Hair Coloring Product Market Size, Share, Growth, and Industry Analysis, By Type (Temporary Hair Dye, Semi-Permanent Hair Dye, Permanent Hair Dye), By Application (Hair Salon and Home Use) Covid-19 Impact, Latest Trends, Segmentation, Driving Factors, Restraining Factors, Key Industry Players, Regional Insights, and Forecast To 2031

Updated On: 01 April 2024

Hair Coloring Product Market Report Overview

• 
• Request a Free Sample to learn more about this report

The global hair coloring product market size was USD 13320 million by 2021 and s projected to touch USD 17599.26 million by 2031, exhibiting a CAGR of 2.8% during the forecasting period.

Hair color is defined as a composite that is applied on hair whose foremost purpose is to enhance color to them.  They are usually used to hide the gray hair, highlight some particular part of the hair, and repair the original care and to make the hair more striking. Upsurge in the development and altering routine is a vigorous factor accountable for the upliftment of the hair coloring product market growth. The style of hair highlighting and upsurge in the apprehension about hair strength are some of the main factors amongst others driving the hair coloring product market. Furthermore, rise in the technological improvements and transformation in the production systems and increase in the demand from developing countries will further generate new opportunities for hair coloring product market in the coming years.

COVID-19 Impact: Lockdown Restrictions to Hamper Market Growth

The global COVID-19 pandemic has been unprecedented and staggering, with hair coloring products experiencing higher-than-anticipated demand across all regions compared to pre-pandemic levels. The spike in CAGR is attributed to the hair coloring product market growth and demand returning to pre-pandemic levels once the pandemic is over.

The ongoing COVID-19 pandemic enforced the closing of all stores, representing a drop in demand for expert hair colors. To battle this, major productions are capitalizing in the expansion of DIY-based professional hair colors that can be functional at home. There has been a fast upsurge in customer want for natural hair color owing to its numerous profits over synthetic hair color.

LATEST TRENDS

"Promotional campaign and Celebrity Endorsements to Promote Market Growth"

Advertising plays a vibrant part in growing the sales of personal care products. In the case of hair color products, media campaigns and star endorsements impact consumer buying decisions to a great amount. Constructors of hair color are beating into the extensive fan base of stars to raise the quantity of consumers and raise awareness about their products. Dealers pursue to prompt their customers to buy their brands to reach the pleasure of sharing the same product that a certain celebrity uses.

Numerous celebs are taking to social media podiums about the inclination of hair color and different hairstyles highlighting hair color. Celebrity endorsement is majorly used in personal care goods ads where the corporation proposes to transfer the customers' attention concerning the precision, attractiveness, and style the celebrity presents.

Hair Coloring Product Market Segmentation

• 
• Request a Free Sample to learn more about this report

• By Type

Based on type; the market is divided into Temporary Hair Dye, Semi-Permanent Hair Dye, Permanent Hair Dye.

• By Application

Based on application; the market is divided into Hair Salon and Home Use.

DRIVING FACTORS

"Increasing Demand for Products to Fuel Market Growth"

Hair color is accessible in pre-measured pouches that are easy to use.  The creation of hair color is done in two stages. The first stage contracts with the improvement of the product base and the second stage includes the creation of the desired shade. The hair coloring product market is determined by inventions in product creation, configuration, and the arrangement over which it is sold in the market. Currently, most hair color creators produce hair colors that help enhance the hair, backing to the approval of the product among customers. During the procedure of the formulation, special care essentials to be given to features such as dye constancy, color wearability on hair, light disappearing, and the rheology of the product. The invention is brought about in the shades of the finished product.

"Increasing Adoptions of Natural Ingredients to Propel Market Growth"

A sum of product variations is accessible in the hair color market. Each of these variations is manufactured with diverse chemical configurations and creations. These product alternatives are mostly for synthetic hair colors. Though, there are several damaging effects related with the use of artificial hair colors prepared of chemical complexes. Hence, clients are substituting artificial hair colors to natural or herbal hair colors, which have no side effects on the human body. Natural ingredients-based hair colors are slowly gaining capacity sales due to the growing health cognizance among consumers. Thus, the usage of natural hair colors is predicted to have a noteworthy market share and a key amount of income in the coming years.

RESTRAINING FACTORS

"High Cost to Limit Market Growth"

The restricted consumer pool for innovation and finest hair colors in emerging countries will be a main challenge for the hair color market in the coming years.  

Hair Coloring Product Market Regional Insights

• 
• Request a Free Sample to learn more about this report

"Presence of Prominent Players to Foster Growth in North America"

North America is predicted to dominate the hair coloring product market share. The existence of well-established and premium hair color product makers is one of the loyal factors for the substantial market share. The increasing demand for daily use-based hair colors in stars further backs the segmental growth. The rising inclination for online shopping gateways for buying beauty care products amongst the young population across the globe is the main factor that drives the market growth.

Asia Pacific is expected to have a sizable market share. Increasing consumer spending on routine products along with increasing consumer cognizance concerning product use is estimated to act as the significant drivers for the growth of the hair coloring product market. Companies are announcing new products in these countries, supporting the growth of the market in the region.

KEY INDUSTRY PLAYERS

"Prominent Market Players to Accelerate Market Growth"

Details about each competitor are included in the competitive landscape for the bubble gum market. The company's financials, revenue generated, market potential, investment in R&D, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, and application dominance are among the details that are included. The data points mentioned above only speak to the companies' market-related priorities.

List of Market Players Profiled

• Henkel (Syoss, Schwarzkopf) (Germany)
• Coty (Clairol, Wella) (Switzerland)
• L’oreal (Garnier) (U.S.)
• Revlon (U.S.)
• Developlus (U.S.)
• Kao (Liese, Goldwell) (Japan)
• Amorepacific (South Korea)
• Shiseido (Japan)
• Hoyu (Japan)
• Godrej Consumer Products (India)
• YoungRace (China)

REPORT COVERAGE

The report examines market channels and provides information on the elements affecting probable future and global development. Additionally, the report looks at market size and share, regional trends, end-use categories, and market segments. It emphasizes the importance of outlining an exhaustive regional analysis. The study also carried out a sector analysis to comprehend the key driving factors and entry barriers of the market. The paper also offers suggestions on how businesses might strengthen their market positions in light of significant alterations in the market dynamics.