Tennis Overgrip Market Size, Share, Growth, and Industry Analysis, By Type (Absorbent, Dry Feel, Others), By Application (Professional Player, Amateur Player), and Regional Insights and Forecast to 2032

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TENNIS OVERGRIP MARKET REPORT OVERVIEW

The global Tennis Overgrip Market size was valued approximately USD 0.15 Billion in 2023 and will touch USD 0.21 Billion by 2032, growing at a compound annual growth rate (CAGR) of 4.3% from 2023 to 2032.

As more and more people take up this sport of tennis and want to improve their gaming, the Tennis Overgrip market is taking off. A racket will feel wonderful if the overgrips are great, it provides both a comfortable hold and a stable hold of the racket and therefore makes the player feel more in control and ready for their game. With manufacturers getting increasingly inventive and producing high quality grips, the demand still won't stop growing. It's fueled by a combination of professionals seeking out competitive advantages, and amateurs seeking a better experience. Overall the market is growing, which coincides with the greater allure of tennis, and the ongoing interest in sports products aimed at improving player comfort and output.

GLOBAL CRISES IMPACTING TENNIS OVERGRIP MARKET

"Tennis Overgrip Industry Had a Negative Effect Due to Supply Chain Disruptions during COVID-19 Pandemic"

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing higher-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to market’s growth and demand returning to pre-pandemic levels.

The COVID-19 pandemic had a major impact on the Tennis Overgrip market growth. Factory closures and shipping delays led to shortages and disruptions in supply. While demand initially fell due to canceled events, it later increased as people sought gear for recreational play. Uncertain regulations created challenges for companies, causing revenue losses for some. However, many adapted by improving their online sales. Overall, the situation highlighted the need for more flexible ways to reach customers.

LATEST TRENDS

"Innovative Materials Enhance Performance and Player Comfort"

A notable trend is the use of innovative materials in grips, which improves comfort and performance. Manufacturers are developing grips that absorb moisture better, feel softer, and provide a secure hold. This focus on quality is attracting more players, as they seek to enhance their game experience. As players become more comfortable with their gear, their confidence and performance levels increase, leading to greater overall interest in tennis.

TENNIS OVERGRIP MARKET SEGMENTATION

By Type

• Absorbent Overgrips: Absorbent overgrips are designed to soak up sweat and moisture, providing a firm grip during intense matches. Players prefer these grips because they help maintain control of the racket, even in humid conditions.

• Dry Feel Overgrips: Dry feel overgrips offer a smooth, tacky surface that stays comfortable without absorbing too much moisture. They are favored by players who want a consistent grip feel and minimal slippage while playing.

• Others: This category includes various specialized overgrips that may feature unique textures or materials aimed at enhancing comfort or performance. These grips cater to niche markets or specific player preferences, such as extra padding or increased durability.

By Application

• Professional Players: Professional players rely on high-quality overgrips to enhance their performance on the court. These grips are tailored for comfort, control, and durability, helping players maintain their focus and precision during competitive play.

• Amateur Players: Amateur players often choose overgrips based on affordability and comfort. They seek products that enhance their playing experience without breaking the bank, making overgrips a key accessory in their tennis gear.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.

Driving Factors

"Increased participation leads to higher demand for quality equipment"

Demand for overgrips is being driven considerably by the growing popularity of tennis all over the world. Tennis is becoming more popular – with more people doing it for pleasure and for sport – so the market for equipment such as overgrips is growing. With their rising participation, manufacturers are encouraged to innovate and produce products that improve player comfort and improve performance.

"Innovations enhance performance, attracting more players to purchase grips"

Market growth is being driven by innovations in materials and technology to raise the quality and functionality of tennis overgrips. To meet the specific needs of the players, manufacturers are developing grips that are made better with enhanced moisture absorption, greater cushioning and greater durability. It's an understandable development as players are actually more discerning about their gear, hence the inclusion of high performance overgrips is becoming more attractive to them, be it amateur or professional athletes, thus driving market demand.

Restraining Factor

"High prices lead budget players to seek cheaper alternatives"

High-quality tennis overgrips can be expensive, making budget-conscious players hesitant to purchase them. Many amateur players prefer cheaper alternatives, which can limit their access to premium products that enhance performance. This price sensitivity may hinder overall growth, as companies may struggle to attract cost-conscious consumers who want quality without breaking the bank.

Opportunity

"Increased interest in tennis opens new opportunities for growth"

There is a chance for tennis overgrip companies to expand in emerging markets where interest in tennis is rising. As more people take up the sport, they will need equipment like overgrips. By targeting these new players, companies can increase their sales and strengthen their presence in areas that are just beginning to embrace tennis as a popular activity.

Challenge

"Fierce competition drives down prices, squeezing profit margins for companies"

There are many other well-known products that compete with the tennis overgrip industry. It also means that companies can compete on the grounds of price when it comes to attracting customers and take a hit to their profits. Standing out may be harder for smaller companies, and established brands could not successfully hold onto its market share if products cannot be differentiated anymore or prices cannot justify higher prices vs competition.

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MARKET REGIONAL INSIGHTS

• North America

The North American market for Tennis Overgrips is primarily driven by high participation rates in tennis and strong demand for quality sports equipment. The United States Tennis Overgrip market is the largest in the region, with significant investments in player development and community tennis programs. Major brands like Babolat and Wilson are well-established, catering to both amateur and professional players.

• Europe

Rich tennis culture in Europe and several prestigious tournaments have fuelled the market for Tennis Overgrips in Europe. In countries such as France, the U.K and Germany, consumer spending on sports equipment is high. It is a mix of amateur enthusiast and professional player alike trying to get hands (or needles) on these performance enhancing products.

• Asia

Tennis Overgrip market share is booming in Asia Pacific countries namely, China and India, which is thereby attributed to the growth of the tennis overgrip market across the region. The rising disposable incomes are fueling the demand for quality overgrips and increasing awareness of tennis as a popular sport is pushing the demand for it. Affordability without compromising on quality is what local manufacturers are starting to bring to the table.

KEY INDUSTRY PLAYERS

"Innovation leads to improved player performance and increased brand loyalty"

The Tennis Overgrip market key players, such as Babolat, Dunlop, and HEAD are moving towards bringing innovation and quality to remain competitive. New materials are being made for better grip and comfort, pleasing amateurs and professionals alike. In addition to this, many companies have reached out to the best of tennis players, as they collaborate to offer them embursements and carry out marketing strategies to increase the brand visibility while ensuring the demand of tennis enthusiasts all around the world is met.

List of Top Tennis Overgrip Companies

• Babolat (France)
• Dunlop (U.K.)
• Gamma (U.S.)
• HEAD (Austria)
• Luxilon (Belgium)
• Solinco (U.S.)
• Tecnifibre (France)
• Tourna (U.S.)
• Volkl (Germany)
• Wilson (U.S.)

INDUSTRIAL DEVELOPMENT

March 2023, Babolat with its new line created from sustainable materials. The aim of this initiative is to minimize environmental impact and to deliver players with a quality grip. The new overgrips are comfortable and sporty, addressing the needs of the amateur and the professional who wants a sustainable product. It’s a sign of an increasing trend for brands to make environmentally friendly sports equipment.

REPORT COVERAGE

The Report Coverage section provides a comprehensive overview of the global Tennis Overgrip market, detailing sales trends, market share analysis, and key manufacturers. It highlights growth projections, competitive landscapes, market opportunities, and insights into regional dynamics, ensuring stakeholders gain a clear understanding of current market conditions and future potential within the Tennis Overgrip industry.