Wireless Bluetooth Printers Market Size, Share, Growth, and Industry Analysis by Type (Thermal Printers, Inkjet Printers, Zink Printers, Laser Printers, Others), by Application (Commercial, Educational Institutions, IT and Telecom, Travel and Hospitality, BFSI, Government and Public Sector, Others), Regional Insights, and Forecast from 2023 to 2031

Updated On: 13 November 2023

Wireless Bluetooth Printers Market Report Overview

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global wireless bluetooth printers market size was USD 28680 Million in 2022 and market is projected to touch 46780.44 Million by 2031, exhibiting a CAGR of 5.5% during the forecast period.

Bluetooth printer is to apply bluetooth technology to the printer to realize wireless printing without the inconvenience caused by the connection of the printer. A wireless printer can connect a network without having to be hard wired or connected via cable. Wireless printing allows users to send documents or a print job to a printer via Wi-Fi or bluetooth. In wireless bluetooth printing, a bluetooth device transforms the information into radio signals and transmits them to the final destination without converting computer data into pulses of light. The bluetooth device connected to the printer receives these signals and convert them back to data. Innovative features like touchscreen capability are replacing the traditional features, making existing devices more accessible and convenient for customers.  The zink printing technology does not require any ink or toner and rather utilises a specially designed paper coated with a composite material of cyan, yellow, and magenta dye crystals. These printers offer high-quality printing and thus are expected to witness increased demand for photo printing uses. Once a wireless printer is connected to a network, other devices like PCs, cell phones, and tablets can connect to the similar network and print using the wireless printer. The growing sales of consumer electronics are supporting the growth of the wireless bluetooth printer industry. This is sustained by the growing demand for printers, reduction in its cost, and increasing need for cost-efficient printing. Multiple devices can deliver print jobs to the same printer via a bluetooth network. Bluetooth printers are really appropriate to operate and connect to wireless devices with comfort. Participating are fixing their efforts on encouraging R&D. Technological development are supporting the regional market growth. Companies coming up with progressive technological solutions for vacuum coatings for firming their positions.

COVID-19 Impact:  Pandemic hampered the market due to unexpected disruption in the sector

Covid 19 pandemic has extremely affected the whole world. It caused many unexpected disruption and affected the industry. Covid 19 had negative impact on the market due to economic slowdown, unpredictability in financial sector and high unstable market. The pandemic resulted in decreased demand due to a disrupted supply chain, drop in sales of products, delivery schedules. Travel bans imposed affected business collaboration and partnership. Demand had recently reduced due to travel bans and lockdown during the COVID-19 pandemic. The continuous loss in the business due to the lockdown measures is projected to directly influence the growth of the investments in the market.

Latest Trends

"Use of innovative products to boost the market growth "

Technological improvement and development will further enhance the presentation of the product, allowing it to obtain a varied range of requests in the market. Technological advancement will improve performance and propel the market growth. Technological advancement with high demand are increasingly setting a force to increase the productivity. Some players focus on product improvement to meet consumer requirements and likings. Constant innovation in manufacturing of products is anticipated to stimulate product demand.

Wireless Bluetooth Printers Market Segmentation

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• By Type Analysis

According to type, the market can be segmented into thermal printers, inkjet printers, zink printers, laser printers, others.

Zink printers captures the maximum market share through forecast period.

• By Application Analysis

According to application, the market can be segmented commercial, educational institutions, IT and telecom, travel and hospitality, BFSI, government and public sector, others.

Wireless bluetooth printers market players cover segment as commercial will dominate the market share during forecast period.

Driving Factors

"Increase in demand for smartphone to boost the market growth"

Smartphone market is observing high growth in the market. Furthermore, smartphone capacity increases mobile photo printers which are anticipated to observe vigorous growth in the market. Various new features are substituting traditional devices making current device more user friendly.

"Technological advancement and development to upsurge the market."

Technological advancements and innovation activate unique revenue augmenting opportunity which will upsurge the wireless bluetooth printers market growth. Companies are developing printers which are pocket sized and offer strong connectivity with smartphones through Bluetooth connection. Growing sales of consumer electronics are supporting the growth of the wireless bluetooth printer industry. Growing investment in research and development activities and growing awareness about benefits are expected to deliver profitable opportunities for the market.

Restraining Factors

"High cost of maintenance to hamper the market growth"

High cost is hampering development of wireless bluetooth printers market. The cost of research and manufacturing varies according to different regions. High initial cost, complex procedure and upkeep condition are involved in the restraining factors which is depleting the market growth. Technical difficulties will reduce the industry revenue.

Wireless Bluetooth Printers Market Regional Insights

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"Asia Pacific to dominate the region due to technological development"

Asia Pacific is further expected to witness growth in the wireless bluetooth printers market share. The region is dominating the market due to the accessibility of advanced technology and high consumer spending power in the regions. The growing consumer electronics industry and increasing acceptance of technology in countries are significantly contributing to the regional industry growth. The rising inhabitants and increasing income levels are also contributing to the development of the market. Upsurge in investments by key market players for the R&D undertakings and enlargement of their production abilities and product portfolios are projected to upsurge the growth. The expansion of regional market is being aided by technological developments.

Key Industry Players

"Key players focus on partnerships to gain competitive advantage"

The key players are dynamically contributing in strategic events that are aimed at maintaining strong market position and increasing market share by merger, partnerships and others. Key players are motivated to introduce new innovative products. They are spending severely on research and development in order to arise with more new technology so that they can maintain and improve their existing market. The market changes are dynamic such as market expansion, partnership and merger.

List of Market Players Profiled

• Canon (Japan)
• Zebra Technologies (U.S.)
• HP Development (U.S.)
• Honeywell International (U.S.)
• Seiko Epson (Japan)

Report Coverage

The report provides scrutiny and information according to market sectors. Business overview, financial overview, product portfolio, new project launch, recent development enquiry are the factors included in the profile. The report incorporates completely examined and appraised evidence of the noticeable players and their position in the market by methods for various descriptive tools. The report covers national and regional level market size and forecast. The report gives businesses the facility to research new prospect in many areas. The report shows to be an operational tool that players can use to gain a competitive superiority over their opponents and ensure lasting achievement in the market.