Sugar-free Cereal Market Size, Share, Growth, And Industry Analysis, By Type (Flaky Cereal, Round Cereal, Other Cereal), By Application (Online Sales & Offline Sales), Regional Forecast To 2031

Updated On: 15 April 2024

Sugar-free Cereal Market Report Overview

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The global sugar-free cereal market size is expanded rapidly in 2021 and market is expected to generate substantial revenue by 2031, exhibiting a high compound annual growth rate (CAGR) from 2021 to 2031.

Foods and drinks that are sugar-free don't have any at all. They are frequently employed as a means of controlling diabetes or other medical problems that call for a low-sugar diet. Sugar-free foods and drinks can also aid in weight loss because they reduce consumption of added sugars. Cereals for breakfast are marketed as a nutritious alternative for both kids and adults. But if you have even a passing knowledge of nutrition, you are aware that cereals are not all that healthy. They have much less fiber and more sugar than whole grains. In actuality, many "healthy" cereal cereals contain more sugar per serving than a Snickers bar.

The rise in demand for healthier substitutes, increased knowledge of the health advantages of sugar-free foods and beverages, and an increase in the number of diabetic patients are all factors contributing to the market's expansion. This can be related to the rising demand for sugar-free versions of unhealthy alternatives like carbonated beverages, juices, iced teas, sports drinks, etc. Due to the significant prevalence of lactose intolerance across different regions as well as the growing consumer choice for healthier options, the sugar-free dairy products category is predicted to develop at a high CAGR. Milk, yoghurt, cheese, ice cream, and other dairy products are available in a variety of flavors without any additional sugars or sweeteners.

COVID-19 Impact: Immense Burden on The Consumer-Packaged-Goods to Hinder Market Growth

The COVID-19 epidemic has put immense burden on the consumer-packaged-goods (CPG) business, and the consequences are likely to last. Sugar-free cereals CPG companies and retailers face a tough physical environment, supply-chain interruptions, and unprecedented volatility in demand—all while under pressure to get items onto shelves and keep staff and customers safe. We present four significant insights from our COVID-19 Impact Survey1 in this post, which can assist CPG leaders evaluate the pandemic's impact on demand and costs. The four key implications are as follows: high variability may persist for some time; firm performance is variable, even within the same category; small businesses are gaining market share, although large businesses saw the highest absolute increase; and most costs will likely remain higher.

Latest Trends

"Sweeteners Or Sugar Replacements to Increase Demand"

Sugar-free cereal confectionery is a form of candy that uses sweeteners or sugar replacements instead of sugar. These products are frequently used by people on special diets or who have medical problems such as diabetes. Candy, gum, chocolate, cookies, and other snacks are examples of sugar-free confectionery products. Sugar-free dairy products include no more than 5 grammes of sugar per serving. The United States has a big diabetic and obese population, making them more vulnerable to chronic ailments like heart disease, stroke, and diabetes. Diabetes patients frequently struggle to maintain their blood glucose levels due to a lack of or inconsistency in their meals.

Sugar-free Cereal Market Segmentation

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• By Type Analysis

According to type, the market can be segmented into flaky cereal, round cereal and other cereal.

In terms of product, flaky cereal is the largest segment.

• By Application Analysis

Based on application, the market can be divided into online sales and offline sales.

In terms of application, online sales is the largest segment.

Driving Factors

"Increased Product Penetration Among Health-Conscious Consumers to Propel Market Growth"

The market for sugar-free foods and drinks is divided into online and offline retail, hospitals and medical labs, restaurants and hotels, as well as institutional catering facilities including schools and universities. In terms of revenue share, the offline segment controlled the whole market. This can be ascribed to elements like increased product penetration among health-conscious consumers and growing adult worries about added sugar consumption. Because more consumers choose to buy healthy items online or through mobile applications rather than in person from stores or suppliers, the online segment is anticipated to expand quickly over the course of the forecast period. Additionally, industry growth will be aided by technological developments that allow retailers and vendors to deliver goods right to consumers' homes.

"Sugar-Free Ice Cream as An Alternative to Augment Market Growth"

To lessen the product's sugar and calorie content, sugar-free ice cream was developed as an alternative to traditional ice cream. These goods may also contain additional substances such thickeners, stabilizers, and emulsifiers in addition to artificial sweeteners like aspartame, saccharin, or sucralose, which are frequently used in their production. Ice creams without added sugar are getting more and more well-liked among consumers. Products from bakeries that don't use sugar have fewer calories and sugar than traditional baked items. These goods may also contain additional substances such thickeners, stabilizers, and emulsifiers in addition to artificial sweeteners like aspartame, saccharin, or sucralose, which are frequently used in their production. The popularity of sugar-free bakery goods is rising among consumers who are concerned about their health.

Restraining Factors

"Lack of Any Official Diet Plan to Impede Market Expansion"

There are few guidelines accessible, and the lack of any official diet plan makes it difficult to stick to this diet plan. This diet plan is difficult to follow because there are no clear indications of calorie intake or portion size. There is no doubting that removing sugar from your diet is quite helpful to your health; yet, it may need you planning, preparing, and cooking meals while keeping in mind that you do not eat added sugar foods. This can be difficult and unreasonable for folks who do not have time to organize their meals.

Sugar-free Cereal Market Regional Insights

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"North America to Dominate the Market Due to Rising Consumer Awareness of Sugar-Free Goods"

By revenue share, North America led the world sugar-free cereal market share. The area is anticipated to experience a high CAGR over the forecast period, which can be attributable to rising consumer awareness of sugar-free goods and the rise in the number of diabetics. Over the projected period, it is also anticipated that new product launches by important manufacturers would further increase demand for sugar-free foods.

Key Industry Players

"Key Players Focus on Partnerships to Gain a Competitive Advantage "

Prominent sugar-free cereal market players are making collaborative efforts by partnering with other companies to stay ahead of the competition. Many companies are also investing in new product launches to expand their product portfolio. Mergers and acquisitions are also among the key strategies used by players to expand their product portfolios.

List of Market Players Profiled

• Magic Spoon (U.S.)
• Purely Elizabeth (U.K.)
• NuTrail (U.S.)
• Snaxly (U.S.)
• BariWise (U.S.)
• Love Grown (U.S.)
• Forager Project (U.S.)

Report Coverage

This research profiles a report on sugar-free cereal with extensive studies that take into description the firms that exist in the market affecting the forecasting period. With detailed studies done, it also offers a comprehensive analysis by inspecting the factors like segmentation, opportunities, industrial developments, trends, growth, size, share, restraints, etc. This analysis is subject to alteration if the key players and probable analysis of market dynamics change.