATEST TRENDS

Rising Reception of NFC Innovation is a Developing Business Sector Trend

The expense of smart label has been the most fundamental variable, particularly when the market is at its early phase. As per a report distributed by Thinfilm Hardware, reception of wise marks is developing consistently. Utilizing a cell phone to utilize the NFC labels and collaborate with the item is still new on the lookout. Further, the NFC arrangements are opening up in this market, which is probably going to drive the reception pace of these names. For example, notwithstanding the android cell phones, Apple broadened its NFC functionalities past Apple Pay with the arrival of iOS 11. iPhone 7 and the new android models show the capacity to peruse the NFC labels.

Global Small Label Market Share, 2033

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SMALL LABEL MARKET SEGMENTATION

By Type

According to type, the market can be segmented into EAS Labels, RFID Labels, Sensing Labels, Electronic Shelf Labels, NFC Tags. EAS Labels is the leading segment of the market by type analysis.

By Application

Based on application, the market can be divided into Automotive, Healthcare & Pharmaceutical, Logistic, Retail, Manufacturing. Automotive is the leading segment of the market by application analysis.

DRIVING FACTORS

Ascend in Number of Industry Combinations and Mechanical Explorations Driving Business Sector Extension

Brilliant names are thing recognizable proof arrangements enveloping further developed advances contrasted with traditional standardized identifications. Brilliant names consolidate advancements that expand usefulness and items in marks or bundling and arrive in various structures, from RFID labels and QR codes to approach field correspondence (NFC). These names depend on a collaboration with a shopper gadget, for example, cell phones, to work with connection. Brilliant names are transcendently utilized in retail, FMCG fabricating, coordinated factors, car, medical services, aviation and different ventures. Developing web of-things entrance is scheduled to make a gigantic buzz in the savvy names market.

Developing Ubiquity of Part Driving Interest for Cutting edge Marking Arrangements

Expanding web of things (IoT) infiltration has made ready for the reception of cloud stages and fast systems administration advancements. Subsequently, the extension for brilliant names is extending as time passes. Admittance to gadgets, for example, cell phones and PCs has prompted the improvement of cutting-edge naming arrangements. The utilization of brilliant marks are boundless. In medical services, for example, brilliant marks aid stock following and drug garbage removal. Moreover, a few material organizations are connecting savvy marks to garments that can screen internal heat levels. Similarly, RFID labels help in the proficient transportation of transient products. Additionally, the fast entrance of specialized gadgets across arising economies is supposed to create significant open doors for savvy name makers over the drawn-out estimate period, prompting significant market development.

RESTRAINING FACTORS

Significant expense of Gadgets in Smart Label Printing Prone to Limit Market Development

Interests in shrewd name printing is a costly errand, consuming a critical piece of industry reserves. Subsequently, its application is to a great extent confined to premium items and high-income creating spaces, consequently restricting business sector infiltration. Because of its costly nature, little and medium associations can't bear the cost of shrewd mark printing arrangements, liking to depend on customary standardized tags. This element is ending up a significant obstruction in the anticipated development direction of the brilliant names market for the 10 years. Furthermore, absence of mindfulness about savvy naming arrangements in specific locales because of restricted Web entrance is going about as a boundary to the development of the brilliant names market development. High pace of destitution and insufficient framework are referred to as essential purposes behind restricted take-up.

SMALL LABEL MARKET REGIONAL INSIGHTS

With the Growing Income Age of the Region North America is Supposed to Rule the Small Label Market

North America Smart Label Market is supposed to rule with regards to income age. Savvy names are mostly pointed toward giving computerized admittance to the data in decreased time. As referenced in a whitepaper distributed in 2017 by buyer merchandise gathering, in excess of 300 million individuals in the U.S. have web access. While by 2018, cell phone proprietorship is supposed to reach up to 80%, and 89% of customers use web indexes for buy choices. This shows that there is remarkable development for the market in North America. Apple's refreshed working framework, iOS 11, offers iPhone cameras an implicit capacity to peruse QR codes.

Asia Pacific Smart Label Name Market is supposed to work with a wonderful CAGR during the conjecture time frame. Compulsory government rules and regulations on the naming of the item is probably going to drive the interest for savvy labeling across the locale. For example, the Japanese eating routine laid out an exhaustive food naming regulation in 2013. The law commands allergen data and healthful naming on all pre-bundled food items. Accordingly, producers have begun consolidating smart marks, for example, QR code on the stuffed food varieties.

KEY INDUSTRY PLAYERS

Key Players Focus on Partnerships to Gain a Competitive Advantage

Prominent market players are making collaborative efforts by partnering with other companies to stay ahead of the competition. Many companies are also investing in new product launches to expand their product portfolio. Mergers and acquisitions are also among the key strategies used by players to expand their product portfolios.

List of Top Small Label Companies

  • Checkpoint Systems (CCL) (U.S.)
  • Avery Dennison (U.S.)
  • Sato Holdings Corporation (Japan)
  • Tyco Sensormatic (U.S.)
  • Smartrac (U.S.)
  • SES (imagotag) (France)
  • Zebra (U.S.)
  • Fujitsu (Japan)
  • Honeywell (U.S.)
  • TAG Company (U.S.)
  • Paragon ID (Romania)
  • Century (China)
  • Pricer (Sweden)
  • Alien Technology (U.S.)
  • Invengo Information Technology (China)
  • Multi-Color Corporation (U.S.)
  • Samsung (South Korea)
  • E Ink (U.S.)
  • Displaydata (U.K.)

REPORT COVERAGE

This research profiles a report with extensive studies that take into description the firms that exist in the market affecting the forecasting period. With detailed studies done, it also offers a comprehensive analysis by inspecting the factors like segmentation, opportunities, industrial developments, trends, growth, size, share, and restraints. This analysis is subject to alteration if the key players and probable analysis of market dynamics change.

Small Label Market Report Scope & Segmentation

Attributes Details

Market Size Value In

US$ 14.64 Billion in 2024

Market Size Value By

US$ 55.68 Billion by 2033

Growth Rate

CAGR of 16% from 2024 to 2033

Forecast Period

2025-2033

Base Year

2024

Historical Data Available

Yes

Regional Scope

Global

Segments Covered

By Type

  • EAS Labels
  • RFID Labels
  • Sensing Labels
  • Electronic Shelf Labels
  • NFC Tags

By Application

  • Automotive
  • Healthcare & Pharmaceutical
  • Logistic
  • Retail
  • Manufacturing
  • Others

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