Tankless Toilet Market Size, Share, Growth, and Industry Analysis, By Type (Wall-hung Tankless Toilet, Floor-standing Tankless Toilet and Fully Integrated Tankless Toilet), By Application (Household and Commercial), and Regional Forecast to 2032

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TANKLESS TOILET MARKET OVERVIEW

The Tankless Toilet Market size was valued at approximately USD 2.8 billion in 2024 and is expected to reach USD 5.2 billion by 2032, growing at a compound annual growth rate (CAGR) of about 7.9% from 2024 to 2032.

The tankless toilet is a concept that is seen as the growing niche category within the bathroom fixtures category that has been fuelled by the innovations in the water conservation and space conservation feature. Different from the conventional toilets, the tankless type does not contain any water holding or storage compartment, using instead high pressure water supply/pop or an electric pump for water delivery. This makes them very effective in relation to the use of water and good for small area such as the urban dwelling, offices and the green buildings. Environmental awareness has the intensification of measures for water saving, utilization of the product in interior designs in the form of interiors, minimalist styles. There remains pressure from key players who target smart features of technology such as touchless operations and bidet systems to increase the level of utilization by users. The growth has been rapid especially in those areas that are well developed especially on the aspect of infrastructural development and environmental conservation.

TANKLESS TOILET MARKET SHARE FACTS AND FIGURES

Regional Breakdown

• North America holds a 30% market share (USD 0.84 billion) in 2024, with a CAGR of 7.5%, fueled by demand for luxury and smart bathrooms and water conservation initiatives.

• Asia-Pacific accounts for 40% of the market, or USD 1.12 billion in 2024, growing at a CAGR of 8.3%, driven by rapid urbanization and increasing adoption of advanced sanitation technologies in countries like China, Japan, and South Korea.

• Europe represents 20% of the market, valued at USD 0.56 billion in 2024, with a CAGR of 7.4%, supported by growing renovations of old infrastructure and environmental sustainability goals.

• Rest of the World constitutes approximately 10% of the global market, equating to USD 0.28 billion in 2024, with a CAGR of 7.1%, spurred by improving living standards and awareness in emerging markets.

Product Segmentation Breakdown

• Wall-hung Tankless Toilets dominate the market with approximately 45% of sales, amounting to about USD 1.26 billion in 2024, growing at a CAGR of 8.1%, due to their space-saving designs and increasing adoption in urban residential projects.

• Floor-standing Tankless Toilets hold around 35% of the market, contributing USD 0.98 billion in 2024, with a CAGR of 7.7%, preferred for their stability and compatibility with various plumbing systems.

• Fully Integrated Tankless Toilets represent 20% of the market, equating to USD 0.56 billion in 2024, with a CAGR of 7.5%, driven by demand for high-tech features such as remote control and personalized settings.

Smart Bathroom Revolution increasing integration of IoT and AI technologies in tankless toilets for personalized and touch-free experiences, Water Conservation Initiatives rising emphasis on water efficiency has led to the adoption of advanced flushing systems in tankless toilets, Compact and Aesthetic Designs growing demand for modern and minimalist bathroom designs driving the popularity of wall-hung and fully integrated options, Emerging Markets rising disposable income and infrastructure development in developing regions creating lucrative opportunities for market players, and Sustainability Focus manufacturers focusing on eco-friendly materials and production processes to align with global environmental standards. The Tankless Toilet Market is poised for significant growth as consumer preferences shift toward technologically advanced, space-saving, and sustainable bathroom solutions. Its widespread adoption across residential and commercial sectors highlights the changing dynamics of modern sanitation practices.

COVID-19 IMPACT

Tankless Toilet market Had a Negative Effect Due to Disruption in Supply Chain and Consumer Demand during COVID-19 Pandemic

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.

The COVID-19 outbreak affected the Tankless Toilet market share mainly in terms of production, construction delays, etc., disinfecting the market in 2020. Many manufacturing units had to partly close or partially close for extended periods resulting in manufacture of pump and flush systems being slowed down and therefore availability being affected. Also, the pandemic led to reduced new construction of new homes and commercial buildings that are key consumers of tankless toilets. Consumer expenditure was also reallocated to necessities pushing home improvement expenditures including modern toilets to a later time. Owing to labor issues and transportation problems project durations were stretched even further compounding the issue of adoption. Even though the market is currently on the rise, the first phase of the COVID-19 pandemic was detrimental to the industry’s development.

LATEST TREND

Rise of Smart Tankless Toilets with Enhanced Hygiene Features to Drive Market Growth

One emerging trend of the tankless toilet market is the increased use of smart tankless toilets with increased hygiene capabilities. These high tech models are now implementing features such as touchless controls, built-in auto-cleaning, and use of UV light for disinfection, corresponding [with] the growing customer concern in clean, especially in Covid-19 era. These smart toilets come with functions such as heat and self-cleaning functions, heated seats, self-cleaning functions and a bidet. To meet the customer demand for both cleanliness and smart implementation in bathroom design, manufacturers are now offering models with smart sensors, water-efficient features, and remote controls through an application. Currently, this trend is more evident in various areas, including North America, Europe, and East Asia to meet the demand for luxurious and smart necessities to drive the market’s growth and dynamic change.

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TANKLESS TOILET MARKET SEGMENTATION

By Type

Based on Type, the global market can be categorized into Wall- hung Tankless Toilet, Floor-standing Tankless Toilet and Fully Integrated Tankless Toilet

• Wall- hung Tankless Toilet: This type is attached to the wall only; it has minimalist design and does not require much space. It gives a better perspective of the bathroom floor and is less complicated to clean, and most preferred for modern-like bathroom décor.

• Floor-standing Tankless Toilet: These are fixed on the floor; they are styled like conventional toilets, but one cannot see the tank. These are simpler to install than the wall hung models and mostly incorporate high pressure flushing systems.

• Fully Integrated Tankless Toilet: These units integrate tankless technology and smart functions such as automatic flushing, bidets, touchless controls into a harmonised design. They serve the premium audience, majorly targeting VVIP clients as well Vivid Convenience.

By Application

Based on application, the global market can be categorized into Household and Commercial

• Household: These are ideal for use in homes, provide storage and have sleek designs that blend well with small bathrooms besides using minimal water to ensure bills are low. Some of the signs include touchless features such as a flush button and bidet right on the toilets for comfort.

• Commercial: Designed with heavy traffic areas such as office buildings, malls / commercial spaces these toilets focus on performance and longevity, relying on high pressure to handle multiple uses. Also, they embed water saving technologies that enable firms to cut on many expenses and adopt sustainable practices.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.        

Driving Factors

Water Conservation Regulations to Boost the Market

The notable trend in the Tankless Toilet market growth is the growing adoption of the stringent water conservation laws across the world. Governments and the agencies responsible for the environment are increasingly putting measures to limit the use of water especially in water scarce regions. Tankless toilets fit these regulatory needs since they utilize a smaller quantity of water in each flush than other competitors in the market. As sustainability rises as a global concern, both residential and commercial buildings are incorporating these toilets into their structures to follow environmental green building codes such as LEED certification which in turn fuels the demand for tankless water fixtures in concerned markets.

Space Optimization in Urban Areas to Expand the Market

The need for the tankless toilets is also preferred due to the need to save space especially in the urban area where space is rare. This is especially clear as people migrate to urban areas and improvements in architecture make that there’s a shift more towards smaller homes and even micro-apartments. Unlike many conventional models of toilets with massive water tanks situated on the backsides, these toilets help save space and have an elegant appearance. Heaped upon conventional models, tankless possibilities offer the best way to fit more functions into small spaces, hence their growing popularity in high-density urban areas and metropolitan areas.

Restraining Factor

High Installation Costs Impede Market Growth

There is some restraints that are hindering the uptake of tankless toilet today including high costs of installation. Technological differences also exist; many tankless models need further pipe work changes or electrical connections for support to high pressure water or electrical pumps. There are some of the facets that these additional installation requirements may add some expenses that also make the devices costly for consumers who are operating under a tight budget. Secondly, retrofitting of older buildings is more costly and a priority for modernization is not set rapidly due to the large amount of existing old homes and facilities in some areas.

Opportunity

Growing Demand for Smart Bathrooms to Create Opportunity for the Product in the Market

The emerging trend of smart home products will not only expand the application fields of tankless toilets but also increase consumer demand for tankless toilets. With an increased need for smart touchless operation, heated seats and toilets with self-cleaning functions in the home as well as in commercial buildings, technologically enhanced tankless toilets are in high demand. This is because manufacturers have exploited this market by incorporating Bluetooth features that add to the speaker’s functionality in matters of hygiene and ease of use. Incorporation of smart and eco-friendly features mean there is an ample opportunity to grow business within the luxurious segment across the world.

Challenge

Compatibility with Older Plumbing Systems Could Be a Potential Challenge

The initiative of adopting the tankless toilet market mainly lies in the fact that its products need to be compatible with conventional water supply systems. Conventional tank systems do not need as much pressure as tankless toilets, and they may not be able to accommodate some complex plumbing systems popular in today’s structures. Converting these properties to usable tankless systems can at times be quite expensive and take a considerable amount of time. This challenge reduces the extent of market penetration of tankless toilets especially in regions with older infrastructure and present a challenge for toilet manufacturers who seek to enter these markets.

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TANKLESS TOILET MARKET REGIONAL INSIGHTS

• North America

In North America, this type of toilet has gained popularity due to increasing concern towards environment and the high level of regulatory measures with regard to water usage especially mainly in the areas that are often affected with drought say U.S. Tankless Toilet market. Customers are now opting to use products that will help them save on water bills, use techniques such as using tankless toilet in their residences. Further, more focus on smart home designs and luxury bathroom facilities also increases the need for new-age touch and tech sophisticated models. Tankless toilets are also increasingly being installed in the commercial segment especially those that want to align with green building codes such as LEEDs; this has again cemented the position of North America as the world’s largest consumer.

• Europe

Europe has become one of the most striking regions of the tankless toilet market due to its emphasis on environments and green building. Tight water regulation and legislation standards like the Water Framework Directive from the EU are making people to embrace the LLTs including tankless toilets. Moreover, the general public on the region has embraced compact and minimalistic designs that also complement a sleek and modern looking of tankless toilets. The market leaders for smart bathroom fixtures and fittings are Germany, UK, and Netherlands due to increase in the green building certifications and smart products in both residential and non-residential buildings.

• Asia

Due to increased rate of urbanization, increase in living standard and robust infrastructure development the tankless toilet market in Asia has continued to grow. Japan, Korea and China are already pioneering this Europe type of the toilet in their countries because of the high population density and the need for an innovative system that would allow reduction of water consumption in the process as well as requiring minimal space. Especially, Japan, takes the leading role in such a smart toilet development and several oriental countries follow this example. The escalating construction of contemporary suburban apartment buildings, hotels and offices is increasing the demand while, paralleling environmental awareness, governments across the globe encourage water infrastructural organizations to devise and practice ways and means to save water.

KEY INDUSTRY PLAYERS

Key Industry Players Shaping the Market through Innovation and Market Expansion

Key enterprise players are shaping the tankless toilet market through strategic innovation and marketplace growth. These agencies are TOTO Ltd. and Kohler Co., which have developed version of touchless models of toilets with a self-cleaning function and a built-in bidet. Naturally, Geberit AG which is a European company offers high-performance solutions with great focus on space-saving sanitary ware and solutions specific to modern bathroom. Other key manufactures global manufactures include American Standard and Duravit AG who deal in various tankless solutions that are suitable for home or commercial use. They continue to foster market developments through technology innovations, sustainable products, and broader markets Access.

List of Top Tankless Toilet Companies

• TOTO (Japan)
• Kohler (U.S.)
• LIXIL (Japan)
• Arrow (Australia)

KEY INDUSTRY DEVELOPMENTS

September 2023: TOTO Ltd. has introduced a new tankless line of toilets called Neorest 2.0, the washlet model with new technologies, improved hygienic functions and the ability to connect with the smart home. This new model is characterized by water conservation and sustainable use, with the help of a specialized TOTO technology, which allows using as little water as possible in its work. This product also features easy-to-use controls and modes to enhance each user’s bathroom experience but it also represents the company’s innovation in the Neorest 2.0 tankless toilet series.

REPORT COVERAGE

The tankless toilet market size has good potential in the upcoming years since the clients are becoming more conscious about water saving, the growth of urbanization and the trend in smart bathroom products. As governments tighten the screws on how water efficient their industries should be and push for sustainable measures, suppliers of tankless toilets benefit from the increasing market for sustainable products in residential and commercial spaces. New functions including no contact operation and ability to clean the machine contribute to increased utility and reduce contact with contaminated surfaces making them even more desirable. Currently, major manufacturers offer new designs and technologies to satisfy customers ‘needs; some of these manufacturers are TOTO, Kohler and American Standard. However, the following disadvantages may put off more people from using this technology: high cost of installation and compatibility with existing plumbing systems. In summing up, the availability of tankless toilet suggests the favourable condition in the market concentrated on the development of great, innovative and ecological products to improve human life quality in the world. As the need of consumer expands so the chances are that the industry will continue to diversify hence giving chances to manufacturers and developers.