Adult Cruiser Bike Market Size, Share, Growth, and Industry Analysis, By Type (15', 15'-20' and above 20'), By Application (Beach Cruise, For Road Cruise and Others), Regional Insights, and Forecast To 2032

Updated On: 22 April 2024

Adult Cruiser Bike Market Report Overview

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The global adult cruiser bike market size expanded rapidly in 2021, the market is expected to generate a substantial revenue by 2028, a robust CAGR during the forecast period.

An adult cruiser bike is a type of bicycle designed for leisurely rides on flat terrain. Cruiser bikes typically have a simple design with a comfortable upright riding position, wide handlebars, and a wide, padded seat. They often have large tires with a smooth tread for a smooth ride and easy handling.

Cruiser bikes are commonly used for recreational rides, beach trips, and short commutes. They are not ideal for hilly terrain or long distance rides as their heavy frames and wide tires can make them more challenging to pedal. However, their comfort and ease of use make them a popular choice for those looking for a relaxed, enjoyable ride. Cruiser bikes are available in a variety of styles and colours, making them a fun and stylish way to get around town. They can also be customized with accessories such as baskets, racks, and lights to make them more practical for everyday use.

COVID-19 Impact: Ban on transports hampered market growth

The COVID-19 pandemic has had a significant impact on the adult cruiser bike market share worldwide. The bike industry initially experienced a surge in sales due to the pandemic as people sought alternative means of transportation and exercise while avoiding public transportation and gyms. However, as the pandemic continued, the adult cruiser bike market faced several challenges that have adversely affected sales. One major challenge has been the disruption of global supply chains, which has caused delays in the production and delivery of bicycles and their components. This has led to a shortage of bikes and parts, resulting in increased prices and reduced availability of adult cruiser bikes. Another impact of the pandemic on the cruiser bike market is the economic downturn caused by lockdowns and restrictions. Many people have faced financial hardships, leading them to cut back on non-essential purchases such as bikes. Moreover, the closure of physical bike shops and showrooms has made it difficult for consumers to test and purchase bikes, leading to reduced demand. The pandemic has also had a social impact on the cruiser bike market. Many people have been forced to stay indoors and reduce their social interactions, leading to a decrease in recreational activities such as biking. Additionally, the closure of parks and beaches has reduced the opportunities for leisure rides, which is a significant segment of the cruiser bike market.

Latest Trends

"Growing demand for e-cruiser bikes is expected to fuel the growth in the market"

Electric cruiser bikes, also known as e-cruisers, have become increasingly popular in recent years due to their convenience and eco-friendliness. These bikes are equipped with a battery-powered motor that provides pedal assistance, making it easier to ride up hills or against the wind. This pedal assistance feature is particularly beneficial for adult riders who may not have the same level of stamina as younger riders or who are seeking an easier way to commute or exercise. Several factors contributing to the growing demand for e-cruisers, including the increasing popularity of bike-sharing programs, the rise of eco-tourism, and government incentives for the adoption of electric bikes. Moreover, e-cruiser bikes are seen as a convenient and cost-effective alternative to cars for short-distance commuting. They are also eco-friendly and contribute to reducing air pollution, which is a growing concern in urban areas.

Adult Cruiser Bike Market Segmentation

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• By Type Analysis

According to type, the market can be segmented into below 15', 15'-20' and above 20'.

• By Application Analysis

Based on application, the market can be divided into for beach cruise, for road cruise, and others.

Driving Factors 

"Rising demand for eco-friendly transportations to foster market growth"

As consumers become increasingly aware of the impact of transportation on the environment, there is a growing demand for eco-friendly transportation solutions. Cruiser bikes are a popular choice due to their eco-friendliness, as they are human-powered and emit no harmful gases. Cruiser bikes, with their comfortable seating and relaxed riding position, are well-suited for short-distance commuting or leisurely rides, making them an attractive alternative to cars or public transportation. Moreover, many cities around the world are investing in cycling infrastructure, such as bike lanes and bike-sharing programs, to promote sustainable transportation options. This trend is expected to drive demand for cruiser bikes that are comfortable, stylish, and easy to use, making them an ideal choice for urban riders seeking an eco-friendly transportation option.

"Increasing focus on health and fitness to result in the expansion of the market"

The COVID-19 pandemic has led to a renewed focus on health and fitness, with many consumers turning to cycling as a low-impact form of exercise. Cruiser bikes, with their comfortable seating and upright riding position, are particularly well-suited for casual riders seeking a fun and easy way to stay active. Cruiser bikes, with their laid-back riding style and comfortable design, are an ideal choice for consumers seeking a low-impact form of exercise that is easy on the joints. Moreover, the popularity of cycling has led to the development of new accessories and equipment designed to enhance the cycling experience, such as bike racks, panniers, and GPS devices. This trend is expected to drive demand for cruiser bikes that are versatile and easy to customize, allowing riders to personalize their bikes to suit their individual needs and preferences.

Restraining Factors

"High cost compared to other bike types to hamper the market growth"

High cost of cruiser bikes compared to other bike types, such as road bikes and mountain bikes, may be a limiting factor for consumers. This is particularly true in emerging markets where disposable incomes may be lower. The high cost of cruiser bikes may also be a barrier to entry for consumers who are not willing to invest in a higher-end bike for casual use. One reason for the high cost of cruiser bikes is that they are often designed with a focus on style and comfort rather than performance. This means that they may use more expensive materials or manufacturing processes to achieve their unique aesthetic and riding experience. In contrast, other bike types, such as road bikes or mountain bikes, may be designed with a focus on performance and may use more lightweight or lower-cost materials to achieve their desired ride characteristics.

Adult Cruiser Bike Market Regional Insights

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"North America to lead the market owing to the presence of several market players"

North America is expected to lead the adult cruiser bike market growth in the coming years. This can be attributed to several factors. Firstly, there is a growing demand for leisurely riding experiences among consumers in North America. Furthermore, there has been an increase in government initiatives to promote cycling, such as bike-sharing programs and the development of cycling infrastructure, which has helped to fuel demand for cruiser bikes in North America. The region is home to several leading manufacturers of cruiser bikes, such as Schwinn and Huffy, which also contribute to the adult cruiser bike market growth.

Key Industry Players

"Key players are employing advanced technologies in order to stimulate further growth of the market "

All the major players are motivated to offer superior and more advanced services in order to gain a competitive edge in the market. To increase their market presence, vendors are using a variety of techniques, including product launches, regional growth, strategic alliances, partnerships, mergers, and acquisitions.

List of Market Players Profiled

• Atlas
• Bearclaw
• Boardman Bikes
• Bridgestone Cycle
• Canyon
• Dorel Industries
• Emmelle
• Flying Pigeon
• Forever
• Fuji Bikes
• Gamma
• GIANT Bicycle
• MIYATA CYCLE
• Nishiki
• Panasonic Cycle
• Phoenix
• Schwinn
• Tokyo Bike

Report Coverage

This report examines an understanding of the adult cruiser bike market’s size, share, growth rate, segmentation by type, application, key players, and previous and current market scenarios. The report also collects the market’s precise data and forecasts by market experts. Also, it describes the study of this industry’s financial performance, investments, growth, innovation marks, and new product launches by the top companies and offers deep insights into the current market structure, competitive analysis based on key players, key driving forces, and restraints that affect the demand for growth, opportunities, and risks.

Furthermore, the post-COVID-19 pandemic’s effects on international market restrictions and a deep understanding of how the industry will recover, and strategies are also stated in the report. The competitive landscape has also been examined in detail to provide clarification of the competitive landscape.

This report also discloses the research based on methodologies that define price trend analysis of target companies, collection of data, statistics, target competitors, import-export, information, and previous years’ records based on market sales. Moreover, all the significant factors which influence the market such as small or medium business industry, macro-economic indicators, value chain analysis, and demand-side dynamics, with all the major business players have been explained in detail. This analysis is subject to modification if the key players and feasible analysis of market dynamics change.