Demand-Side Platform (DSP) Market Size, Share, Growth, and Industry Analysis, By Type (Cloud based, On Premise), By Application (Programmatic RTB, Programmatic Direct), and Regional Insights and Forecast to 2033

Last Updated: 30 June 2025
SKU ID: 24964326

Detailed TOC of Global Demand-side Platform (DSP) Market Professional Survey by Types, Applications, and Players, with Regional Growth Rate Analysis and Development Situation, from 2023 to 2028

Table of Content



1 Market Overview

1.1 Product Overview and Scope of Demand-side Platform (DSP)

1.1.1 Market Coverage

1.1.2 Market Definition

1.2 Market Analysis by Type

1.3 Market Analysis by Application

1.4 Market Analysis by Region

1.4.1 Global Demand-side Platform (DSP) Market Size (Revenue) and CAGR (%) Comparison by Region (2018-2023)

1.4.2 United States Demand-side Platform (DSP) Market Status and Prospect (2018-2023)

1.4.3 Europe Demand-side Platform (DSP) Market Status and Prospect (2018-2023)

1.4.4 China Demand-side Platform (DSP) Market Status and Prospect (2018-2023)

1.4.5 Japan Demand-side Platform (DSP) Market Status and Prospect (2018-2023)

1.4.6 India Demand-side Platform (DSP) Market Status and Prospect (2018-2023)

1.4.7 Southeast Asia Demand-side Platform (DSP) Market Status and Prospect (2018-2023)

1.4.8 Latin America Demand-side Platform (DSP) Market Status and Prospect (2018-2023)

1.4.9 Middle East and Africa Demand-side Platform (DSP) Market Status and Prospect (2018-2023)

1.5 Global Demand-side Platform (DSP) Market Size and Forecast

1.5.1 Global Demand-side Platform (DSP) Revenue ($) (2018-2028)

1.5.2 Global Demand-side Platform (DSP) Sales (2018-2028)

1.5.3 Global Demand-side Platform (DSP) Average Price (2018-2028)



2 Players Profiles

2.1 Adobe Inc.
2.1.1 Adobe Inc. Company Profiles
2.1.2 Adobe Inc. Demand-side Platform (DSP) Product and Services
2.1.3 Adobe Inc. Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.1.4 Adobe Inc. Recent Developments/Updates
2.2 Unruly Group Ltd
2.2.1 Unruly Group Ltd Company Profiles
2.2.2 Unruly Group Ltd Demand-side Platform (DSP) Product and Services
2.2.3 Unruly Group Ltd Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.2.4 Unruly Group Ltd Recent Developments/Updates
2.3 StackAdapt Inc.
2.3.1 StackAdapt Inc. Company Profiles
2.3.2 StackAdapt Inc. Demand-side Platform (DSP) Product and Services
2.3.3 StackAdapt Inc. Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.3.4 StackAdapt Inc. Recent Developments/Updates
2.4 Centro Inc
2.4.1 Centro Inc Company Profiles
2.4.2 Centro Inc Demand-side Platform (DSP) Product and Services
2.4.3 Centro Inc Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.4.4 Centro Inc Recent Developments/Updates
2.5 Gourmet Ads Pty Ltd
2.5.1 Gourmet Ads Pty Ltd Company Profiles
2.5.2 Gourmet Ads Pty Ltd Demand-side Platform (DSP) Product and Services
2.5.3 Gourmet Ads Pty Ltd Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.5.4 Gourmet Ads Pty Ltd Recent Developments/Updates
2.6 Adform Group
2.6.1 Adform Group Company Profiles
2.6.2 Adform Group Demand-side Platform (DSP) Product and Services
2.6.3 Adform Group Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.6.4 Adform Group Recent Developments/Updates
2.7 RhythmOne LLC
2.7.1 RhythmOne LLC Company Profiles
2.7.2 RhythmOne LLC Demand-side Platform (DSP) Product and Services
2.7.3 RhythmOne LLC Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.7.4 RhythmOne LLC Recent Developments/Updates
2.8 Amobee Inc.
2.8.1 Amobee Inc. Company Profiles
2.8.2 Amobee Inc. Demand-side Platform (DSP) Product and Services
2.8.3 Amobee Inc. Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.8.4 Amobee Inc. Recent Developments/Updates
2.9 Smart AdServer SAS
2.9.1 Smart AdServer SAS Company Profiles
2.9.2 Smart AdServer SAS Demand-side Platform (DSP) Product and Services
2.9.3 Smart AdServer SAS Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.9.4 Smart AdServer SAS Recent Developments/Updates
2.10 Emerse Sverige AB
2.10.1 Emerse Sverige AB Company Profiles
2.10.2 Emerse Sverige AB Demand-side Platform (DSP) Product and Services
2.10.3 Emerse Sverige AB Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.10.4 Emerse Sverige AB Recent Developments/Updates
2.11 Amazon
2.11.1 Amazon Company Profiles
2.11.2 Amazon Demand-side Platform (DSP) Product and Services
2.11.3 Amazon Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.11.4 Amazon Recent Developments/Updates
2.12 The Trade Desk
2.12.1 The Trade Desk Company Profiles
2.12.2 The Trade Desk Demand-side Platform (DSP) Product and Services
2.12.3 The Trade Desk Demand-side Platform (DSP) Sales, Price, Revenue ($), Gross Margin
2.12.4 The Trade Desk Recent Developments/Updates


3 Competitive Environment: by Players

3.1 Global Demand-side Platform (DSP) Revenue ($) and Market Share of Key Players

3.2 Global Demand-side Platform (DSP) Sales and Market Share of Key Players

3.3 Global Demand-side Platform (DSP) Average Price by Players

3.4 Top 3 Demand-side Platform (DSP) Manufacturer Market Share in 2022

3.5 Top 5 Demand-side Platform (DSP) Manufacturer Market Share in 2022

3.6 Mergers & Acquisitions, Expansion



4 Industry Chain Analysis

4.1 Upstream Raw Material Suppliers of Demand-side Platform (DSP) Analysis

4.2 Manufacturing Cost Structure Analysis

4.2.1 Production Process Analysis

4.2.2 Manufacturing Cost Structure of Demand-side Platform (DSP)

4.2.3 Raw Material Cost of Demand-side Platform (DSP)

4.2.4 Labor Cost of Demand-side Platform (DSP)

4.3 Demand-side Platform (DSP) Industrial Chain Analysis

4.4 Major Distributors by Region

4.5 Customer Analysis



5 Demand-side Platform (DSP) Market Dynamic and Trends, Marketing Strategy Analysis

5.1 Drivers

5.2 Restraints

5.3 Opportunities

5.4 Challenges

5.5 Industry Development Trends under Global Inflation

5.6 Impact of Russia and Ukraine War

5.7 Industry News and Policies by Regions

5.7.1 Demand-side Platform (DSP) Industry News

5.7.2 Demand-side Platform (DSP) Industry Policies

5.8 Porters Five Forces Analysis

5.8.1 Threat of New Entrants

5.8.2 Bargaining Power of Suppliers

5.8.3 Bargaining Power of Buyers

5.8.4 Threat of Substitutes

5.8.5 Competitive Rivalry

5.9 Marketing Channel

5.9.1 Direct Marketing

5.9.2 Indirect Marketing

5.9.3 Marketing Channel Development Trend



6 Global Demand-side Platform (DSP) Market Segment by Type (2018-2023)

6.1 Global Demand-side Platform (DSP) Revenue ($) by Type (2018-2023)

6.2 Global Demand-side Platform (DSP) Sales by Type (2018-2023)

6.3 Global Demand-side Platform (DSP) Price by Type (2018-2023)

6.4 Global Demand-side Platform (DSP) Sales, Revenue ($) and Growth Rate by Type (2018-2023)

6.4.1 Global Demand-side Platform (DSP) Sales, Revenue ($) and Growth Rate of Cloud based (2018-2023)
6.4.2 Global Demand-side Platform (DSP) Sales, Revenue ($) and Growth Rate of On Premise (2018-2023)


7 Global Demand-side Platform (DSP) Market Segment by Application (2018-2023)

7.1 Global Demand-side Platform (DSP) Revenue ($) by Application (2018-2023)

7.2 Global Demand-side Platform (DSP) Sales by Application (2018-2023)

7.3 Global Demand-side Platform (DSP) Sales and Growth Rate by Application (2018-2023)

7.3.1 Global Demand-side Platform (DSP) Sale, Revenue ($) and Growth Rate of Programmatic RTB (2018-2023)
7.3.2 Global Demand-side Platform (DSP) Sale, Revenue ($) and Growth Rate of Programmatic Direct (2018-2023)


8 Global Demand-side Platform (DSP) Market Segment by Region (2018-2023)

8.1 Global Demand-side Platform (DSP) Sales and Market Share, Region Wise (2018-2023)

8.2 Global Demand-side Platform (DSP) Revenue ($) and Market Share, Region Wise (2018-2023)

8.3 Global Demand-side Platform (DSP) Sales, Revenue ($), Price and Gross Margin (2018-2023)

8.4 United States Demand-side Platform (DSP) Sales, Revenue ($), Price and Gross Margin (2018-2023)

8.4.1 United States Demand-side Platform (DSP) SWOT Analysis

8.5 Europe Demand-side Platform (DSP) Sales, Revenue ($), Price and Gross Margin (2018-2023)

8.5.1 Europe Demand-side Platform (DSP) SWOT Analysis

8.6 China Demand-side Platform (DSP) Sales, Revenue ($), Price and Gross Margin (2018-2023)

8.6.1 China Demand-side Platform (DSP) SWOT Analysis

8.7 Japan Demand-side Platform (DSP) Sales, Revenue ($), Price and Gross Margin (2018-2023)

8.7.1 Japan Demand-side Platform (DSP) SWOT Analysis

8.8 India Demand-side Platform (DSP) Sales, Revenue ($), Price and Gross Margin (2018-2023)

8.8.1 India Demand-side Platform (DSP) SWOT Analysis

8.9 Southeast Asia Demand-side Platform (DSP) Sales, Revenue ($), Price and Gross Margin (2018-2023)

8.9.1 Southeast Asia Demand-side Platform (DSP) SWOT Analysis

8.10 Latin America Demand-side Platform (DSP) Sales, Revenue ($), Price and Gross Margin (2018-2023)

8.10.1 Latin America Demand-side Platform (DSP) SWOT Analysis

8.11 Middle East and Africa Demand-side Platform (DSP) Sales, Revenue ($), Price and Gross Margin (2018-2023)

8.11.1 Middle East and Africa Demand-side Platform (DSP) SWOT Analysis



9 Global Demand-side Platform (DSP) Market Forecast Segment by Type

9.1 Global Demand-side Platform (DSP) Revenue ($) and Sales Forecast by Type (2023-2028)

9.1.1 Global Demand-side Platform (DSP) Revenue ($) Forecast by Type (2023-2028)

9.1.2 Global Demand-side Platform (DSP) Sales Forecast by Type (2023-2028)

9.1.3 Cloud based Market Revenue ($) and Sales Forecast (2023-2028)
9.1.4 On Premise Market Revenue ($) and Sales Forecast (2023-2028)


10 Global Demand-side Platform (DSP) Market Forecast Segment by Application

10.1 Global Demand-side Platform (DSP) Revenue ($) and Sales Forecast by Application (2023-2028)

10.1.1 Global Demand-side Platform (DSP) Revenue ($) Forecast by Application (2023-2028)

10.1.2 Global Demand-side Platform (DSP) Sales Forecast by Application (2023-2028)

10.1.3 Programmatic RTB Market Revenue ($) and Sales Forecast (2023-2028)
10.1.4 Programmatic Direct Market Revenue ($) and Sales Forecast (2023-2028)


11 Global Demand-side Platform (DSP) Market Forecast Segment by Region

11.1 Global Demand-side Platform (DSP) Revenue ($) and Sales Forecast by Region (2023-2028)

11.1.1 Global Demand-side Platform (DSP) Sales Forecast by Region (2023-2028)

11.1.2 Global Demand-side Platform (DSP) Revenue ($) Forecast by Region (2023-2028)

11.2 North America Market Revenue ($) and Growth Rate Forecast (2023-2028)

11.3 Europe Market Revenue ($) and Growth Rate Forecast (2023-2028)

11.4 China Market Revenue ($) and Growth Rate Forecast (2023-2028)

11.5 Japan Market Revenue ($) and Growth Rate Forecast (2023-2028)

11.6 India Market Revenue ($) and Growth Rate Forecast (2023-2028)

11.7 Southeast Asia Market Revenue ($) and Growth Rate Forecast (2023-2028)

11.8 Latin America Market Revenue ($) and Growth Rate Forecast (2023-2028)

11.9 Middle East and Africa Market Revenue ($) and Growth Rate Forecast (2023-2028)



12 Appendix

12.1 Methodology

12.2 Research Data Source

12.2.1 Secondary Data

12.2.2 Primary Data

12.2.3 Market Size Estimation

12.2.4 Legal Disclaimer