Steam Cleaners Market Size, Share, Growth, and Industry Analysis, By Type (Steam Mops, Handheld Steam Cleaner, Steam Vacuum Cleaners, Garment Steam Cleaners, Commercial Steam Cleaner, and Others), By Application (Household Use and Commercial Use), and by Regional Forecast to 2032

Updated On: 15 April 2024

Steam Cleaners Market Report Overview

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The global Steam Cleaners market size was USD 3340.7 million in 2022 and market is projected to touch USD 6957.44 million by 2032, exhibiting a CAGR of 7.6% during the forecast period.

The COVID-19 pandemic has been unprecedented and staggering, with the steam cleaners market experiencing higher-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.

Steam cleaners, a category of machinery and equipment, have emerged as efficient and eco-friendly cleaning solutions. These versatile devices utilize steam power to sanitize and remove dirt and grime from various surfaces, including floors, upholstery, and garments. Their applications span both household and commercial settings, offering a hygienic and chemical-free cleaning alternative. The increasing awareness of environmental concerns and the growing preference for chemical-free cleaning methods have significantly contributed to the steam cleaners market growth expansion.

The market is witnessing robust growth due to the heightened emphasis on hygiene and sanitization, particularly in light of the COVID-19 pandemic. Consumers and businesses alike are prioritizing cleanliness, leading to a surge in demand for effective cleaning solutions. Steam cleaners offer a compelling advantage by not only removing visible dirt but also eliminating harmful pathogens, making them an essential tool in maintaining a healthy environment.

COVID-19 Impact: Surge in Demand Due to Enhanced Need for Hygiene Standards

The COVID-19 pandemic acted as a catalyst, accelerating the adoption of the product across various sectors. The need for enhanced hygiene standards led to a surge in demand for these cleaners in both residential and commercial settings. With the ability to effectively disinfect surfaces, these cleaners have become indispensable tools in preventing the spread of infectious diseases. This newfound recognition of steam cleaners' efficacy has propelled market growth.

Latest Trends

"Technological Advancement to Innovate the Product"

In response to the escalating demand for heightened hygiene practices, this market has embarked on a transformative journey by integrating anti-microbial technology into product design. This progressive feature elevates the effectiveness of these cleaners beyond mere dirt and grime removal. By significantly enhancing the eradication of harmful pathogens, these cleaners now offer an additional layer of safety and cleanliness. This innovation finds its niche in critical environments such as healthcare facilities, food processing areas, and other high-risk zones where stringent hygiene standards are imperative.

Simultaneously, automation takes center stage as a driving force in shaping the future of steam cleaning technology. Among the noteworthy advancements is the incorporation of self-cleaning mechanisms in advanced steam cleaner models. These automated systems efficiently manage maintenance processes, mitigating mineral buildup and prolonging the machine's lifespan by reducing the need for manual descaling. This integration not only ensures consistent steam quality but also drastically reduces the maintenance burden. As a result, these cleaners equipped with self-cleaning capabilities offer enhanced user-friendliness and operational efficiency, ushering in a new era of automated cleaning solutions.

Steam Cleaners Market Segmentation

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•  By Type Analysis

The market can be categorized into various types, including steam mops, handheld steam-cleaners, steam vacuum cleaners, garment steam-cleaners, commercial steam cleaners, and others.

Among these segments, handheld steam cleaners have gained significant traction due to their portability and versatility, making them suitable for both residential and small-scale commercial applications.

• By Application Analysis

Based on application, the market serves both household use and commercial use segments.

In recent years, the commercial sector has exhibited remarkable growth, driven by the hospitality, healthcare, and food industries' increased focus on maintaining stringent hygiene standards.

Driving Factors

"Rising Awareness of Eco-friendly Solutions Drives Market Growth"

The shift towards sustainable and eco-friendly cleaning solutions is a major driver for this market. As consumers become more conscious of their environmental footprint, these cleaners, which utilize water and heat as primary cleaning agents, offer a compelling alternative to traditional chemical-based cleaners.

"Stringent Health and Hygiene Regulations Fuels Product Demand"

Stringent regulations governing cleanliness and hygiene standards in commercial establishments, healthcare facilities, and public spaces have fueled the demand for effective cleaning solutions like these cleaners. These regulations have prompted businesses to invest in advanced cleaning equipment to ensure compliance and the safety of their patrons.

Restraining Factors

"Initial Cost and Limited Awareness Impede Market Expansion"

One of the challenges faced by this market is the initial cost associated with purchasing these devices. While steam cleaners offer long-term cost savings due to reduced reliance on cleaning agents, the upfront investment may deter some potential buyers, especially in price-sensitive markets.

Furthermore, despite the numerous benefits these cleaners offer, a lack of awareness and understanding about their capabilities persists in some regions. Manufacturers and industry stakeholders need to undertake educational initiatives to highlight the advantages of the product and dispel misconceptions.

Steam Cleaners Market Regional Insights

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"North America Leads Due to Its Growing Preference for Eco-Friendly Cleaning Solutions"

North America is expected to hold significant steam cleaners market share, driven by robust technological advancements and a growing preference for eco-friendly cleaning solutions. The region's stringent health and hygiene regulations, particularly in the commercial sector, have further accelerated steam cleaner adoption. The United States, with its prominent market players and strong consumer base, holds a substantial share in the market.

Europe stands as a significant market, driven by its emphasis on hygiene and sustainable practices. Countries such as Germany and the United Kingdom have witnessed a surge in demand for the product, with consumers valuing their efficiency, versatility, and environmentally friendly attributes. Germany, home to prominent market player Karcher, plays a pivotal role in driving market growth.

Key Industry Players

"Key Players Focus on Partnerships to Gain a Competitive Advantage"

Prominent market players are making collaborative efforts by partnering with other companies to stay ahead of the competition. Many companies are also investing in new product launches to expand their product portfolio. Mergers and acquisitions are also among the key strategies used by players to expand their product portfolios.

List of Market Players Profiled

• Shark (U.S.)
• TTI (Hong Kong)
• Karcher (Germany)
• Bissell (U.S.)
• HAAN (South Korea)
• Panasonic (Japan)
• Philips (Netherlands)
• Black&Decker (U.S.)
• SALAV (Taiwan)
• Polti (Italy)
• TechnoVap (Italy)
• Sanivap (Italy)
• Vapamore (U.S.)
• IBL Specifik (France)
• Numatic (UK)
• Monster (South Korea)
• Vapodil (France)
• LEXY (South Korea)
• DUPRAY (Canada)
• Deerma (China)
• PurSteam (U.S.)
• Concept Vapeur (Canada)
• Xiotin (China)

Report Coverage

This research profiles a report with extensive studies that take into description the firms that exist in the market affecting the forecasting period. With detailed studies done, it also offers a comprehensive analysis by inspecting the factors like segmentation, opportunities, industrial developments, trends, growth, size, share, restraints, etc. This analysis is subject to alteration if the key players and probable analysis of market dynamics change.