Trendy Sneaker Market Size, Share, Growth, and Industry Growth by Type (Adult Sneaker and Children Sneaker) By Application (Online Shop, Shopping Mall, and Other), Regional Insights, and Forecast to 2035

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TRENDY SNEAKER MARKET OVERVIEW

The global trendy sneaker market was valued at USD 113.21 billion in 2025 and is expected to grow to USD 120.46 billion in 2026, reaching USD 210.46 billion by 2035, with a projected CAGR of 6.4% during the forecast period.

Trendy sneakers refer to footwear that is currently fashionable and in demand. Sneakers have been a popular style of shoe for several decades, and different designs, colors, and brands have become popular over time. In recent years, there has been a surge in the popularity of sneaker culture, with people collecting and trading limited edition and rare sneakers as a hobby. The trend has also been driven by collaborations between sneaker brands and celebrities or designers, resulting in unique and highly sought-after styles.

Trendy sneakers may feature bold colors, unique designs, and high-tech materials, as well as branding from popular sportswear and lifestyle brands. Comfort and functionality are also important factors, as sneakers are often worn for both athletic activities and casual wear.

KEY FINDINGS 

COVID-19 IMPACT

The Disruption of the Supply Chain Had an Effect on Market Value 

The COVID-19 pandemic has had a significant impact on the sneaker industry, including the market for trendy sneakers. The pandemic caused disruptions in the supply chain and manufacturing of sneakers, leading to delays in the release of new styles and limited availability of popular sneakers. Sneaker events such as conventions, launch parties, and pop-up shops have been canceled or postponed due to the pandemic. These events are important for building hype and generating excitement around new releases and collaborations, which has impacted the marketing and sales strategies of sneaker brands.  

LATEST TRENDS

Increasing Demand for Chunky Sneakers will Boost Market Expansion 

Chunky or "dad" sneakers are still going strong. These sneakers feature oversized soles and bold designs and are often paired with casual outfits for a comfortable and stylish look. As sustainability becomes a more important factor in fashion, sneaker brands are turning to eco-friendly materials like recycled plastic and organic cotton to create their products.

• U.S. general imports of footwear rose by 31.4% to reach US$27.2 billion in 2021 compared to the previous year.

• One pair of synthetic running shoes generates about 14 kg of CO₂ emissions, most of which come from the processing and manufacturing stages.

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TRENDY SNEAKER MARKET SEGMENTATION

By Type Analysis

By type, the trendy sneaker market is segmented into adult sneaker and children sneaker.

The adult sneaker segment will dominate the trendy sneaker market in the coming years. 

By Application Analysis

Based on applications, the trendy sneaker market is online shops, shopping malls, and other.

The online shop use segment will lead the global share through forecast period. 

DRIVING FACTORS

Celebrity and Designer Collaborations Will Increase the Market Growth

The athleisure trend, which combines athletic and leisurewear, has been a driving factor for the popularity of sneakers. Sneakers are comfortable and versatile, making them a popular choice for both athletic activities and casual wear. Collaborations between sneaker brands and designers or celebrities have contributed to the popularity of trendy sneakers. These limited-edition sneakers often feature unique designs and are highly sought-after by collectors.

• In 2021, imports from Vietnam into the U.S. footwear market were valued at US$7.5 billion, making Vietnam one of the top suppliers by value.

• The average person in the United States is anticipated to purchase approximately 5.39 pairs of shoes in 2023.

Increasing Awareness About Comfort and Functionality Sneakers will Drive Market Growth 

Social media has had a significant impact on the popularity of sneakers, with influencers and celebrities sharing photos and videos of their latest sneaker purchases on platforms like Instagram and TikTok. This has helped to create hype and drive demand for certain styles and brands. Comfort and functionality are important factors that contribute to the popularity of trendy sneakers. Sneaker brands are constantly innovating to create sneakers that are both comfortable and functional, with features like breathable mesh, responsive cushioning, and moisture-wicking fabrics.  

RESTRAINING FACTORS

Economic Conditions and Increased Competition will Limit Market Expansion 

The popularity of trendy sneakers can be affected by economic conditions such as recessions and job losses. During times of economic uncertainty, consumers may be less willing to spend money on non-essential items like sneakers. As the sneaker industry becomes more crowded, with new brands and styles entering the market, established sneaker brands may find it more challenging to maintain their market share and popularity. 

• U.S. total exports of footwear decreased by 29.6% (US$335 million) to US$798 million in 2020 compared to 2019.

• The carbon footprint for sneakers varies greatly, ranging from 6.94 kg CO₂e up to 85.36 kg CO₂e, depending on materials, methods, and design complexity.

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TRENDY SNEAKER MARKET REGIONAL INSIGHTS

North America to Grow at the Highest Trendy Sneaker Market Share During the Forecast Period  

North America is a significant market for trendy sneakers, with brands like Nike, Adidas, and Jordan dominating the market. The popularity of sneakers in North America can be attributed to the strong sneaker culture, the influence of hip-hop and streetwear fashion, and the popularity of athleisure.

Europe is another important market for trendy sneakers, with brands like Nike, Adidas, and Puma being popular among consumers. The popularity of sneakers in Europe can be attributed to the influence of streetwear and high-end fashion, as well as the rise of sneaker culture in cities.

KEY INDUSTRY PLAYERS

Key Players Focus on Partnerships to Gain a Competitive Advantage

Prominent market players are making collaborative efforts by partnering with other companies to stay ahead in the competition. Many companies are also investing in new product launches to expand their product portfolio. Mergers and acquisitions are also among the key strategies used by players to expand their product portfolio. 

• Nike: Controlled approximately 38.5% of the global sneaker market in 2022.

• Adidas: Made up roughly 18.4% of the worldwide sneaker industry in 2022.

List of Top Trendy Sneaker Companies

• Adidas (Germany) 
• Nike (U.S.)
• Off-White (Italy)
• Stussy (U.S.)
• New Balance (U.S.)
• Puma (Germany)
• Li-Ning (China)
• Under Armour (U.S.)
• ASICS (Japan)
• MIZUNO (Japan)
• Ecco (Denmark)
• Kswiss (U.S.)
• Skecher (U.S.)
• ANTA (China)
• PEAK (China)

REPORT COVERAGE

The market research study examines the worldwide market in detail, focusing on important elements such as leading players, product/services, or type, and leading end-use applications. Aside from that, the research analyses major advancements and provides insights into lighting market trends. In addition to the causes indicated above, the paper includes several other factors that have contributed to recent trendy sneaker market growth in some regions.